The issues raised by Mr. Yunshan’s article are undoubtedly worthy of vigilance. Looking at the entire society, it is common and even overwhelming to ignore culture, destroy culture, and separate culture. Many things left by our ancestors have been lost, and new culture has not been established. If this continues, what cultural prosperity and development and cultural soft power will there be? Now that we are talking about cultural consciousness, cultural self-confidence and cultural self-improvement, it also shows that we are still not conscious, self-confident and self-improvement when it comes to dealing with cultural issues. Let’s talk about cultural consciousness first. Nowadays, many people’s understanding of culture is superficial, one-sided and impetuous. Especially in the eyes of many officials, there is only GDP, only political achievements, only fiscal revenue, and culture is "on the sidelines". How can we talk about consciously putting culture in an important position and consciously taking on the mission of cultural development! After so many years of reform and opening up, do we have cultural products that we are proud of, a culture worthy of respect, and a cultural brand that is well-known internationally? Literature, film and television, music, dance, publishing, animation, and many other fields, it seems that there is no such thing. On the contrary, the "feat" of "demolishing everything and building a thousand cities" has happened again and again. The bold actions of destroying "famous places of interest" today and demolishing "thousand-year granaries" tomorrow. The results of the third national cultural relic census at the end of the year showed that more than 30,000 registered cultural relics have disappeared across the country, most of which are indispensable cultural relics like the Song and Yuan granaries and the Sakyamuni Temple. "I don't feel sorry for you!" Some seemingly lively and vigorous cultural activities are like duckweeds floating on the water, disappearing as soon as you fish them out. For example, entertainment talent shows, although they are lively for a while, have more false fire content and less cultural content. The dispute over the hometowns of celebrities such as Zhuge Liang, Wu Song, Cao Xueqin, and Ximen Qing only shows a shallow understanding of culture and is too utilitarian. This is definitely not cultural consciousness. Moreover, the trend of vulgarity, reckless production, and even pseudo-culture full of fallacies and confusing the real with the fake is spreading, making Chinese culture shallow, frivolous, empty, ridiculous, vulgar, and even in vain. Especially in rural areas, it is still difficult for people to watch TV, watch movies, read newspapers, and read books. How can we cultivate the soil for cultural development? With such a current situation, how can we start talking about cultural awakening, mission and responsibility? Let’s talk about cultural confidence. The Chinese people, who have been poor and weak for hundreds of years, no longer have confidence in their own things. It is urgent to cultivate cultural confidence. The precious cultural heritage and spiritual wealth left by our ancestors for thousands of years are either scorned, discarded, or shelved. It is sad for a nation that does not respect its own culture. Internationally, instead, there is a “Chinese culture craze”, “Confucius craze”, and “Chinese language craze”. Many people are discussing the traditional Chinese culture of benevolence, people-centeredness, integrity, justice, harmony, and seeking great equality. The contemporary value of ideas. Chinese people worship some foreign cultures and festivals that are foreign to them, and they can’t help but indulge in Western Christmases and Hollywood blockbusters. Western festivals, such as Christmas, Thanksgiving, Valentine's Day, etc., are mostly religious festivals. I'm just wondering why Western religious festivals like Christmas and Valentine's Day are so popular among teenagers? Although they don’t necessarily know that Xs also means Christmas, they may not necessarily have heard of the monk named Valentine. Some Western films and TV shows, such as Hollywood blockbusters and Japanese cartoons, do not have much cultural content. The rough and simple Ultraman had a similar plot and was not very interesting, but it deeply caught the attention of children. Western games, especially online games, have always occupied a large share in the domestic market, and it is easy for gamers to accept and identify with the values ??while playing the game. There are also cultural projects such as Disney settling in China. On the surface, it is a good thing. It is famous, profitable, and lively. But in fact, we have lost a trick culturally. The contrast between foreign culture and local culture reflects our lack of cultural confidence. If local things cannot be promoted and passed on, foreign things will naturally take advantage of it. It must be remembered that Chinese culture has been around for more than 5,000 years, and although there are dross, there is no doubt that it is very essence. We should absorb foreign cultures, but we should not accept them all indiscriminately, forget our roots, and lose our roots. Recently, China Youth Daily conducted a survey on whether people still follow traditional etiquette and rules in life. Most of the subjects were young people. The results showed that only 16.1% of people still follow traditional etiquette in life. If this continues, will China still be China, and what will be the contribution of Chinese culture to the world? Then let’s talk about cultural self-improvement. Cultural self-improvement is the ultimate goal of cultural development. It should be said that cultural self-improvement is based on self-awareness and self-confidence. If we don’t even have self-awareness and self-confidence, isn’t cultural self-improvement just an empty talk? A truly powerful culture is profound, such as Tang poetry and Song lyrics, Viennese music, literature, and American movies, which are classics handed down from generation to generation. Only with such a soil can great works and everyone appear. If we look at a set of data, we will know that there is still a long way to go for Chinese culture to become self-reliant. According to statistics, 50 Western media and entertainment companies occupy 95% of the cultural field in the world today. The U.S. Information Agency has established 10 news offices and 10 publicity activity points in 100 countries, and has established libraries in 83 countries. This country with only 5% of the world's population controls about 75% of the world's radio and television programs and their production and production. Coupled with Hollywood, KFC, McDonald's, jeans, Coca-Cola, etc., American culture has entered almost every home in the world.
In China, which has a population of 1.3 billion, Chinese information accounts for less than 4% of the world's total information. The export of books, newspapers and periodicals is one-quarter of the import, and the export of electronic publications is one-sixth of the import. There are also the British creative industry, the Japanese animation industry, and the Korean film and television industry, which have also brought us waves of cultural impact. China's cultural exports are less than a fraction of others. So, what’s the use of just having GDP? People still don’t believe you, look down on you, and threaten you with force and hegemony at every turn. As for us, we just make a statement, condemn and let it go. This is not only an economic lack of confidence, but also a cultural lack of confidence. Some Chinese professors in the United States once commented on Chinese students: "ABC" is very good - foreign language is very good, "XYZ" is very good - mathematics is very good, business is very good, understands "dollars and pounds", and can do economic abacus, but They don't know much about the "Great Wall and the Yellow River" - they know very little about the geography of the motherland, they don't know about "Jingshu Shiji" - they know nothing about the long history and cultural traditions of the motherland. They say that even if these people learn something, they are just "banana people" - yellow skin and white heart. Where does cultural self-improvement start? Having said all this, I think the fundamental reason why Chinese people, especially officials at all levels, are not conscious, confident, and self-improvement about culture is that they don’t know much or deeply about what culture is. It would be a big mistake to equate culture with playing, talking, laughing, writing and drawing. But some people, including officials and cultural practitioners, think exactly that. As far as culture is concerned, there is certainly a narrow sense and a broad sense. As a national level, it is undoubtedly culture in a broad sense. In our country’s ancient books, “literature” refers to not only writing, articles, and literary talent, but also classics, systems, etiquette, and also refers to taking notes and leaving traces, etc. "Hua" means both education and teaching, as well as change and generation, which refers to the change in the form or nature of things. "Culture taken together is a process that includes both the subject's transformation of nature and the subject's own changes." Generally speaking, the ancients’ understanding of culture refers to the system of classics, etiquette and customs, and cultural education. Even today, people have different opinions on what culture is. Some say culture is people, some say culture is family, some say culture is society, some say culture is the root, and some say it is the long river of culture and history. But I think it should be a historical phenomenon, a social environment, a spiritual pillar, and a force for strength development. Culture generally includes three levels: material culture, institutional culture and spiritual culture. However, we equate culture with spiritual culture or material culture, which narrows the connotation and extension of culture. The role of culture is everywhere, all the time, and omnipotent, but we usually don’t feel it, or we usually don’t take it into consideration at all. Take a look at some cities in the West, such as Rome, Paris, Vienna, and the Acropolis, and you will know what culture is. If you look at Broadway, Hollywood, Apple, and Valley in the United States, you will know how powerful culture is. To achieve cultural awareness, cultural self-confidence and cultural self-improvement, we must first cultivate a good atmosphere of advocating and respecting culture in the whole society, allowing people from all walks of life to calm down to think and study culture, and prosper and develop culture. Officials, in particular, must raise culture to unprecedented heights, recognize it, flourish it, and develop it. It is definitely unrealistic to talk about cultural consciousness, cultural self-confidence and cultural self-improvement with the mentality of eager for quick success and instant benefit. In particular, we must pay attention to using a correct cultural concept to establish a correct political performance concept. A distorted political performance concept will be a big "disaster" for cultural development. In my opinion, culture is the best entry point and driving force for the so-called transformation of development and transformation of development methods. By fully protecting, inheriting, utilizing, innovating, and absorbing, and persisting for 10 years, 20 years, 30 years, 50 years, years, I do not believe that China, with such rich cultural heritage and cultural resources, cannot become culturally strong. The key issue is that all levels must have a heartfelt love and pursuit of culture, and have a responsibility and mission for cultural development. Especially in performance assessment, special attention should be paid to assessing culture and assessing the effects of cultural development, including public * ** Sexual and profitable, including all aspects of business and industry. If the baton is not adjusted, the old methods of performance evaluation in the past will still be used. It is impossible for officials to have cultural consciousness, cultural self-confidence and cultural self-improvement. The top priority is to adjust the system and mechanism of cadre evaluation. Can we also impose a "one-vote veto" on those who undermine culture? In my opinion, while implementing the strictest farmland protection system, we must also implement the strictest cultural protection system. Cultural consciousness, cultural self-confidence and cultural self-improvement require some practical actions. Don’t constantly use the hypocrisy and self-righteous absurdity of “The Emperor’s New Clothes” to fool the people, allowing culture to always linger on the edge of economic development, neither on the left nor on the right. No, neither above nor below.