The so-called press release is a manuscript that describes a specific topic in the form of news and is written by news on a specific topic. News is a style that newspapers, radio stations and TV stations often use to record society, disseminate information and reflect the times. News in a broad sense includes news, communication, features, etc. News in a narrow sense refers to news, that is, to report the latest, valuable and most concerned facts at home and abroad quickly and timely in a general narrative way and relatively concise words.
A press release generally contains six elements: time, place, people, the cause, process and result of the event. Mainly narrative, sometimes there are discussions, descriptions and comments.
Second, how to write a press release?
Press releases generally consist of five parts: title, introduction, theme, background and conclusion. The first three are the main parts, and the last two are the auxiliary parts. 1, titled Eye of the News, concisely and accurately summarizes the news content and helps readers understand the reported facts. 2. Introduction is the first paragraph or sentence at the beginning of news, which reveals the core content of news concisely. 3. The theme is the main part of the news, expressing the theme with sufficient facts, and further expanding and explaining the content of the lead; Write it in. " Com/ chronological order or logical order. News background, also called "factual background", generally includes people, geography, history and things. Its purpose is to help the audience deeply understand the content and value of news and play a role in setting off and deepening the theme. When writing an application newsletter, you can sometimes omit the background. 5, the ending is not very important for news, the ending is in fact. Generally, there are summary, heuristic, call, prospect and so on.
Three. Sample articles of press releases
Green mountains and green hills have thus become Jinshan Yinshan.
-Record of Ecological Poverty Alleviation in D County
County D of H Province is located at the edge of Horqin Sandy Land, the largest sandy land in China, and is known as the "Northwest Wind Mouth" of H Province. In recent years, this land has embarked on a unique road of redemption because of ecological poverty and ecological poverty alleviation.
Destruction: the ecological "cancer" puts on the "poor hat", and the ecological revenge is pressing hard step by step, and the agriculture, animal husbandry and fishery supported by it are hit hard, and D County puts on a heavy "poor hat".
Rebirth: Find the "lifeblood" and "pay back" to nature. County D took the lead in forbidding grazing and returning grass in H province. Through grassland contracting and enclosure breeding, it recovered its vitality, carried out afforestation and ecological water supply projects, and finally successfully got rid of the "poor hat".
Looking for gold: stick to "gold remains unchanged" and you will get "green mountains and green waters" for Jinshan. Green water and green hills are the golden signboard of D county. The people of D county started eco-tourism and eco-planting, and at the same time they were full of reverence and care for the re-cultivated green, and protected the environment by law.
Green mountains and green hills do not change for gold, and Jinshan Yinshan is just around the corner. The record of poverty alleviation in D County is the best proof.