What are the skills of bookstore shopping guide service language?
The content and expression of shopping guide service language are different and play different roles in the process of serving readers. In addition, the choice of words and sentences, speech speed, etc. in shopping guide service language is different, and the information transmitted to readers is also different. Say inspiring words to attract readers. Use more service honorifics such as "please", "sorry", "never mind" and "easy to go". For example, if we say "discount" as "giving back to readers" and add "quality is not discounted" to "discounted books", we can send a cheap message to readers through these service languages, arouse readers' desire to buy, and finally turn "heart" into "action". Say a compliment and make a deal. In the process of shopping guide, body language such as tone and expression should be easy-going and respectful, increase the propaganda that can induce emotions, and reduce the descriptive introduction like textbooks to promote readers' inner singing. Such a shopping guide language has a high success rate. A reader takes a fancy to a book and feels that the price is too expensive and hesitates. At this time, as an employee, he can say: "This book has just been published and is a very popular book on humanities. The price is naturally a little more expensive, but it should not be expensive for a successful person like you who loves reading and has elegant taste. However, here is a paperback, you might as well have a look. " Of course, the language you appreciate should also vary from person to person, just right, not exaggerated and offensive. Say humorous words to enliven the atmosphere. In the service work, individual readers are often very emotional. Employees should have the mentality of caring for readers everywhere and show polite attitude everywhere. Humorous language will alleviate readers' dissatisfaction, enliven the atmosphere at the scene and achieve the effect of surprise. If the reader is critical of the wrinkled cover and dirty inside pages of the book, the salesman can answer, "This is caused by the reader's browsing, so the bookstore is now reducing the price." These books are cleaned at home, which is a new book. The quality of the books bought at Xinhua Bookstore can definitely be assured. " Say warm words to attract repeat customers. Everyone wants to be respected by others. As readers, getting warm greetings from bookstore employees means getting the respect of the bookstore, grasping readers' psychology and letting them find the feeling of God. Both old readers and new friends should smile, and waiters should greet them warmly and do the following: First, there are greetings, "Come in", "Welcome" and "Please follow me"; Answer the question "The book you want has been sold out, please have a look at this book" or "Please leave your phone number and we will inform you when the book arrives"; When I left, there was a voice, "Go away" and "Welcome to come again next time". Some "sweet words" make readers drink the sweet spring, win the readers' favor and make them repeat customers.