The major of Broadcasting and Hosting Arts aims to cultivate compound senior professionals in applied linguistics who have multidisciplinary knowledge and ability in broadcasting and television news communication, language and literature, broadcasting science, art and aesthetics, and can engage in broadcasting and program hosting in radio stations, television stations and other units.
Broadcasting and hosting's main subjects: China language and literature, journalism and communication, and art.
Broadcasting and hosting art courses:
Broadcasting sound, broadcasting creation foundation, broadcasting host, TV host, introduction to literary works, introduction to journalism, news editing, radio and television program production.
Employment prospect of broadcasting and hosting art major;
When it comes to employment, a very important aspect is market demand. Judging from the current development speed of the media, the professional employment prospects of graduates majoring in broadcasting and hosting are quite broad, for the following reasons:
First, the national radio and television media developed rapidly. There are 43 provincial or municipal radio stations in China, and each provincial station is divided into several or even a dozen information, transportation, economy, city, literature, entertainment, tourism and other series stations. The TV channels are subdivided and the number is obviously increased. This undoubtedly provides more employment opportunities for graduates majoring in broadcasting and hosting. In addition to provincial TV stations, there are nearly a thousand provincial and municipal radio stations and TV stations in China. Their management mechanism is flexible and they are eager for talents. Talents generally face faults, graduates from prestigious schools are difficult to recruit, and talents flow frequently. In this context, young college graduates have more opportunities for promotion and can show their talents. Advertising revenue has increased year by year, and the income of media employees has increased rapidly. The advantages of local stations are obvious.
What cannot be ignored is the broadcast media at all levels. Broadcasting is an irreplaceable modern electronic media. With the increase of live broadcast time and series stations, the development of broadcasting is strong. Especially with the increase of car ownership, the number of in-car broadcasts and mobile listeners has greatly increased, and the broadcasting market is promising. At a special time, the special listening atmosphere formed by using special audio means has different appeal to the audience. In particular, we can use radio and cable TV as resources to carry out digital broadcasting with the help of * * * cable. Its clarity and communication quality are by no means comparable to traditional broadcasting, and its development prospect is broad. Broadcasting has its own growing audience, and the income of announcers is also increasing year by year.
Second, in addition to traditional media, the development momentum of modern media is equally strong. We can clearly feel that the car mobile TV is coming to us quickly, such as buses, trains, waiting halls and so on. As long as there are people, there is mobile digital media, which requires announcers and hosts. In addition, with the popularity of the network, network radio and television, as a new media, will gradually occupy a place in the media industry, and its demand can be comparable to that of traditional radio and television and mobile media. To what extent science and technology develop, the media will develop to what extent.
Third, the development of the media industry is also reflected in the language arts. Announcers and hosts can not only be anchors, but also engage in other work related to audio language, such as film and television dubbing, advertising dubbing, film and television media news broadcast, cultural groups, large enterprises and institutions, online media, IT industry, program hosting, various celebration hosting, publicity planning, etc.
In short, the market demand is large, and the employment prospects of broadcasting and hosting majors are broad.