At the same time, judging from the transformation content released by pea thinking at present, it is more based on the self-help measures under the current regulatory policy. Compared with adult education and vocational education, pea thinking turning to children's quality education is more in line with the company's genes.
Ding Daoshi, an Internet analyst, thinks: "After the introduction of the double reduction policy, all institutions related to exam-oriented education or subject education must be transformed, and shops as big as New Oriental and the streets need to save themselves through transformation. I suggest that these platforms be transformed as soon as possible, and the counseling and good future response are relatively fast. Relevant educational products were launched before the policy was introduced. "
In fact, some parents still choose to renew their fees under the double-reduction policy. These parents agree with the past course content of pea thinking and think that their children's thinking ability has really been expanded during the class.
In recent years, with the development of economy and the change of ideas, more and more parents have begun to pay attention to the cultivation of children's recessive quality and future-oriented ability, as well as to the shaping of children's character, and quality education has ushered in a new stage of development. According to the statistics of iResearch, the market size of quality education industry in China will be 55 billion yuan in 221, and it may reach 715.15 billion yuan by 223.
In April, 221, homework help established an independent brand "Little Deer Literacy Course", and included calligraphy, art and other courses, taking quality education products unrelated to the entrance examination as a new starting point; In June, Good Future weakened the children's English attribute of its "Libu English" and added English drama, eloquence, aesthetic education, calligraphy, puzzle, chess and other contents, and officially renamed it "Libu"; In July, Qingbei Online School, a subsidiary of ByteDance Vigorously Education, launched the "Master of Aesthetic Education"; Ape tutoring has also transformed quality education, and launched the STEAM education brand "Pumpkin Science" ... < P > The potential of quality education may still erupt in the future, but the first task of institutions that have undergone difficult transformation from subject education is to gain a foothold in the "chaos". This is undoubtedly a challenge full of unknowns for pea thinking in the transitional period.