What font do food posters usually use? What materials do you need to make food posters?

Excuse me, what is the emphasis on poster design and font? Font design is different from fonts in font library. It is an artistically processed and sublimated font. Compared with fonts with the same font and weak personality, font design shows more unique and attractive charm. Font expression type As a small white font, how to systematically learn font design from the basics? The following will mainly analyze Chinese fonts. According to the favorite font design cases, the font expression types can be roughly divided into five types: bold, song style, calligraphy style, three-dimensional style and typeface. For more poster graphic design knowledge, please consult South China Graphic Design School. 1. Bold font Bold font is also called isoline and square, which belongs to sans serif font. The font frame absorbs the advantages of the Song structure and removes the serif decoration, which is simple and elegant as a whole and full of fashion and modernity. Bold font can be said to be a versatile font with strong plasticity, which can show the rigorous temperament of business, youthful passion and dynamic, and the slim bold font can also reflect the femininity. 2. Song Hippo Chef Song Hippo Chef was born for printing. His strokes vary in thickness, generally thin and thick, and both ends of the strokes are decorated with triangular node serif. Song is the serif. Song style is far more decorative than bold and unrestrained, and its temperament conveyed in the fields of culture, art, life, women, food, health care and fashion is also more accurate than bold and unrestrained. 3. Calligraphy Style China's calligraphy style pays attention to charm, which refers to the echo relationship between words and lines in calligraphy works. Generally speaking, it is required to break the meaning of the pen, arrange it in a row and accumulate it into articles. In the writing of characters, there are both changes and harmony. For example, in the calligraphy covenant of Song Cao in Qing Dynasty, it said: "Don't take it back and forth, first break up and then close up, inherit and live, love your son and protect your mother." The magnificent atmosphere bred by calligraphy itself can bear unlimited design energy. In font design, the calligraphy style is generally a brush. In order to express the rich temperament of fonts, you can try to use writing tools such as soft pens, markers, art pens, pens and pencils. There are two ways to design and realize the conventional calligraphy fonts: the first is the calligraphy style of the font library: according to the calligraphy fonts in the font library, combined with strokes, the fonts are reprocessed. The second type is handwritten calligraphy font: a. Write with a brush and other tools, and then scan it into a computer for reprocessing. When you are bored, you can use other writing tools to find the feeling of strokes, such as markers, line markers and pens. In addition to writing on paper, you can also try to explore interesting strokes on unconventional writing media such as napkins and glass. B. Write directly on the computer with a hand-drawn pen. Write its shape first, then fill it. There are strokes and smooth edges here. If you want to compare brush strokes, you can use a hand-drawn pen to match the material. ) 4. Stereo refers to a font with 3D effect, three-dimensional effect and strong sense of space. Auxiliary 60 and 45 grid drawing is common, and each perspective is formed according to the basic font combination. The horizontal and vertical structure is relatively easy to realize, and the skimming, pointing and pressing need the designer's rich creative ability to realize. Or disassemble font strokes, replace conventional strokes with cubes, cylinders or other geometric bodies, and combine them at will to create endless font possibilities. Of course, you can also directly use 3D software such as C4D to model and render according to the font, and the final effect is realistic and moving, which makes the font design full of charm. 5. The static font of text characters has its own limitations. If dynamic effects are added, the sensory experience can be enhanced, and the meaning of words can be more fully expressed, leaving a deep impression on people. What materials do you need to make food posters? Making food posters requires food materials, photos, typesetting, copywriting, and then printing.

The methods adopted include: adding depth of field, microelements, creating atmosphere, making wiredrawing, cutting and displaying, focusing on parts, combining illustrations, focusing on raw materials and creative techniques.

Making Skills of Food Posters

The level of the main title group should be above level 3, and the rest of the information groups should also be above level 2. When optimizing, you can add English, seal, point, line, surface and other elements. Put the optimized information into the layout, then analyze the function of space and think about which elements can solve the space.

Add a board as an internal space to protect the main title from interference. Note that when adding internal space, you cannot add element materials that are not related to the style or attributes of the main picture. Add some shadows to the background, and use shadows and backgrounds to make the main picture and the main title have a context.

Add some ingredients and ingredients to increase the atmosphere, then highlight the main picture area of the background and darken the four corners to highlight the main information and elements.

Finally, the conclusion is that in food posters, we should try to use fonts with a sense of handwriting and elements with a sense of closeness, and the background and the main picture should also be matched.

How to design food posters? First of all, the posters we make are divided into commercial posters and artistic posters. Of course, for us, we all work for enterprises or customers, which basically belong to commercial posters, so we should understand some characteristics of commercial posters. Commercial posters refer to posters that promote a certain commodity or a certain commercial service. When making commercial posters, we need to consider the attributes of products, the users of products and the customers we serve, and make targeted designs that meet the project, so as to attract people's attention in a short time and turn ordinary users into their own potential customers. What should be paid attention to in commercial poster design? The first thing you need to know is that the atmosphere and central idea of poster design with different themes are different. The layout of the poster design reflects the image and beauty of the poster. The layout needs to be beautiful and orderly, and it needs to have its own characteristics to attract users to stay on the posters you designed. Only by winning users' attention can you have a chance to turn ordinary users into their potential customers. Otherwise, all the publicity will be successful. Poster design is inseparable from the structural arrangement and design of poster layout. Poster layout design needs to pay attention to the following points: 1. Poster Layout Design-Simplifying Font The current layout design trend is popular with titles, short articles, big pictures, well-defined (blocky structure) masculine and straightforward beauty, few turning points in writing, no whole part, few font changes and few lines. 2. Poster layout design-The information of the same level is divided into the same plate, and the blank space between plates needs to be appropriate, otherwise it will give people a feeling of unclear level, unable to see the key points and find the target. 3. Poster layout design-"Shelf display" displays poster information in different categories, which will also reduce browsing time and get the information you need from the layout as soon as possible. Let's share the general steps of my personal poster design: define the requirements. No matter what you do, you must understand one thing before you start, and that is what to do. What's the purpose? When we do things, as long as we understand these two points, doing things in this direction will generally not deviate from the theme, nor will we revise the manuscript repeatedly. For example, Party A asks you to design a poster, which is aimed at promoting the new water cup, and you can enjoy a certain period of discount. We must understand what the poster is for. First, we must understand that it is a new product, and second, we must know that there is a discount. We must expand the discount to attract users. The third point: understand that the purpose is to promote new products and attract users' desire to buy, and clarify the theme style. Here we know what to do and what the purpose is, and then we must make clear the theme style direction of the design. Since we want to promote new products and achieve the effect of preferential activities, we can't take the lead, and we can't just focus on the one hand, we should enlarge the characteristics of new products. Preferential activities play a role in attracting users and cannot weaken the search for materials. After designing a clear style, we need to find suitable materials. You can't just find a product picture to deal with. Product pictures must show the characteristics of new products, at least not blurred, so the selection of materials is also very particular. After the material is determined, we begin to design and make posters, which are nothing more than typesetting, how to look good and how to arrange, but we should also pay attention to clear themes, strong breathing, clear levels and smooth reading. Find a corporate service and go to Pig Bajie. Com, delivery, acceptance and payment.