The emblem of the Winter Olympics is named "Winter Dream". Inspired by the Chinese character "Winter", China's calligraphy art forms are used to integrate the profound oriental cultural heritage with the international modern style, presenting a brand-new image and the Chinese dream in the new era, conveying China in the new era, running the Beijing Winter Olympics well, realizing the goal of "300 million people participating in the ice and snow sports", realizing the dream of a sports power, promoting the development of the world ice and snow sports and making new contributions to the international Olympic movement.
The upper part of the emblem is the shape of a skater, and the lower part is the heroic posture of a skier. The dance lines in the middle are smooth and rhythmic, representing the undulating mountains, stadiums, snow slides and festive ball belts in the venue, adding a festive visual sense to the emblem and symbolizing that the Beijing Winter Olympics will be held during the Spring Festival in China.