Zhu Jingyi's calligraphy

20 18 World Cup in Russia

The curtain is about to open.

Whether you know the ball or fake fans.

Whether you're loyal or just looking at handsome guys.

This set of CCTV World Cup posters

Worth knowing.

Copywriting is very absent-minded

Just pick two and feel it first.

"Standing on the top of the mountain, I felt those former malice."

From trough to peak,

There is a tacit understanding between "German fans".

"When was the last time you were really happy?"

Argentine fans are still "plum powder"

Seeing this sentence may be a sigh.

Come on!

Let's review the posters of 32 teams!

Group a

Russian team

Saudi Arabia

Egypt team

Uruguay team

Group b

Portugal team

"God has given you too many talents.

Destined not to give you a too flat road. "

Portugal team

"Want to change others?

Finally, they all changed themselves cruelly. "

Morocco team

Iran

Group c

France team

Australia team

Peru team

Denmark team

Group d

Argentina team

Iceland team

Croatia team

Nigeria team

Group e

the Brazilian team

Switzerland team

Costa Rica team

Serbia team

Group f

Germany

Mexico team

Sweden team

South Korea

Group g

Belgium team

Panama team

Tunisia team.

England team

H group

Poland team

Senegal team

Colombia team

Japanese team

This is the first time that CCTV has customized exclusive Chinese posters for the World Cup teams, and it is also the first in China. The slogan is full of tension, written by Zhu Jingyi, the founder of Nanmen Calligraphy.

Read the poster and capture the implied meaning of each team slogan. You may smile or be confused. But as the World Cup goes on, I believe all the puzzles will disappear.

Take a stand and put your home team poster in the circle of friends!