1. The structure of the tour guide
The tour guide consists of three parts: introduction, main body and conclusion.
(1) Introduction
The introduction is the opening statement. A good opening is like the prologue to a play, the prelude to a movement, or the preface to a work. Tourists are all about "first impression". The introduction is an excellent opportunity to leave a "first impression" on tourists. The introduction includes a welcome speech and an overview of the attractions.
1. Welcome speech
The welcome speech is a short phrase used by the tour guide to express welcome, including several elements such as welcoming, introducing oneself, previewing the program, and wishing success.
2. Overview of attractions
In the overview of attractions, the tour guide introduces the basic situation of the landscape to tourists, which is a preview of the attractions along the entire route and serves as an outline.
(2) Main body
The main part is the core of the tour guide, and its content is to introduce the specific content of the scenic spot to tourists in detail. This part mostly uses the travel trace as a clue and explains them one by one in the order of the scenic spots. For example, in the main part of the guide words of Qixingyan, there are references to "The First Cave", "Jiang Taigong Fishing", "Big Dipper", "Dew Drop Stalagmite", "Drip Water Guanyin", "Upside Down Bat", "Sanjie Songtai" ", "Birthday Peach" and other landscapes are introduced in detail. In "Huangguoshu Waterfall" (Example 1), the main part gives a detailed and vivid description of "Rhino Pond", "Water Curtain Cave", and "Night View of Huangguoshu Waterfall" It truly plays a role in promoting scenic spots, attracting tourists, and guiding consumption.
When introducing scenic spots, we should pay attention to the transition and connection between scenic spots, so as not to make tourists feel abrupt. For example, Baoding "North China Pearl Baiyangdian". "Friends, please look at this large lotus in front of you, which is a famous scene in Baiyangdian - Ten Miles of Lotus Fragrance." "We are now at an ecological recreation area. Please follow me ashore." "Look, everyone! In front of us is our Baiyangdian Bird Nature Reserve." "Waiting for transitional words. With these transitional words that connect the previous and the next, tourists will feel more clear and at ease.
(3) Conclusion
The conclusion is a simple farewell word. If we say a welcome word It leaves a good first impression on tourists, and a good farewell message leaves a deep, lasting, and even unforgettable final impression on tourists.
The conclusion includes farewell and gratitude. Cooperation, summary of travel, soliciting opinions, looking forward to reunion, etc. For example, the concluding sentence of Qixingyan tour guide is "We are about to finish visiting Qixingyan. Let us use this scenery to express our best wishes to the distinguished guests and wish everyone good health and a happy journey." . Welcome everyone to visit again when you have the opportunity. "Although these few sentences are short, they are very heart-warming. If it ends in a hurry and ends in a hurry, the result will be wasted and the scenery will be ruined.
The following are the common ways of concluding.
1. Farewell speech
For example, "Dear guests: We have finished our visit to the Lama Temple and are now preparing to go to the Capital Airport. Please take a closer look at your belongings to see if they are complete. There is a saying in China that goes, 'Seeing you off a thousand miles away will eventually leave you. 'That's fine, parting is the beginning of goodbye. Your next stop will be to Zhengzhou. The history of Zhongzhou is even longer, and the stories and characters are even more splendid. Let us sing "Descendants of the Dragon" together to bring a successful conclusion to this trip to Beijing. "①
2. Summary
Please read the conclusion of the tour guide to the Yangshao Cultural Site in Henan:
Dear tourists and friends, as we leave Hangu Pass , the whole tour of Sanmenxia is coming to an end. If there is anything that cannot be taken care of during the three-day trip, we apologize for it, and we sincerely hope that you can leave your valuable comments to improve our work... I wish you all good health, all the best, and a safe journey!
3. Blessing style
Please read the conclusion of the tour guide of Shandong Laoshan Scenic Area: "Dear tourists, I don’t know how to finish the tour. Do you feel the indifference and tranquility of Buddhism in Yansi Temple and Narayana Grottoes? Have you been relieved of the worldly worries in your heart? I wish you all the best and a long life. "
4. Lyrical style
Please read the conclusion of the guide to Sanshui Lotus World in Foshan, Guangdong:
Okay, that’s it for my introduction. The following time is reserved for everyone to enjoy watching and taking photos in the garden. You can see the beautiful red-eyed dragonfly resting on the tip of the newly born lotus leaf. This is not in line with the famous poem "The little lotus has just dropped its tip. It's early." There is a dragonfly standing on top, well! I believe that every photo you take will be as beautiful as a poem!
5. Admiration style
Use the admiration style in the conclusion of Tangshan Qingshan Pass Tour Guide : "Okay, friends, the tour of Qingshan Pass is over here. Through this tour, let us once again feel the charm of the Great Wall. The Great Wall is the pride of the Chinese nation and the backbone of the Chinese nation."
6. Praying style
Please appreciate the conclusion of the Zhangjiakou Chongli ski guide: "Chongli is indeed an ideal place for skiing. It can be said that the three major ski resorts have created a well-known brand of Chongli skiing. Each of them has its own characteristics, each has its own advantages and disadvantages.
Don’t expect to go to the Alps, nor bother to go to Yabuli. When you come to Chongli, the hard-working, simple and enthusiastic Chongli people, as well as the mountains and plains covered with white snow, the iron-clad green pines, and the graceful white birches are opening their hearts to welcome you. Your arrival. "
7. Enlightenment
The following is the concluding sentence of the guide to Humen, Guangdong:
Now, we see above the ancient battlefield of the Goupian War, Can you not feel excited about this majestic, world-class bridge designed and built by our country? In ancient times, our people were extremely strong, and no amount of oppression could make us bow down. Today, we are even more proud. Standing in the east of the world, the metaphorical meaning of this bridge is extraordinary. It connects the past and the future.
8. Rhetorical question
Please read the closing words of the guide to Hengshan Xuankong Temple: "Okay." , the visit to Hanging Temple came to an end.
Finally, please think about a few questions: How do you feel after visiting the Hanging Temple? What has the ancient Hanging Temple left to us? Is it extraordinary architecture? Exquisite statues? Or the great creative spirit of mankind? If I say, Hanging The temple is worthy of its reputation as the 'Treasure of the East'. Do you agree?