This speech has the following three characteristics:
First, pertinence. Speech is a social activity and a form of publicity used in public places. If we want to impress the audience with thoughts, feelings, examples and theories and "conquer" the masses, we must have realistic pertinence. The so-called pertinence, first of all, is that the questions raised by the author are the concerns of the audience, and its comments and arguments must have eloquent logical power, be accepted and convinced by the audience, in order to play their due social effects. For example, when we talk about the importance of eight honors and eight disgraces, you should make everyone really feel that eight honors and eight disgraces are very important.
Second, it can be said. The essence of speech lies in "speaking" rather than "doing", with "speaking" as the main part and "doing" as the supplement. Since the speech should be spoken orally, you must speak easily and be able to speak when writing it. A good speech should be ok for the speaker; It should be beautiful for the listener. Therefore, after the speech is written, the author had better check it by means of trial lecture or meditation, and modify and adjust anything that he finds difficult to speak clearly or hear clearly.
Third, it is inspiring. Speech is an art, and a good speech will have a kind of agitation, which will stimulate the mood of the audience and win good feelings. To this end, first of all,
First of all, we must rely on the richness and profundity of the ideological content of the speech, the incisiveness and originality of the opinions, and the vividness, image and appeal of the language expression.
Second, the structure of the speech has its own characteristics.
The structure of a speech is divided into three parts: the head, the main body and the end, and its structural principle is roughly the same as that of a general article. However, because speech is a space-time activity, the structure of speech also has its own characteristics, especially its beginning and end have special requirements.
(A) from the beginning to seize the audience, fascinating.
The beginning of a speech is also called prologue. It plays a prominent role in the structure of the speech. A good speech should attract the attention and excitement of the audience with the simplest language and the shortest time at the beginning, so as to achieve the effect of surprise. At the beginning of a speech, there are many methods, which are usually used as follows:
The length comes straight to the point, that is, it directly prompts the center of the speech. There are no superfluous words, so that the audience can know what the center of the speech is as soon as they hear it, and their attention will be focused on the speech immediately. (For example, the article "The Concept of Honor and Disgrace in Our Heart")
2. Introduce the situation and explain the root cause. This kind of opening can quickly shorten the distance with the audience and make the audience eager to know the following.
3. From daily life or personal experience to the topic, you can attract the attention of the audience with an event, a metaphor, personal experience or a joke, and at the same time make it a media related to the topic or a factor related to the main content of the speech.
4. Ask questions to stimulate the audience's thinking. This method puts forward some questions according to the characteristics of the audience and the content of the speech to stimulate the audience's thinking and attract the audience's attention. (Example: Xie Qiao's "Labor Molds Healthy Life" and "Promoting People"
At the beginning of these two manuscripts, "Race Spirit, Strive to Be a Pioneer Teenager" is based on the daily life of the audience, and at the same time, it uses the method of asking questions, which not only arouses the interest of the audience, but also forces the audience and the speaker to think together and concentrate on their speeches. )
In addition to the above three methods, there are singing, chanting ("greatness can be so specific, love can be so broad"), warning, humor, pun, lyricism and so on. As a speech contest, it will be remarkable to skillfully undertake the topics of the previous or previous contestants' speeches, or to arouse their views and actions in the speeches. This kind of improvisation will leave a good impression on the audience. For example: "Just now contestant No.8 has said that the hard work of the national tax staff is not understood by the society, and I feel the same with him. Here, I want to join No.8 and all the contestants to cheer for our sacred tax work, for tax workers to be recognized by the society and understood by people! " Of course, this requires a lot of speakers, which can be used flexibly according to the actual situation.
A good beginning is half the battle. After a good start, the main part of the article came.
(2), the main body should be interlocking, in-depth each layer.
This is the main part of the speech. In the process of writing, we should deal with several problems such as level, rhythm and cohesion.
1, we all know the level. When reading an article, if it is unclear once, you can look back, but the speech is different. The audience can only listen to it once, so the level and organization are very clear and the audience can understand it at once.
So, how can we make the' level' of speech structure clear? According to the characteristics of the audience grasping the hierarchy through hearing, the basic method is to set up obvious audio language symbols in the speech in order to obtain a clear hierarchical effect. A student in my class participated in the speech of the Top Ten Teenagers Selection, and I used these two speeches.
First of all, it explains that "there is a way to learn books, but there is no limit to learning the sea." This part is about her love of learning, and then I use a poem "A flower is not spring, a hundred flowers bloom in the garden" to say that she helps her classmates, so the level is very clear. In addition, you can also use inflection sentences, or words such as "first", "second" and "then" to distinguish levels.
2. Rhythm refers to the relaxation and ups and downs of the speech content in the structural arrangement.
The rhythm of speech structure is mainly realized by the transformation of speech content. The transformation of speech content is to properly insert humor, poetry, anecdotes and other contents into a theme-oriented content, so as to keep the audience's attention highly concentrated, without being excited by high concentration. Few excellent speakers are longer than using this method.
The rhythm of the speech structure should be clear and moderate. Plain and direct narration, dull and stagnant, will of course make the audience nervous and tired, and too frequent content changes will also cause the audience to be distracted. Therefore, the inserted content should serve the purpose of the speech, and the frequency of rhythm should be determined according to the psychological characteristics of the audience.
(3) The ending should be concise and powerful, with lingering sound. The ending is the natural ending of the speech. A simple and touching ending can cheer up the audience and encourage them to keep thinking and thinking;
1, summarize the main points.
2. Looking forward to the future, at the end of the speech to boost morale, put forward tasks, point out the future, raise hopes, issue calls, inspire the audience to cheer up, strengthen their beliefs, and take action, which will receive the expected results. ("the concept of honor and disgrace in our hearts")
3. End with passionate words. Passionate words can arouse the excitement of the audience, and intense feelings can infect and inspire the audience. (Similar to the second point, it can be used in combination. )
4. End with famous sayings, poems and songs. Ending with famous sayings and poems can effectively prove the theme of the speech, strengthen the strength of the speech, and make the audience deeply inspired by association and confirmation. (Xie Qiao, "Labor Molds Healthy Life")