Zhang San and Li Si found the same amount of money in different places on the same day. Zhang San's duty as a human being is that workers in small factories work hard every day and earn money diligently. Li Si is also a factory worker. Every day, he always wants to make a fortune, and he is too lazy to do it. He belongs to the kind of person who despises small things and cannot do great things.
On this day, Zhang San found 200,000 yuan and handed it over to the police. The police rewarded him with a "treasure-hunting banner" A few days later, after the police found the owner, the owner made a banner for Zhang San as a thank you. After the factory leaders learned about this, they praised Zhang San at the meeting and promoted him. A few years later, after continuous efforts, Zhang San opened a big company of his own and lived comfortably from then on.
After Li Si found 200,000 that day, he ate a big meal first. A few days later, I heard on the local news that someone had lost 200 thousand and had no money. I'd appreciate it if someone found it. Li Si thought about how to thank him again. 200 thousand, can you thank him? So he didn't turn it in. A few days later, the police filed an investigation. Li Si began to be afraid, but in the face of the pie falling from the sky, Li Si became greedy and took him for himself. Since then, Li Si has been absent-minded and listless at work every day. After the leader found out, he warned at the first time. Later, it was found that he didn't want to go to work, and then the boss gave him his resignation. In the later days, Li Si lived in hiding, especially after seeing the police. He slowly began to regret it, but the money he spent was running out. He just hid and lived in fear all his life.
I hope everyone can choose their own every step rationally.
When traditional methods can't solve the problem, we should learn to find another way. Winning in the market competition does not depend entirely on active recklessness. We should learn to think rationally and pay attention to strategy and innovation. According to the objective environment, adjust measures to local conditions, and comprehensively utilize local materials, so as to achieve the expected management effect.
Take out an empty can and a box of coke.
1. The story of monkeys drinking water
The dry season in the African savannah is coming, and drinking water has become the most difficult thing for animals living here. Herbivores and carnivores look for water everywhere. Instinct tells animals that only by standing high and looking far can they find water first. Follow the wise and learn from them, you can reduce a lot of learning costs. Animals stare at the birds in the sky, and they follow them wherever they fly. Under the guidance of birds, the animals finally found a small lake that was drying up but still had water.
Tigers and lions arrived first. Although zebras and antelopes run faster than tigers and lions, they have to keep avoiding tigers and lions to avoid being eaten by them because of their long distance. Tigers and lions left after drinking water, then zebras, antelopes and monkeys arrived one after another and gathered at the lake.
But a grim reality is in front of everyone. The lake is full of crocodiles, and everyone is waiting. Animals on the shore dare not approach rashly, but they can't stand the torture of hunger and thirst. The market is so big that to survive, you must take risks.
Zebras are the first to take risks. One went forward and many followed, but soon one or two were dragged into the water by crocodiles and became victims.
Confrontation cannot last long. Many animals are facing dehydration, and hunger and thirst make them desperate.
The contest between life and death, the game between attack and flight, tragedies are staged again and again.
Although many animals are unfortunately trapped in the mouth of crocodiles, hungry "sad people" still choose to "charge".
The behavior of monkeys and chimpanzees is abnormal. They kept fighting on the shore and digging "caves", where there were the strongest guards ... Originally, the monkeys explored a clever way to divert water-they dug caves in low-lying places not far from the lake. When the depth is lower than the lake surface, the lake water will seep out of the ground, which is enough for monkeys to survive.
Monkeys can avoid casualties by finding another way, reducing fighting and drinking water. It's really amazing. The market competition is fierce, why can't we get the sixth can in another way?
Maybe I am not the strongest, but I am willing to use my wisdom to plan my resources. The market is miserable. We can't be eaten by tigers and lions, nor can we be dragged down by crocodiles-although we drink water, we lose the possibility of survival. But we still need to drink water. What should we do? We must find another way. Some people like to work hard, while others like to look for market blind spots that others have not noticed.
Win by change
There is a story that during the gold rush in the western United States, many people flocked to the west and rushed to the gold rush. But there are also a few smart people who sell water to gold diggers, who exchange the dug gold for water. A few years later, few people really found gold, but those who sold water to gold diggers by the roadside made a lot of money. Finally, most of the gold diggers died of hunger and thirst, while most of the water sellers went home in clothes.
There are thousands of ways to get rich. As long as you look for it seriously, you will always find a road suitable for your own development. There are no fish in the upstream, and it is rare whether there are fish in the downstream. We should have a pair of discerning eyes and choose a unique way to get rich that suits us according to our own conditions.
"The Art of War" said: "There is no constant potential for soldiers, and the water is unpredictable. Being able to win because of the change of the enemy is called God. " The implication is that we should be flexible and open-minded, and be able to improvise in the face of complex and changeable markets. Winning in the market competition does not depend entirely on active recklessness. We should learn to think rationally and pay attention to strategy and innovation. According to the objective environment, adjust measures to local conditions, and comprehensively utilize local materials, so as to achieve the expected management effect. Don't follow suit in business, it will fail. Only by reasonably and effectively changing business ideas and taking a new road of our own originality can we succeed.
Vinebaart, a 36-year-old from Texas, USA, has a very different way of making money. The fierce competition in various industries in the United States makes Vinay very uncomfortable. In order to avoid competition, he turned his attention to those non-profit organizations: providing management services for poor non-profit organizations and helping them improve their relations with business customers.
Today, his company provides services to thousands of non-profit organizations and won 20 million dollars in 2006 alone.
Huge profits.
Habitual thinking is always broken.
Another way is to change our thinking, that is, to open up another road in front of the existing road. That is to say, in the process of carrying out work tasks, when encountering problems that are difficult to solve, we should be good at breaking the conventional path and looking for new ways and methods to solve the problems. There are many specific methods, such as changing the type of problem, changing the perspective of the problem, changing the focus of the problem, or changing the object of the problem, or solving the current problem by solving other problems.
When traditional methods can't solve the problem, we should learn to find another way.
In fact, all scientific and technological inventions that promote the progress of human society are caused by "finding another way" in the process of solving problems. For example, in order to solve the problem of "how to harvest wheat faster", if we are limited to the traditional method-grinding the sickle faster, and don't think about creating another method, we will never invent a combine harvester.
The solution to the problem last time may not be the most applicable this time. We may have other methods, perhaps hundreds of times more than traditional methods.
Kurt Hotel is an old hotel in San Diego, California, USA. Because the elevator originally designed is too small and old, it can't adapt to more and more passengers. Therefore, the hotel owner is going to rebuild a new elevator. He spent a lot of money to invite first-class architects and engineers from all over the country to discuss how to rebuild.
Architects and engineers are experienced, and the conclusion of their discussion is that the hotel must be replaced by a big elevator. In order to install a new elevator, the hotel must be closed for half a year.
"Is there no other way except to close the hotel for half a year?" The boss frowned. "You know, this will cause huge economic losses ..."
"It must be like this. There can be no other plans. " Architects and engineers insist that.
Just then, the restaurant cleaner happened to mop the floor nearby. Hearing their conversation, he straightened up and stopped working immediately. He looked at the worried and hesitant boss and two confident experts and suddenly said, "Do you know how I would install this elevator if it were me?"
The engineer glanced at him and said disdainfully, "What can you do?"
"I will install the elevator directly outside the house."
"What a good way!" Engineers and architects were speechless with surprise.
Soon, the hotel set up a new elevator outside the house, which was the first sightseeing elevator in the history of architecture.
It is customary to think that elevators can only be installed indoors, but it is unexpected that elevators can also be installed outdoors. Such conformist "experts" abound. The problem is not their skills, knowledge and conditions, but that they have not broken through the conventional way of thinking.
Habitual thinking is always broken.
De Bono, a famous thinker and "father of innovative thinking", believes that human thinking is usually "vertical thinking", that is, it mainly relies on logic and advances along fixed ideas. To this end, he advocated "plane thinking method" and thought in many ways.
In the above case, engineers and architects were bound by professional common sense, while cleaners didn't have so many rules in their minds, so they were very open-minded and came up with a coup that surprised experts.
Behind every success, there is the idea of "finding another way", which is the "accelerator" to solve the problem.
When traditional methods can't solve the problem, we should learn to find another way.
2. only do things for the benefit of others.
Yan Zhenqing, a great calligrapher in the Tang Dynasty, said in "Competing for Seats": "Is self-cultivation passed down from generation to generation and doing things only for the benefit of others?" This later became a famous saying of people's code of conduct. It emphasizes that we should consider the interests of others whenever and wherever we do things. We can't just think about drinking the sixth can ourselves, but let others drink the sixth can and drink the sixth can ourselves. In my experience, the sixth can contains the power to achieve a win-win situation.
The essence of the sixth tank is that it builds a bridge between pragmatism and retreat, cleverly connecting the tangible and intangible, retreat and pragmatism, hard and soft. Only a whole can play its greatest role. Only when people understand and use it, its value will be highlighted.
King Arthur was captured and should have been put to death, but another king saw him as young and optimistic and admired him very much. He asked Arthur to answer a very difficult question, and if he answered it, he would be free. The question is:
"What do women want?"
Arthur began to seek answers from everyone around him: princesses, beauties, priests, wise men … no one could give him a satisfactory answer.
Arthur was told that there lived an old witch in a dark castle in the suburbs. It is said that she knows everything, but her expenses are high and her demands are strange. The deadline is coming. Arthur had no choice but to go to the witch. The witch promised to answer his question, but only if she married Gawaine, one of Arthur's noblest knights of the Round Table and his closest friend.
Arthur was frightened. He looked at the witch, hunchbacked and ugly, with only one tooth. His body smelled like a drain ... Gawaine was tall, handsome, honest and kind, and he was the bravest soldier. Arthur said, "No, I can't force my friend to marry a woman like you for freedom!" " Otherwise, I will never forgive myself. After learning the news, Wen said to Arthur, "I am willing to marry her for you and our country." "
So the wedding became public.
The witch replied, "What women really want is to control their own destiny."
Everyone knows that the witch told a great truth, so Arthur is free.
At the wedding, the witch grabbed food, burped and cursed with her hands, which made everyone feel sick.
Arthur also cried in extreme pain, but Wen was as humble as ever.
On the wedding night, Gawen insisted on living in the new house despite everyone's dissuasion, and was ready to face everything. However, a peerless beauty who has never met before is lying in his bed. The witch said, "In one day, I am half an ugly witch and half a beautiful woman. Gavin, where do you want me to be during the day and at night? "
What a cruel question this is. If it was a warm-up, what would you choose?
As soon as the voice of the professor of personality psychology fell, the students were silent first, and then began to have a heated discussion. The answers are even more varied, but in summary, there are two kinds: a witch during the day and a beautiful woman at night, because the wife is her own, so there is no need to be vain; The other is beauty during the day, because you can get the envious eyes of others, you can have a good time outside at night, and it doesn't matter whether you are beautiful or ugly when you get home.
After listening to everyone's answers, the professor didn't comment, only said that the story actually had an ending, so he made a choice. So everyone asked the teacher to tell the result.
The teacher said that Wen Jia replied, "Since you said that what women really want is to dominate their own destiny, it's up to you!" Tears welled up in the witch's eyes. "I choose a woman who is beautiful day and night because I love you!" "
Everyone was silent, because no one made the choice of heating. Are we selfish sometimes? Dominate other people's lives with their own preferences, but never thought about whether others would like to. And when you respect and understand others, you often get more. ...
A radio station invited a business genius to talk about his success. I saw that he first smiled faintly and said, "Let's test you when you debut: a gold mine was discovered somewhere, and people flocked to it. However, a big river blocked the only way. What would you do if it were you? "
Some people say to take a detour, others say to swim. But he smiled and said nothing. For a long time, he said, "Why do you have to go for gold? Why not buy a boat to operate? "
He said: "In that case, the slaughtered passengers will only have a pair of shorts, and they will be willing, because there is a gold mine ahead!" "
"Do what others don't want to do, do what others haven't thought of." This is the road to success.
Dilemma often means potential opportunities in the eyes of the wise, but we don't realize it.
Have a thorough and comprehensive understanding of your own resources and dig out any part of your own resources that can create value for others; Find out who needs your resources, or what your customer needs-what kind of service does he need? How much value can this service create for him? Only by finding your customers correctly can the resources you have sell at a good price. Finally, be good at expressing your ideas, confidently tell customers the value of your resources, let them realize your value and find their own needs. The market needs to be guided and the demand needs to be tapped!
There are many restaurants in the suburbs of Paris, among which the "dark taste" restaurant is unique and eye-catching.
When customers enter a restaurant, their first feeling is black, so dark that they can't see their fingers. At this time, only the waiter will lead the way. They warmly welcomed every guest and took them to the reserved seats. Then raise the braille menu, announce the name of the dish loudly and let the customers order.
In a dark environment, no one can see each other, and guests can eat at will. The whole restaurant, the sound of opening beer bottles, whispering, clinking glasses while drinking, happy laughter, surprised sighs ... are full of a mysterious and warm atmosphere, which makes people feel very excited.
When the boss talked about his original intention of opening a "dark taste" restaurant, he said meaningfully: "Only when you taste the darkness can you really feel the preciousness of sunshine." It is this intriguing that attracts an endless stream of guests.
In fact, the acquisition of wealth is the same. As long as you pay more attention to some details in your life, you will naturally find unlimited business opportunities around you. In fact, many millionaires are like this, paying special attention to some small things around them, thus earning a lot of money.
An American businessman once went to the former Soviet Union on business and suddenly wanted to buy a pencil after returning home. But when he went to the store to buy it, he found that each pencil in the former Soviet Union actually sold for 26 cents, while the same pencil sold for only 3 cents in the United States. Then, a bold idea formed in his mind. He cancelled his plan to return to China and decided to build a pencil factory in the former Soviet Union. He came to the world's largest pencil company at that time-D 'Urberville Company in Nuremberg, Germany, and successfully poached a technician and took him to the former Soviet Union to engage in pencil production. In this way, the output value of the pencil factory reached $2.5 million in the first year and increased to $4 million in the second year. The products not only met all the demands of the former Soviet Union market, but also were exported to more than a dozen countries and regions, and businessmen made millions of dollars. This man is Mr. Hammer, an American billionaire. He has a keen insight into business opportunities and is called "the all-round businessman who turns the stone into gold".