As the industry-leading genuine digital reading platform and literary IP cultivation platform, the reading platform has previously created gold-medal IPS such as Walking on Thin Ice, To Youth, Ghost Blowing Lights, Tomb Raider Notes, China, and Nirvana in Fire. The significance of Battle Freak lies in that it adopts the mode of synchronous linkage of books, movies, travel, music and audio, that is, version 2.0 of IP Ecosphere, which has greater influence and longer life cycle than the one-time selling IP mode of 1.0 version, and the whole operation process and content of Battle Freak are better controlled than those of "Selection of Days".
As we all know, the domestic practice of IP is often simple and rude, either buyout or extensive development; Either the adaptation is beyond recognition, which makes readers want to tear up the screenwriter; Either set off a copyright war and make the whole cultural and creative circle restless. There are still many classic works that have only been on fire for a while, and the IP potential has not been fully developed, so it has run aground. What makes the audience most helpless is that some film and television works have been remake repeatedly, which not only does not touch the pain points of the audience, but consumes the enthusiasm of the majority of nuclear powder. Therefore, perhaps only the development of the whole life cycle and the whole ecological chain is the embodiment of maximizing the value of super IP. A good work should meet the needs of the audience in all fields like an all-round and multifaceted star.
Of course, it is also in the process of combining online literature with animation, film and television, and games that huge production capacity will be created to serve hundreds of billions of massive markets.
The ultimate goal of reading is to open the closed loop of "pan-entertainment" industry and form a complete IP ecology. Break down the barriers in various fields, let high-quality IP flow to different platforms, and let high-quality users enjoy various forms of IP.