Generally, the characters used in posters are similar to those in China amber, with thick strokes, which are easy to attract attention, such as official script and poster body, including some newly developed girls' fonts. You can find a font download soft network, where you can find fonts suitable for your theme, download, decompress and install.
Font installation method: copy the font file to be installed, open the control panel-right-click font folder-paste.
What fonts are commonly used in posters? Available titles:
Lanting
Thick black simple, square simple, classic thick imitation black, and so on.
Calligraphy font
Text available: Lanting black simplified, fashionable black simplified, founder quasi-circular simplified.
If the page is slightly active, you can use: Huakang poster text
You can download all these fonts directly from the website.
How to choose the font for posters? introduce
If the picture is the skeleton of the poster, then the font is the blood of the poster. For a poster work, it is very important to choose what font.
For many artists who are just getting started, it is a headache to choose what font. Today, the seniors made a special trip to choose fonts for everyone.
What font do you choose?
1. Rough and fine
Thick strokes are thick, thick and powerful; The details of strokes are fine, light and delicate, which is the most direct and simple impression.
A thick stroke font will visually form a high-density text block. Because the strokes are bold, the negative space of the font will be reduced, and the visual area will be aggravated, resulting in a sense of depression, which in turn will make the text form the visual center of gravity and produce emphasis.
Therefore, bold characters are often used in titles and slogans, which occupy a conspicuous position and produce an emphasis.
Fine-stroke fonts are getting lighter and lighter in the visual area. After reducing the visual area, the negative space of strokes increases, the structure appears sparse and scattered, and the smaller visual components will not make readers feel oppressive.
2. Curves and straight lines
The straight stroke direction of the font gives the font strength or elasticity.
Straight lines represent strength, determination, courage, openness, simplicity and boldness, but they may also mean rigidity and paranoia.
The straight line endows the font with masculine temperament, and the curve represents the feminine side, which is inclusive and smooth.
straight
The example in the figure below shows that thick strokes and sharp lines make the font have an unquestionable fortitude. Without curves, there is no room for manoeuvre.
bend
Most fonts are not composed of simple straight lines or simple curves. They are straight and curved. Only when there are curves and straightness can we be both rigid and flexible, powerful and elastic.
For example, the beginning and turning point of the regular script in the Northern Wei Dynasty is like cutting gold and breaking jade, which is neat and neat. The whole font looks tall and straight, vigorous and heroic, with beautiful curves on the left and right, more rounded and more elegant.
3. Loose and rigorous
Writing in daily life is relaxed and lively, with a kind of unrestrained beauty. And the books in the temple, cast in Zhong Ding, or written in Fu Zi, are handed down to later generations, which has a kind of rigorous and dignified beauty. The essential difference is that the structure is loose and rigorous.
Naive and lively is the nature of teenagers, children's world is not bound by too many rules, and children's fonts are also immature and lively. Therefore, loosely structured handwriting is often used in children's themes or relaxed and humorous reading environment.
4. Simple and complex
The simplicity and complexity mentioned here are not simplicity and tradition, but the complexity of stroke details. For the simplest example, the details of serif are relatively more complicated than those of non-serif, and the song style is also more complicated than that of boldface.
The complexity and simplicity of fonts also represent the trend of classical and modern to a certain extent.
simple
Diverse
This is the end of the article. Designers are cultivated bit by bit. Keep learning a little every day and make a little progress. We are a little closer to the designer!
If the article is helpful to you, please pay attention to the fact that designers learn a little knowledge of art design from seniors every day and share it with friends who also love design and learning around them. Sharing what is useful to everyone is the supreme virtue!