Early experience
Steve Jobs1955 On February 24th, Steve Jobs was born in San Francisco, USA. I was abandoned by my parents when I was born. Fortunately, a kind couple took him in.
At that time, Jobs lived near the famous Silicon Valley, and his neighbors were employees of Hewlett-Packard Company, a veteran of Silicon Valley. Under the influence of these people, Jobs was obsessed with electronics since he was a child. An HP engineer saw him so obsessed that he recommended him to join HP's "Discoverer Club". This is a party specially held for young engineers, which is held in the company restaurant every Tuesday night. Jobs first saw computers at a party, and he began to have a hazy understanding of computers. [2]
In junior high school, Jobs met Steve Wozniak at a class reunion, and they hit it off. Stephen wozniak is the chairman of the school electronic club. He is very interested in electronics.
19 years old, Jobs dropped out of school after only one semester and became an employee of Atari TV Game Company. Borrow a friend's garage (Woz's) and often go to the community college to take calligraphy classes and other courses. 1974 earned money to practice in India, suffered a lot, and had to return to Atari as an engineer. [3]
Steve Jobs often works with Wozniak and thinks about computers in his garage. They dreamed of owning a computer of their own, but everything sold in the market at that time was commercial, bulky and extremely expensive, so they planned to develop it themselves. 1976 bought a 6502 chip at the Wisconsin Computer Products Expo in San Francisco. With the 6502 chip, two young people installed the first computer in Jobs' garage.
Jobs sold his Volkswagen to raise money for mass production, and Woz also sold his precious HP 65 calculator. In this way, they have 1300 dollars, laying the foundation for their great ambitions.
On April 1976, Jobs, Woz and Jobs' friend Ron Wayne signed a contract and decided to set up a computer company. Subsequently, Jobs, 2 1 year-old, and stephen wozniak, 26, set up Apple in their garage. The name of the company was decided by Jobs, who preferred Apple-called Apple. And their homemade computers are naturally considered as "Apple I" computers.
Early development
When Steve Jobs was founded, the business of "Apple" was very light. 1July, 976, an accidental opportunity brought a turn for the better for Apple. Retailer Paul Jay Trail came to Jobs' garage. After watching Jobs' computer demonstration, he thought that the "Apple" machine was very promising and decided to order 50 complete machines, which was the first "big business".
After that, "Apple" became famous. Start small batch production. Around the autumn of 1976, Jobs found that the market was growing faster than they expected, and they needed more funds, but many businesses did not see the potential of "Apple". Finally, in June 5438+10, Markkula visited Woz and their garage workshop. Markkula is a trained electrical engineer who is very good at selling. He offered to help them make a business plan and gave them a loan of $690,000. With this fund, the development speed of "Apple" company has been greatly accelerated.
1In April, 977, Jobs showed the prototype of Apple II at the first computer exhibition in America. Apple II was a blockbuster at the exhibition, and orders poured in.
1980 65438+February 12, Apple stock went public. In less than an hour, all 4.6 million shares were snapped up, and the closing price of the day was $29 per share. According to this closing price, Apple's top management has produced four billionaires and more than 40 millionaires. Jobs ranked first as the founder of the company.
1983 released by Lisa database and Apple Iie, with the prices of $9998 and 1395 respectively. Apple has become the fastest growing company in history. However, Lisa's expensive price does not have much market, and Lisa embezzled a lot of research and development funds from Apple. It can be said that the rise of Apple is the beginning of its decline.
Because Jobs' business philosophy was different from that of most managers at that time, and IBM introduced personal computers to seize a large market, the general manager and directors blamed the failure on Chairman Jobs, and in April 1985, the board of directors decided to revoke his business power. After several unsuccessful attempts to regain power, Jobs left Apple angrily on September 1985.
Independent period
After resigning from Apple, 1986, Jobs bought Lucasfilm's computer animation studio in Emeryville, California from george lucas for100,000 US dollars, and established an independent company Pixar Animation Studio. In the next decade, the company became a well-known 3D computer animation company, and launched the world's first fully 3D animated film Toy Story at 1995. The company was acquired by Disney in 2006, and Jobs became the largest shareholder.
Back to Apple
During the period of 1996, Apple was in a dilemma, and its market share dropped from the peak of 16% to 4%. Accordingly, Jobs became famous for Toy Story, and his personal worth reached $654.38 billion. However, Jobs came back from Apple's crisis. After Jobs's return, he made drastic reforms, stopped unreasonable R&D and production, ended the patent dispute between Microsoft and Apple for many years, and began to develop new products iMac and OS X operating system.
Reform period
Jobs 1997, Apple introduced the iMac, and the innovative transparent design of the shell color made the products sell well, which made Apple survive the financial crisis. Then Apple introduced the Mac OS X operating system.
In 2000, when the technology stock bubble, Jobs put forward the advanced idea of designing PC as a "digital hub", and successively developed iTunes and iPod. At the same time, he began to open a specialty store in a prime location and achieved great success. Subsequently, a series of products such as Apple TV and iTunes Store were well received and recognized by the market.
On June 29th, 2007, Apple launched its own iPhone, which adopted the iOS system, and then released a new generation of iPhone 3G and iPhone? 3GS .
On June 8, 20 10, the fourth generation product, iPhone 4, was released. Every time it goes public, it attracts huge madness and sales boom on a global scale.
In addition to the iPhone series, it also released an iPad tablet using the iOS system, which was not optimistic at first and was a great success in the end.
announce one's resignation
On August 24, 20 1 1, Jobs submitted his resignation application to Apple's board of directors. In his resignation letter, he also suggested that Tim Cook, the chief operating officer, take his place. Jobs said in his resignation letter that he could not continue to be CEO, but he was willing to be the chairman, director or ordinary employee of the company. Apple stock trading was suspended after hours. Jobs did not specify the reasons for his resignation in his letter, but he has been fighting pancreatic cancer.
2011On August 25th, Apple announced its resignation with immediate effect. Tim Cook took over the position. At the same time, Apple announced the appointment of Steve Jobs as chairman and Tim Cook as CEO.
(of a respected person) leave this world forever.
On October 6th, 2065438+01kloc-0, Beijing time, Apple's board of directors announced that former CEO Steve Jobs died at the age of 56 on October 5th, local time, and his funeral was held on October 7th.
His spirit is worth learning from young people.