Figure 1: Screenshot of the game "Painting the Truth and Wonderful Pen Qian Shan"
What kind of surprise will it bring when the green landscape interactive narrative mobile game meets the "light of domestic products" makeup brand? The answer lies in the "Guofeng Wonderful Pen Flower Gift Box" jointly launched by "Painting the Truth and Qian Shan" and Guofeng Makeup Brand-Mary Daijia. Mary Daijia is a brand known as "the light of domestic products", which is well-known in the makeup industry and deeply loved by consumers. In recent years, we have been stationed in counters, opened up major retail channels, held art exhibitions, and constantly explored cross-border cooperation with a series of art forms such as fashion design, film and painting. Even standing on the stage of the four major fashion weeks, telling the story of China's makeup culture to the world.
Figure 2: Cross-border cooperation between Qian Shan and Marie Daijia
"Marie Daijia" combines the ideas of traditional national style and modern aesthetics, which coincides with the concept of inheriting traditional culture in Qian Shan. For this reason, one is a green landscape interactive narrative mobile game, and the other is a national style makeup brand. It seems that completely different products have produced deep beliefs and pursuits.
Figure 3: Nu-nu in the game
Figure 4(gif): Dancing Nu-nu
The design of the gift box is classical and elegant. When it is opened, it is an antique game scene. A woman dressed in a red dress and costume is greeted. This is the game character "Nu-nu", and the prototype is taken from Shan Hai Jing. There are two layers in the gift box. The upper layer contains a national style replica lip glaze (cinnabar color number), a dish of the auspicious series of Danfeng Eye makeup, and a national style graffiti makeup eyebrow pencil. On the lower floor, there is a custom elf plush pendant, a hairpin and a flower card. The overall color of the gift box is vermilion, which is carefully designed, and the structure refers to the ancient makeup, and the shape is appropriate.
Figure 5: Guofeng Wonderful Pen Flower Gift Box
This collaboration of Mary Daijia Guofeng Replica Lip Glaze * * has six color numbers (the best-selling cinnabar color in the gift box), and the lip glaze color number is named after the color of Chinese painting, including Danqian, Red birch, birch tea, swallow fat, cinnabar and Shanli. The lip glaze is matte, foggy and velvet. Niangniang auspicious series of phoenix eye makeup plate, combining hand-painted techniques of national style printmaking with multi-tidal culture and gorgeous and proud fashionable Chinese style, collects ten eyes of the court and draws a pair of phoenix eyes with self-style. Guofeng Graffiti Makeup Water Eyebrow Pencil draws inspiration from the breakthrough of traditional Oriental Guofeng art and western graffiti art, and concentrates on studying the fine hand-made craft of traditional Chinese ink strips in Four Treasures of the Study, China, and integrates it into the modern refill making craft. A new generation of toner blends the formula to realize that each line is as smooth and smooth as grinding ink, with a soft texture and uniform and bright color. With creative graffiti, it is easy to draw eyebrows.
Figure 6: Product Map of Mary Daijia
"Painting the Truth and Wonderful Pen Qian Shan" and Mary Daijia work together to perfectly cross-border integrate the practical performance of culture and art with makeup. Both of them integrate the traditional national culture into the ordinary details of life and let everyone experience the beauty of makeup, art and traditional culture. In addition, there is a welfare attack. Pay attention to Weibo, the official of Qian Shan, and forward it to Weibo to get the gift box. Meanwhile. You can also get a gift box when you go to Mary Daijia's self-operated flagship store in JD.COM on January 6-8.