There are many talents in Beijing. Mi Jun, a new comer, has never put down his beloved pen, whether he is a director in a TV station or a manager in a chain bookstore. If it weren't for the SARS in 2003, I'm afraid Mijun wouldn't start his business so soon. During SARS, Mi Jun's girlfriend died of lung cancer. Looking at the lover who left in his arms, Mi Jun was heartbroken. He seemed to realize the true meaning of life overnight: to maximize the value of life in a limited life. What he can do is to promote China culture through traditional art forms such as calligraphy. "If you wear a Tang suit, will you rob it?" When you sit in a traditional restaurant, do you make a loud noise? "Let China people become quality people, is the simplest idea of Mi Jun.. In the following two years, Mi Jun's calligraphy works won awards frequently and began to emerge in the calligraphy field, but he was not satisfied with it. Because China's traditional calligraphy is completely divorced from art and norms, those who engage in calligraphy art may not write posts, and those who can write posts may not be calligraphers. Mi Jun is trying to break this tradition and make the characters both normative and artistic. Therefore, while studying calligraphy art, he held personal calligraphy exhibitions and lectures, while writing standard copybooks for primary school students. The calligrapher of Beipiao is practicing his ideal bit by bit.
How to use the Olympic Games to better publicize our works and promote China culture? Market! Mijun's eyes lit up at the thought of this word. In June 2006, 165438+ 10, the "Mijun Studio" was formally established, bidding farewell to the single identity of calligraphers. On the day he became a businessman, he celebrated with some friends. He said, "I just want to use the broad platform of the Olympic Games to spread the traditional culture of China represented by calligraphy from many angles. I have a dream that one day, in a family, children practice Mijun's copybook, the wife wears Mijun's bracelet, the husband wears Mijun's costume, and Mijun's calligraphy bamboo slips are hung on the wall. He walks into Mijun's cultural restaurant and watches Mijun's literary films ... Let Mijun's cultural brand penetrate into every corner of life. " The first wave of this infiltration began with Mijun's traditional craft gifts, Mijun's clothing and Mijun's silver ornaments. Because he already has a lot of mature calligraphy works, Mi Jun thought, if these works can be engraved on bamboo slips, wouldn't they be very valuable for collection and spread widely? Sure enough, bamboo slips engraved with Mi Jun's calligraphy have become the most popular products for foreigners. Because each bamboo slip is limited to 65,438+0,000 sales, products are often in short supply. Mijun also uses calligraphy bamboo slips as materials to make bamboo slips, pen holders and other craft products.
Mijun's clothes are mainly China traditional Tang clothes. Mi Jun is very concerned about the discussion about what clothes China athletes should wear to participate in the Olympic Games. Some people say they want to wear a Chinese tunic suit, some say they want to wear Hanfu, and some say they want to wear a Tang suit. Later, a TV station interviewed 10 foreigners. They don't know what a Chinese tunic suit is and what a Chinese costume is. Only the Tang suit is famous, which also shows that the Tang suit is the most traditional costume in China. Of course, Mi Jun's Tang suit also added elements of his calligraphy. There is a dress covered in regular script, which looks quite South Asian and is especially popular with Thais. All kinds of costumes showing the "dragon" culture are freshly baked, and Mi Jun also has a wish: let Olympic volunteers or Olympic spectators wear Mi Jun's costumes. He is willing to provide clothes for free. What he needs is the strong publicity effect of the Olympic Games. Children's literacy credit card, revised literacy credit card, synchronous writing credit card, magic copybook, magic hand-written card with ten thousand characters, etc.