1, Applicability, the application of calligraphy in design needs to consider applicability, that is, according to the design requirements and goals, choose the appropriate calligraphy font and style.
2. readability. Although calligraphy fonts have unique artistic beauty, they also need to be easy to read, so that the audience can easily identify and understand the design content.
3. style. Calligraphy fonts have unique styles and characteristics. Designers need to choose suitable calligraphy fonts according to the design requirements and goals to reflect the personality and characteristics of the design.