It is said that 49 Fang is a company with many talents. Do you know that?/You know what?

It is true that forty-nine talents come forth in large numbers. Yu Shiwei team, pattern business team and a large number of domestic education and training institutions have set up forty-nine branches one after another. Some insiders also said that some companies have gone to forty-nine branches from bosses to employees, and Zhang Chuanzong is willing to invest in urgently needed talents, which can be done.

Forty-nine Rooms is an Internet brand initiated by 49 domestic IT elites and established by cross-border crowdfunding. It is a subsidiary of Sishijiufang (Beijing) E-commerce Co., Ltd., which was established on 20 15, and its products include sauce distillery, distillery, kitchen and good teahouse. In July, 20021year, Room 49 completed RMB 600 million Series B financing, which was exclusively invested by CMC Capital.

Forty-nine parties (Beijing) E-commerce Co., Ltd. is a fast-rising emerging Internet company featuring "crowdfunding, community and ecological layout". Liu Jun, former executive vice president of Lenovo Group, president of Mobile Business Group and chairman of Motorola Management Committee, joined 49 parties in 2065438+2006 as the chairman. In the past year, Sishijiufang completed the establishment of 39 branches in provinces other than Taiwan Province Province, covering the urban layout of 300 prefecture-level cities, attracting more than 4,000 shareholders, more than 1 0,000 communities and more than 200,000 fans.

The key to the "two-level crowdfunding" approach adopted by Room 49 lies in three aspects:

First, de-intermediation. The key to subvert the traditional sales model is to cut off all the agents at all levels in liquor sales, minimize the channel cost and get the lowest price for consumers.

Second, crowdfunding shares and standing on the rudder. Shareholders not only enjoy the equity dividend and capital premium of the branch, but also give certain sales indicators to make the market spread across the country quickly;

Third, flat management. There are only two levels from the head office to the branch office, and there is no hierarchy in the middle. In the same province, you can even set up several branches to form a healthy competition mechanism. By sharing the cognitive surplus with the community, the forty-nine parties in the community gather accurate fans, completely break the barriers of information asymmetry in traditional sales, and form a user base for the forty-nine parties to launch more kinds of products in the future. In the forty-ninth party, the community is not only a marketing channel, but also an important network communication platform and cultural propaganda position, providing various value-added services for shareholders and members.