Flower is a cosmetic brand registered by Zhejiang Yige Enterprise Management Group Co., Ltd. in the State Trademark Office. "Flower" brand explores the wisdom of China's Millennium beauty cosmetics. According to the skin characteristics and makeup needs of oriental women, it takes flower essence and Chinese herbal medicine extract as the core components, and uses modern makeup research and manufacturing technology to create healthy, skin-nourishing and suitable makeup products for oriental women.
The origin of the brand name "Hua": the word "Hua" in flowers refers to the use of flowers to raise makeup. Refers to the west lake and the stone. The word "calligraphy" is taken from Su Dongpo's poem "To compare the West Lake to calligraphy, light makeup and heavy makeup are always appropriate". It is also the honorific title of Stone, and the first of the four beauties in ancient China. Hua Brand hopes that women in China will be as beautiful and moving as ever, regardless of their heavy makeup or light makeup.
Introduction of new product research and development in Huaxi Zi
In August, 20021,the first phase of its cosmetic science and technology innovation center was officially put into use. Including consumer research center, cosmetic science and technology innovation center, beauty instrument research and development center, industrial design and CMF research center, oriental aesthetics and space innovation center, it has formed a systematic R&D and innovation from horizontal to vertical.
In terms of equipment and management system, Huaxi Zi Cosmetics Science and Technology Innovation Center has perfect hardware facilities related to cosmetics research and development, such as several Qualcomm analytical testing instruments and equipment, including two mass spectrometers; Huaxi's parent company has established a quality management system from product development to sales, and passed the ISO900 1 quality management system certification.
Reference to the above content: Baidu Encyclopedia-China