self-media creation
content creation
the creativity of content creation requires your own keen insight. Industry news should have its own information channels. Writing should be inspired by continuous quality assurance. Whether it is aimed at specific people, industries or discovering novelty and fun, the sustainability and high quality of content are necessary. Even if you only reprint the media, you should have the ability to find valuable content and collect, sort and classify a large amount of information.
Multimedia material
Since the development of the Internet, there are various media and forms, which are not limited to words, but can be sound, video and pictures. You can organize your own graphic ratio and mode according to your own content characteristics and identity characteristics for the crowd. Consider user scenarios, for example, "Reading a poem before going to bed" should be written and audio. Video and text are suitable for "finding good movies". "Office software skills" should be graphic. However, users will continue to pay attention to your updates only if they think your content is valuable or meaningful.
Source of materials
Self-media content of sub-industries, and many materials are produced by ourselves. There may be data charts, live photos, software screenshots, brain maps, etc. This kind of self-media is characterized by being more professional. The self-media of compilation is generally based on the original information, re-typesetting, collecting and designing pictures. The vast majority of original pictures and texts are from the media, which are the covers and pictures found on the Internet after the manuscript is completed, and arranged into a picture and text.
Pay attention to copyright
Whether it is words, pictures, audio or video, there are copyright issues and they are protected by the Copyright Law. After the author's creation, whether it is a name or not, whether it is registered with intellectual property rights, it is protected by law. At the same time, in recent years, various platforms have paid more and more attention to copyright awareness, increased punishment and convenient reporting channels. Since it is from the media, it is aimed at widespread circulation, so once the copyright party finds out that you copied their content, the infringement compensation is not worth the loss. It is difficult for individual self-media and low-cost self-media teams to continuously produce a large number of original works with high quality. We can consider using materials, pictures and videos copyrighted by CC protocol, and make sure that the Licence file on the material download page states that it can be used for commercial purposes without signature. Domestic material websites such as "Qiantu.com" are shared by citizens, that is, anyone can upload works and get points or rewards through downloads. The characteristics of this kind of website are that the source of the works is unknown and there is a great risk of infringement. At the same time, the website itself also declares that the works are uploaded and shared by users for exemption. There are very few free commercial materials in China. A domestic navigation website has collected several foreign websites for reference, including pictures, audio and video. "Free commercial" means that the materials follow CC agreement, and there is no need to worry about infringement. At the same time, both the quantity and quality are very good:
Pay attention to the content of speech
It is certain to abide by the law, rumors are easy to be reported, and eye-catching headlines and sensitive topics will bring a certain amount of traffic. Seeking truth from facts and positive content is the long-term solution.