The problems you mentioned are actually not problems.
I have been creating in Toutiao recently, but I have no direction, no field, and no material.
Although I can't give you specific and substantive suggestions, you can still refer to some suggestions.
1. First of all, watch the videos of successful people. Watch more videos and learn to think about the hot spots of their videos.
2. Learn more about video editing, understand the special effects of videos, and understand the most basic functions on Douyin clearly, so that you can bring some tricks to everyone.
3. You should also refer to more successful video cases on other websites, and be sure to put more effort into doing it.
4. We must persevere. We are also latecomers to the industry. Only with perseverance and dedication can we juniors succeed.
For reference only, thank you. Pay attention to each other and learn from each other.