The characteristics of jingle
The creators of jingles are mostly people, created by the people and widely circulated among the people. The theme of jingles is mostly related to people's daily life, mainly to alert and satirize many bad phenomena in society.
Regardless of praise or criticism, there is a clear tendency and it is absolutely unambiguous. So jingle is also called new folk song. Generally speaking, jingles are easy to remember, catchy and humorous. The jingle has both regional and national characteristics.
The jingles circulated in different places and ethnic groups are different, but they all conform to the usage habits of local languages. Phrases have a * * * feature, easy to catchy, sweet and loud, easy to read and remember, humorous and vivid.
Because of this, jingles spread quickly and widely. From the perspective of language use, Dingdang shows a set of perfect systematic features in phonetics, grammar and rhetoric.