-strive to achieve two breakthroughs: the national social science fund; Provincial and ministerial scientific research achievements.
-Actively implement three strategies: establishing schools by quality; Talents promote schools; Strengthen the school through scientific research.
-Implementing four major projects: talent building project; Discipline construction projects; Excellent curriculum projects; Characteristic professional engineering.
—— Highlight five key points: laboratory construction; Institute construction; Academic team building; Construction of practice base; Discipline construction.
-Building six brands: advertising; Social work; International issues; Urban culture; Regional economy; Film and television animation. (A) to improve the level of discipline construction and enhance the competitiveness of the college
The development direction of the College of Humanities and Social Sciences in the next three years is to highlight key points, give full play to advantages and run its own characteristics. On the basis of promoting discipline construction in an all-round way, according to the discipline deployment of the school and the orientation of the college, the college will be built into an important position for Marxist education and humanistic quality education for students.
1. Build the college into the main position, channel and battlefield for propagating Marxism. Deepen the reform of ideological and political theory courses.
2. Build a research base for the harmonious development of Qingdao society. Our college should take the study of Qingdao's economic and social development as the key field of scientific research, and gather the strength of the whole hospital to expand in several research directions closely related to Qingdao's cultural development strategy, Qingdao's community construction, Qingdao's social work talent team construction and Qingdao's harmonious economic development. Actively contribute to the harmonious development of Qingdao's economy, society and culture. Strive to build a humanities and social science base of the provincial education department.
3. Create a new major with outstanding characteristics and obvious advantages. In order to meet the needs of Qingdao's economic and social development, our college will integrate all kinds of resources inside and outside the school, and rely on the overall advantages and academic background of the school to do a good job in the construction of the master's degree program of "China Marxism" and the new round of application for the master's degree program of Marxist theory. Run the applied law specialty well and continuously expand the scale of our school.
(2) Implementing the strategy of strengthening the hospital with talents and accelerating the construction of high-level teachers.
1, actively implement the strategy of strengthening the hospital with talents. Establish the selection criteria of "having both ability and political integrity and paying attention to performance". Encourage and support outstanding talents to come to the fore, focus on training young and middle-aged academic leaders and backbone teachers, follow the principles of openness, innovation, lean and high efficiency, and establish an effective mechanism to promote the rational allocation of teachers' resources and the healthy growth of outstanding talents, so that people can have opportunities for innovation and development.
2. Optimize the structure of teachers. Actively attract outstanding overseas students, openly recruit for the society, strengthen teacher training, optimize the team structure, and improve the academic level and overall quality of teachers. According to the needs of professional development, the construction of professional teachers. First, introduce 1-3 academic leaders and a group of urgently needed professionals; Second, several academic directions (journalism and communication, sociology, China Marxism, etc. ) It should be concentrated. The third is to cultivate an academic team with high academic level and reasonable structure.
3. Implement the "famous brand strategy". Establish "brand awareness" among teachers in the college, create a brand for the humanities college, and take effective measures to encourage "famous teachers" and "masterpieces". Accelerate the training of young academic leaders, combine scientific research with the training of outstanding talents in the 2 1 century, and introduce a group of top-notch young talents while producing significant scientific research achievements. Our college will form a team of teachers with excellent personnel, strong ability, high efficiency, hard work style, reasonable structure and high level of teaching and scientific research.
4. Actively expand foreign cooperation and exchanges. Actively undertake, organize or participate in high-level academic activities, and constantly enhance the social influence of all majors in our college. Carry out different forms and levels of cooperation in running schools, and truly realize the leap-forward development of teaching staff and professional construction through external recruitment and internal recruitment. Actively hire well-known scholars and experts at home and abroad, brother colleges and famous universities in the United Nations, and set up a team of teachers for our use.
(3) Implementing the strategy of establishing hospital by quality and creating distinctive professional characteristics.
Adhere to discipline construction as the focus, teaching as the center, teaching quality as the life, and training applied senior professionals as the goal, and actively promote education and teaching reform. Further improve the teaching quality monitoring system and incentive system; Further strengthen the practical link of ideological and political theory course and implement moral education first; Further strengthen specialty construction and improve students' practice and innovation ability; Further encourage teachers to carry out teaching research and deepen teaching reform; Pay more attention to humanistic quality education and cultivate students' humanistic quality.
1, follow the laws of education and teaching, and continuously improve the professional and disciplinary development plan; Expand the professional caliber, expand the professional foundation, strengthen the principle of cultivating students' innovative spirit and practical ability, scientifically plan the professional knowledge structure and make teaching plans; Through external introduction and internal connection, the discipline strength is integrated, and the training mode of imparting knowledge, cultivating ability and improving quality is gradually established. We will make every effort to build professional brands and highlights of communication and social work.
2 attach great importance to curriculum construction, actively adapt to the demand of talent market, focus on the development of applied disciplines, further improve the training plan, and do a good job in the curriculum construction of social work and advertising majors that have been enrolled. Five school-level excellent courses and 1-2 provincial-level excellent courses will be built within three years. Accelerate the reform of ideological and political theory course and college Chinese teaching, conscientiously implement the requirements put forward by the Opinions on Teaching Reform of Ideological and Political Theory Course in School of Humanities and Social Sciences of Qingdao University of Technology and the Social Practice Outline of Ideological and Political Theory Course in School of Humanities and Social Sciences of Qingdao University of Technology, and highlight the practical teaching of ideological and political courses. The extracurricular hours of the four courses account for 39% of the total hours. It is necessary to organize students to engage in social practice, social investigation, attend academic lectures and watch film and television works after class in a planned way, and strengthen the combination of theory and practice.
3. Continue to refine and cultivate the social work major: the professional concept and characteristics of helping the weak and helping the poor, and the advertising major: the professional concept and characteristics of creativity, innovation and creation.
4, strengthen academic research, strong academic atmosphere. Regularly invite famous domestic experts and celebrities in the media field to give academic reports and professional lectures, broaden the horizons of teachers and students, and enhance the influence and popularity of communication specialty in society. Actively broaden the channels for running schools, give full play to the benefits of educational resources, broaden the channels for running schools, implement open schools, strengthen exchanges between universities and governments, enterprise groups, scientific research units and brother universities, learn from school-running concepts and mature experience, and explore ways and modes of cooperative running schools and undertaking scientific research projects.
5. Strengthen the construction of laboratories, educational practice bases and professional practice bases, and build and improve social work professional laboratories, advertising majors and news communication laboratories. 20 10, and the total equipment value reaches 3-5 million yuan. Basically build a first-class laboratory with advanced equipment and complete functions in the province, and strive to build a provincial key laboratory. According to the needs of specialty and discipline construction and development, in line with the principle of "considering the urgent needs and reality at present, but also focusing on long-term development", before 20 10, do a good job in the preparation of multimedia news production center, studio, advertising work, nonlinear digital editing room and other laboratories in the new campus school.
6. Actively improve the teaching quality monitoring system and evaluation system, adhere to and improve the system of attending lectures, evaluating lectures, open classes and attending lectures, as well as the teaching coordination system between the two campuses and the student information officer system. Strictly implement the requirements of the college for all teaching links, actively promote the use of modern teaching methods, and improve the information content of classroom teaching.
(4) Implementing the strategy of developing the college through scientific research to improve the overall level of the college.
Scientific research is an important support for the discipline construction of our college, the main way to improve the teaching quality and the comprehensive quality of teachers, and the necessary means to improve the overall competitiveness of our college.
1. Strengthen scientific research construction and management. We should follow the principle of "combining popularization with improvement, combining scientific research with teaching, combining scientific research with team building, and combining internal strength with external image", strengthen the organization and encouragement of dynamic adjustment of scientific research, and actively organize various scientific research academic activities.
It is necessary to actively strive for key scientific research projects of national and provincial ministries and commissions and Qingdao, and concentrate on tackling overall, forward-looking and strategic issues; Strive to create conditions, encourage and organize the publication of high-level works and papers, and strive to significantly improve the scientific research strength by 20 10.
2. Strive to cultivate 1-2 leaders of various disciplines, initially form their own scientific research advantages, and carry out targeted scientific research activities in combination with social needs and teachers' characteristics, so that teachers' scientific research activities can be more closely combined with social practice and local economic and social development needs.
3. Encourage teachers to participate in international and domestic scientific research exchanges and create opportunities for teachers to participate in scientific research exchange activities at all levels. We plan to send 1-2 teachers to China for 3-6 months each year.
4. Insist on paying equal attention to teaching and scientific research, further strengthen teaching, scientific research and scientific research, select topics, and pay close attention to the establishment of high-level projects. Various majors and disciplines have made great progress in the quantity and quality of academic papers; Publish 3-5 academic monographs. Strive for a breakthrough in the national social science fund (with national projects and achievements). In order to ensure the realization of the development goal, we should strive to implement the "332 1 Project", that is, strengthen three constructions-laboratory construction, discipline and specialty construction and talent team construction; Realize three improvements-improving the quality of education and teaching, the level of scientific research and the overall quality of teachers and students; Highlight two characteristics-humanistic characteristics and talent training characteristics; To achieve a goal-to build the College of Humanities and Social Sciences into a college with distinctive characteristics, high academic level and high quality of personnel training.
(a) to strengthen the ideological and moral construction of leading bodies, party member and teaching staff, and actively promote the work of "three educational principles". 1, give full play to the core role of the leading group. The key to the work of colleges and departments lies in teachers, cadres and leading bodies. We should adhere to the rules of procedure of leading bodies, conscientiously implement the basic system of "collective leadership, democratic centralism, individual deliberation and meeting decisions", and take the implementation of "development view, achievement view, talent view and mass view" emphasized by General Secretary Hu Jintao as the ideological basis for strengthening the team building, so as to build the team into a strong collective with harmonious thinking, smooth spirit, correct style and full strength. Strive for three years of excellent team assessment.
2. Further strengthen party building work. Grass-roots party organizations are the basis of all the work and combat effectiveness of the party in colleges and universities. According to the working idea of "focusing on Party building and promoting development through Party building", closely focusing on the work of teaching and scientific research centers, strengthening internal quality, shaping external image, and strictly living within the Party, we will focus on carrying out the education activities of "keeping party member's advanced nature" as the main content in party member, formulate and implement the target management responsibility system of the General Branch, earnestly grasp the vanguard and exemplary role of party member and the fighting fortress role of the Party branch, and strive to build a strong political, professional and professional.
3, strengthen and improve the ideological and political work, and strive to build a good moral atmosphere. Thought is the forerunner of action. Adhere to people-oriented, regard caring for, respecting and developing people as the starting point and end result of ideological and political work, fully mobilize teachers' enthusiasm, vigorously carry out professional ethics construction activities focusing on teaching, educating people, managing people and serving people, take teaching style, teaching attitude, professional accomplishment and responsibility as the important contents of teachers' ethics construction, and incorporate them into the annual assessment content. The assessment results are an important basis for appointment, promotion and reward and punishment, and implement the one-vote veto of teachers' ethics. Continue to implement the "three advances" work of "political theory course" Excellent teachers should be selected for ideological and moral courses and situation and policy courses, and pilot reforms of classification, sub-items and sub-topics should be actively carried out. Everyone is speaking, trying to be profound, thorough, vivid and wonderful; Make the content closer to reality, life and students. It is necessary to carry out situation and task education through activities such as "understanding the national conditions, building confidence, boosting strength and setting goals"; Encourage all teachers and students with the goals and tasks of school development, stress responsibility, measures and dedication, unite people's hearts and strength in strengthening ideological education, and form a good moral trend in the whole hospital.
(B) to strengthen student work, and constantly improve the overall quality of students.
Focusing on one center, two key points and three services, the construction of study style is the center; Strengthen students' ideological and political education and management of behavioral norms; Deepen mental health, work-study programs and target guidance services. Strive to build student education management into an educational base that integrates the functions of "ideological education, knowledge guidance, behavior guidance, life service and cultural activities".
1. Strengthen and improve students' ideological and political education.
(1) Fully implement the spirit of Comrade Hu Jintao's speech at the National Conference on Strengthening and Improving Ideological and Political Education for College Students, the spirit of the Notice of the Ministry of Education of the Propaganda Department of the CPC Central Committee on Further Strengthening Situation and Policy Education for College Students, and the Opinions of the Ministry of Education of the Propaganda Department of the CPC Central Committee on Further Strengthening Ideological and Political Theory Courses in Colleges and Universities. Strengthen and improve the teaching and scientific research of four main courses: ideological and political theory course, ideological and moral course, situation and policy education course and philosophy and sociology course, strive to build a team of teachers of ideological and political theory course and philosophy and sociology course, do a good job in classroom teaching, improve teaching methods and deepen research topics.
(2) Adhere to the principle of putting moral education first and educating people first, further strengthen students' ideological and political education, moral quality and mental health education, and build a solid ideal and spiritual pillar. Take the education of ideals and beliefs as the core, patriotism, collectivism and socialism as the main line, the education of world outlook, outlook on life and values as the center, the ideological and moral education as the foundation, the all-round development of college students as the goal, and adhere to the people-oriented, close to reality, close to life and close to students. Through political study, special lectures, study group activities in Deng Xiaoping Theory and Theory of Three Represents, theme class meetings, group day activities and other forms, students are educated in ideals, beliefs and integrity to further improve their overall political quality.
(3) Strengthen students' party building. Taking Party building as the leading factor, we should establish and improve the supervision mechanism, standardize the working procedures of organizational development, do a good job in party member education, and do a good job in training, educating, inspecting and developing activists who join the Party. Do a good job in building a team of activists to join the party, and strive to submit applications for joining the party, accounting for more than 96% of the total number of students; Run an amateur party school once a semester and do a good job in the basic work of party member's development. The number of people participating in amateur party schools accounts for more than 60% of the number of people submitting applications for joining the party. It is necessary to select seedlings early, educate early, cultivate early and develop early. (On the basis of batch development of second-,third-and fourth-level party member, first-level party member, second-level party group and third-level party branch, it is not possible at present, so it is suggested to delete it. Strive to increase the population of party member by more than 5% every year, and reach more than 65,438+00% by 2065,438+00.
(4) There is a unified plan for students' growth, success, education and management. The education mode of combining centralized education with extended education for freshmen has consistently played a game of chess in the whole hospital for four years, forming a systematic project. . Put "people-oriented" throughout the whole process of education. Freshmen pay attention to basic and habit-forming education; Strengthen professional basic education and quality education in the second grade; In the third and fourth grades, strengthen the education of professional knowledge, practical ability and practical ability.
2, to improve the three rates as a breakthrough, and vigorously strengthen the construction of the style of study.
Insist on creating an "excellent study style class" as a breakthrough, grasp basic education, correct the study style by teaching style, take the study style away from the wind, promote the study style by management, promote the study style by activities, improve the three rates, promote the construction of study style and create a strong learning atmosphere. (1) Pay close attention to the construction of study style. Organize all classes to carry out activities to build excellent class style and study style, and carry out various academic activities, learning competitions and scientific and technological activities according to students' majors and learning characteristics to form a good learning atmosphere. Every year, the school-level demonstration classes with excellent style of study account for more than 10% of the total number of classes. (2) Strengthen management, formulate the target responsibility system, and strengthen the education and guidance of the style of study. Through various forms of education, students can enhance their sense of identity and pride in society and schools; Strengthen talent education, guide students to set lofty life goals, stimulate learning enthusiasm and creativity, comprehensively improve students' learning consciousness and initiative, and form a strong learning atmosphere. The average score of students is below 65, below 10% in Grade One, below 8% in Grade Two and below 3% in Grade Three. The passing rate of CET-4 and CET-2 in Grade Four is higher than the school average.
(3) Improve the student tutorial system, continue to try out the tutorial system among sophomores, and guide and cultivate students' growth and success.
3. Do a good job in building three teams. Do a good job in the construction of full-time student cadres and give play to their management and education functions; Strengthen the construction of class teachers and give full play to the emotional education role of class teachers; Strengthen the construction of the backbone team of students and give play to its image-driven role. By doing a good job in the construction of the three teams, the student work in our college has continuously reached a new level.
4. Strengthen students' humanistic quality and innovation and entrepreneurship education.
In line with the policy of creating a "high-grade, wide-ranging and all-round" cultural atmosphere, we should strengthen the planning and guidance of college cultural activities, set up elaborate college activities with colorful activities as the carrier, and form a campus culture with college characteristics and humanistic characteristics.
(1) Actively organize students' second class activities, strengthen the guidance of student associations, and vigorously create campus culture. Continue to carry out the selection of outstanding group day activities. Organize students to participate in the national "Golden Bull of the Times", "Advertising Design Competition" and "DV Competition" every year, and hold cultural performances, speech competitions, debate competitions, scientific and technological works competitions, calligraphy and painting competitions, various ball games, dormitory culture and other activities.
(2) Carry out the Five One Project with the Propaganda Department, the Youth League Committee and the Student Affairs Office: Section 1 (College Students' Advertising Festival); For a while (poetry reading); A book (recommend a book to students every month); A lecture (academic lecture once a week); A forum (New Century Forum).
(3) Construct and improve the curriculum system of humanistic quality education in our school. Build a platform for humanistic quality education by uniting with brother universities. Gradually standardize and mature all kinds of existing humanities courses and related academic lectures, strengthen teaching and research, and form the characteristics of humanistic quality education in our school.
5. Strengthen students' social practice activities. Strengthen the leadership and guidance of college students' social practice activities, improve the rules and regulations, standardize the mechanism, and carry out the theme activities of "participating in practical activities, tapping their own potential and cultivating innovative ability". The key point is to provide more bases and stages for college students' social practice, broaden the channels for college students to participate in social practice activities, and pay more attention to college students' practical ability, interpersonal skills, knowledge application ability, emergency handling ability and practical problem solving ability. Constantly broaden the field of students' social practice activities and improve the quality and level. Strengthen the construction of social practice bases, practice bases and employment bases, and increase the number of fixed social practice bases to more than 5 by 20 10.
6. The student work is gradually standardized, institutionalized, scientific, informative, refined and computerized. Students' comprehensive evaluation, academic performance, class and individual awards, students with difficulties and work-study programs, violations of discipline, health status, party building materials, etc. Computerized management has been fully realized, and the assessment system of class teachers and counselors, the system of designated contact classes for hospital leaders, the system of teaching and educating people, and the system of cultivating student cadres have been gradually improved, so that the student work has gradually become standardized and institutionalized.