For their own rapid development, people and human society will constantly act on nature, resulting in many unreasonable practical activities, which will inevitably lead to the destruction, pollution and imbalance of the ecological environment. For these activities and phenomena, people and human society, as ecological subjects, will always reflect and understand these activities and phenomena in one way or another. The sum of these reflections and understandings is what we call ecological consciousness. After the appearance of human beings, the natural ecological relationship has been transformed into artificial ecological relationship. As a special natural thing in nature, human beings can make and use tools, understand and transform nature, which makes the evolution of various substances in nature accelerate sharply and evolve rapidly in a direction beneficial to human beings. It is precisely because of this practical activity of human beings that artificial natural objects are produced from nature and artificial ecological relations are gradually formed. The emergence of rural farmhouse eco-tourism is the manifestation of the gradual awakening of human ecological consciousness.