The story of antelope
A zoologist found a strange phenomenon when investigating animals living on both sides of the Orange River in Africa: compared with antelopes living on the east bank of the river, antelopes living on the west bank of the river not only have stronger reproductive ability, but also have stronger running ability. Zoologists are confused. So he did an experiment: catch 10 antelopes from both sides of the river and exchange them with each other. A year later, the number of antelopes sent to the west coast was 14, while only three antelopes were sent to the east coast, and the rest were in wolves' pockets.
Zoologists have solved the mystery: the antelope on the east coast are strong because there are a group of wolves living nearby. In order to survive, they must "compete" with wolves, so the more they live, the more effective they are. On the other hand, the antelope on the west coast lack natural enemies and have no viability, and the more they live, the weaker they become.
2. The competition between tigers and leopards is a "jungle law". Under the action of competition, Jaguar's extraordinary vitality and viability were stimulated, and its vitality was improved. Survival competition is the main external condition to improve ability, and competition and pressure are the basis of animal evolution. Because the development of animals is relatively passive, the competition and pressure of living environment are often the key factors to promote their development.
Competition improves vitality.
Jaguar is an endangered animal. A pair of jaguars live in Peru's National Zoo. In order to protect it, people have planned 1500 mu of mountains from nature to build a tiger garden. There are mountains and water, indoor air conditioning, and flocks of cattle, sheep and rabbits for tigers to eat. It's a tiger's paradise. Strangely, no one has ever seen a tiger catch its prey. It only eats the meat sent by the administrator. It often lies in an air-conditioned house, eating and sleeping, getting fat and often getting sick. Later, a citizen said, "Tigers are forests. You can't just let a group of small animals eat grass, at least you have to let a leopard. " The leader of the Tiger Garden thought it was very reasonable, so he caught three leopards and threw them into the Tiger Garden. This move really worked. Leopards not only compete with jaguars for food, but also often threaten their safety. Jaguar no longer sleeps late, and from time to time, it rushes to the leopard to provoke impudently. It didn't take long for the jaguar to regain its vitality and health, and also let the tigress give birth to cubs.
3. If you want to achieve something, you must have the competitive consciousness of "always striving for the first place". Only in this way can we better stimulate our fighting spirit and climb the peak of our career.
Margaret Thatcher, always strive to be the first.
In the 1930s, in an unknown town in England, there was a little girl named Margaret who received strict family education since she was a child. Her father's education is very strict, and he often instills in her the view that no matter what he does, he must strive for first-class, always stay ahead of others and never fall behind others. Even by bus, sit in the front row. Her father never allowed her to say "I can't" or "it's too difficult". Her father's cruel education cultivated Margaret's positive determination and confidence. In the future study, life and work, she always remembers her father's teaching, always holds the indomitable spirit and the belief of winning, tries her best to overcome all difficulties, strives for first-class everything, and practices "always sitting in the first row" with her own actions.
When Margaret went to college, her students were required to take five years of Latin courses. With tenacious perseverance and fighting spirit, she managed to finish it all in one year. Margaret not only excelled in her studies, but also excelled in sports, music, speeches and other school activities. She is one of the best students. Forty years later, a dazzling star appeared in British and even European politics. She is Margaret. In 1979, she became the first female prime minister in Britain. She went into politics 1 1 year and was praised as the "Iron Lady" by the world political circles. Mrs Thatcher.
Only by continuous competition can we have vitality and vitality, and we can constantly overcome difficulties and keep moving forward.
A century-old feud of Coca-Cola
Pepsi and Coca-Cola are staring at each other. As long as the other party has new tricks, the other party will definitely have new tricks. As early as the 1920s, Coca-Cola puffed smoke into the air in Cuba and drew the words "Coca-Cola". Unfortunately, due to lack of experience, it failed. 1940, Pepsi rented eight planes and flew 145000 kilometers. In coastal cities in the east and west, it uses tail spray to write advertisements for Pepsi. Of course, Coca-Cola must fight back in time. In order to strengthen the image of the national first drink, Coca-Cola sponsored the 1939 new york World Expo, invited celebrities to sip and put their photos on the cover of the magazine. But in contrast, Pepsi's advertising method is more creative. They specially designed a set of cartoons and created an advertising song that looks ordinary but is very popular in America. The two giants spared no effort in the competition and tried their best to beat their opponents, but as a result, both of them made great progress.
5. Only by accepting competitors and being kind to them can we promote our own development.
Both sides are winners
Shenzhou and Wan Jiale are two large water heater manufacturers. The slogan of "Shenzhou" is "Leisure in China, pursued by thousands of families", while the slogan of "Wan Jiale" is "Wan Jiale Rising in China". Their respective advertising languages all contain each other's product brands. In this way, both sides can make a name for themselves and make a profit. You send the customer to me, and I will send the customer to you. Two kinds of water heaters quickly entered thousands of households, which brought huge profits to the two enterprises. They cooperated in the competition and achieved a win-win situation.
6. Competition requires cooperation. Competition is not an end in itself, but a means to a higher goal. Cooperation in competition should embody the principle of "win-win". Competitors can't repel each other, resulting in both losses, but should promote each other and improve together.
Brother competitor
Liu and Kong are both equal partners. They studied in the same school and put on their national jerseys. In May, when a hundred flowers blossomed, "I missed six years and achieved fruitful results overnight", and after I won the Swislin Cup (the men's team champions cup), two close friends reached the men's singles final together. However, when the men's singles champion cup was really in front of us, good friends suddenly realized the cruelty of the ending: their victory meant their friends' failure. What is commendable is that they fully demonstrated their wisdom and talent on the field. Liu took a surprise victory, Kong was slow and steady, and the fierce game ended in a deciding game. In the end, Kong Huiling became the new men's singles champion. Without the ecstatic imagination, what we saw was an unusually calm hole, and even a little embarrassed smile on our faces. A trace of disappointment crossed Liu's face, but after all, it was his friend who won the championship, and his congratulations came from the heart. This game taught two good friends how to face competition and cooperation. In later competitions, they won the men's doubles championship hand in hand.
7. Ford wished GM a century of light penetrating the darkness, forming the warmest picture in commercial competition, warm and tender. In fact, it should become a source of culture and spirit, which can be absorbed and passed on by enterprises with long-term goals.
On the warmth of enterprise competition from Ford's "light beam"
On September 16, 2008, "GM Centennial Celebration" was officially launched at the Detroit Renaissance Center, the global headquarters of GM. Surprisingly, Ford, who belongs to the "Centennial Club", also brought a special blessing to his old friend: the words "Happy 100 GM" were created by using the lights in Ford's office building. This special blessing shows us the grandeur of Ford in the past century and the warmth of healthy competition.
GM and Ford are rivals who both compete and respect each other. When GM started, Ford, founded five years earlier, developed and produced the first Model T car belonging to ordinary people in 1908. And GM is not far behind, surpassing Ford with 1928. For more than 100 years, these two companies have competed with each other and learned from each other, which has effectively promoted the development of the world automobile industry and made outstanding contributions to the development of human civilization and international economy.
8. Nature has its own jungle law, and the competitive market also has its cruel competition law. We should conform to the law and learn to develop ourselves in the competition.
Eagle competition
Every spring, eagles lay eggs and give birth to children, usually two eggs at a time. Young eagles compete from the moment they hatch. As soon as their parents brought back food, they immediately opened their mouths and shouted, hoping to cram food into their mouths. Every time, the eagle will raise its head and scream to feed the children. However, every time the eagle with strong physique and good physical quality eats food, because its head is held higher. In a few days, the weaker baby eagle will starve to death. This is the law of survival of the fittest in nature.
9. The improvement of competitiveness lies in the joint efforts of the government and enterprises, and in improving the content of scientific and technological knowledge and the effective use of funds.
France: Establishing "Competitive Clusters"
In order to enhance innovation ability and transform scientific and technological achievements into productive forces more effectively, since 2005, the French government has spent/kloc-0.5 billion euros to support more than 60 science and technology parks in different industries, also known as "competitive clusters". Nowadays, this enterprise+laboratory model is being recognized by more and more people. It not only improves the efficiency of scientific and technological transformation, saves funds, but also makes the enthusiasm of independent innovation of enterprises unprecedented. France's "competitiveness cluster" consists of many levels, including powerful multinational enterprises, small and medium-sized innovative enterprises, universities and scientific research institutions. All partners form a standing Council, which is responsible for the management of the park, applying for funds from the government and uniformly distributing funds.
10. Without competition, there will be no survival and development. In fact, there is competition everywhere in life, such as stadiums, gymnasiums, battlefields and examination rooms. There is pressure and motivation only when there is competition. Competition can make people catch up and constantly surpass themselves.
Competition between wolves and sheep
A zoologist found a strange phenomenon when investigating animals living on both sides of the Orange River in Africa: compared with antelopes living on the east bank of the river, antelopes living on the west bank of the river not only have stronger reproductive ability, but also have stronger running ability. Zoologists are confused. So he did an experiment: catch 10 antelopes from both sides of the river and exchange them with each other. A year later, the number of antelopes sent to the west coast was 14, while only three antelopes were sent to the east coast, and the rest were in wolves' pockets.
Zoologists have solved the mystery: the antelope on the east coast are strong because there are a group of wolves living nearby. In order to survive, they must "compete" with wolves, so the more they live, the more effective they are. On the other hand, the antelope on the west coast lack natural enemies and have no viability, and the more they live, the weaker they become.
1 1. Some people say, "Harvard, a university with brutal competition." This advanced business school is not only cruel in elimination system, but also torturous in learning pace.
Harvard university competition
In Harvard University, the cultivation of senior management talents can be described as meticulous. This advanced business school is not only cruel in elimination system, but also torturous in learning pace. If a person with average talent enters this university and studies with those with talent and hard work, he will feel powerless. In order to adapt to the pace of learning here, everyone must graduate from this private university with excellent results (the education level of this university is usually much higher than that of state-owned institutions), and strive for the first place in all aspects and places at all costs, "sports first, learning first, social and political life first". This is the slogan of Harvard University. Only the first place is worthy of life and qualified to enjoy a better life. No wonder some people say, "Harvard, a university with cruel competition."
12. Helping others is helping yourself. Competition should also abide by the rules of the game, and competition should also consider social benefits. Only in this way can competition be more meaningful.
Hammer's competition principle
In a certain year, the world crude oil price rose sharply, and the oil output of hammer opponents to eastern European countries increased slightly, but the oil output of hammer decreased obviously, which made many people very puzzled. Jessica, a black journalist? Cooter tried his best to find Hammer and ask him about it. Hammer said something that he will never forget: "To take care of others is to take care of yourself. Those who always want to get ahead in the competition will certainly regret it if they know that caring for others only requires a little understanding and generosity, but they can win unexpected gains. Caring is the most powerful way and a good way. "
13. "Without burrell and his 9.90 seconds, I might not be able to run so fast. He inspired me. " American sprinter Carl? Lewis said.
Hug an opponent
American sprinter Carl? Lewis set a world record of 9.88 seconds in men's 100 meters at the third world track and field championships. When the audience shouted Lewis' name and went crazy with excitement for him, he hugged his opponent burrell with tears in his eyes. He told reporters: "Without burrell and his 9.90 seconds, I might not be able to run so fast. He inspired me. "
14. Unfair competition will bring adverse consequences to the other side, thus becoming "suicide competition", "destructive competition" and "destructive competition"
The evil consequences of "killing the price to see the bone"
The scandal of tourism industry on the island has been exposed again: Baishawan restaurant in Taimali, Taitung County, Taiwan was revealed by a retired employee on the 8 th, and the restaurant recycled the leftovers used by the guests and resold them to the guests of mainland tour groups. The whistleblower also provided 14 minutes of mobile phone camera data as evidence. That's not all that's ridiculous. In recent years, with more and more mainland delegations visiting Taiwan, the situation of traveling to Taiwan has been heard from time to time, which sounds ridiculous: you need to wear a helmet to travel to Hualien, otherwise your life will be in danger; Because of the heavy rain, the tour bus of mainland tourists was washed into the sea; Mainland tourists walking on the streets of Taipei were killed by things falling from overhead cranes ... shocking facts made people who didn't know it thought it was an adventure.
People in the tourism industry on the island said, "This is the evil result of the mainland group's price reduction competition." Damaged the tourism image of Taiwan Province Province. Jin Xiang, chairman of Kaohsiung Tourism Association, said that after the opening of land passengers to Taiwan, the operators have cut prices and competed, and the tour fare has gone from bad to worse. The most direct thing is the decline of tourism quality.
It is said that the catering price of general tour groups is about 100 yuan per person per day to 150 yuan (NTD, the same below), and each person cannot go to 50 yuan for each meal. At present, there are more than 200 travel agencies in Chinese mainland that undertake the travel business to Taiwan, and the prices are already bloody when competing to attract customers. If the industry in Taiwan Province Province takes over the tour group from Chinese mainland, the price will be "even worse".
15. In this competitive society, remember to run fast and others run faster. Just like the story of the lion and the antelope, no matter the strong or the temporary weak, we must go forward bravely. Only by constantly adapting to the competition can we win greater victories.
The lion and the antelope
In the meeting room of Mengniu Company, there is a huge oil painting reflecting lions and antelopes, with the words: "In the morning, the antelopes on the African grassland woke up from their sleep and knew that a new competition was about to begin. The opponent is still the fastest lion. If you want to survive, you must win the game. On the other hand, lions are under great pressure. If he can't outrun the slowest antelope, so will his fate. When the sun rises, run for survival! "
16. Under the impact of e-commerce, traditional channels have been impacted, which has caused contradictions among manufacturers. The focus of the contradiction lies in two aspects: product and price. Therefore, they are constantly seeking new ways out in the market competition. One is to establish a complete online service system closely integrated with physical retail. The other takes e-commerce as a "sales channel" and directly goes to the e-commerce platforms of Tmall and JD.COM to make full use of platform traffic.
BBK formally entered e-commerce and opened a new pattern of commercial competition in Hunan.
201310/6, BBK group officially released the e-commerce strategy of building "Hunan Alibaba" with omni-channel, full-format, full-category O2O and two-line retail.
According to BBK's latest O2O omni-channel strategy, it is expected that the e-commerce platform will be officially launched at 65438 on February 26th, vowing to be the "Hunan version of Alibaba".
At this point, several local retail giants in Hunan, such as Youa, Tongcheng, BBK and Kuaile Buy, have "touched the net". With the rapid growth of online shopping in Hunan and the relatively low scale of online sales, with the comprehensive efforts of these giants, a brand-new business competition pattern has been opened.
Traditional retail giants have touched the net one after another, not only to catch up with the trend, but also because of the situation.
"In the past three years, physical retail enterprises were overwhelmed," Wang said. From 20 10, the growth rate of traditional retailers began to decline, especially the growth rate of large retail enterprises fell below 10%.
On the other hand, the online retail transaction volume is growing rapidly. The latest "e-commerce" conference held by the Ministry of Commerce shows that in the first half of this year, there were 28.89 million new online shopping users in China, with a total amount of 2,765,438+billion. In 20 12 years, the online retail transaction volume in China reached 1.3 1 trillion yuan, up 67.5% year-on-year.
At present, there are two obvious trends in the online practice of physical retailers: one is self-built websites, including Wangfujing Department Store and Yintai, which are the first to carry out e-commerce practice. They have denied the "sales channel" function of the website itself and started to establish a complete online service system closely integrated with physical retail. The other takes e-commerce as a "sales channel" and directly goes to the e-commerce platforms of Tmall and JD.COM to make full use of platform traffic.