In order to transform the existing rich resource advantages into economic advantages, develop Zheshan into a gathering place of mountain products in the whole province and even the whole country, increase the income of local farmers, gather popularity and business spirit, and accelerate the sound and rapid economic development of the town, the town party committee and government decided to build a "mountain products Street" project in the town. 1, unified planning and construction. Mountain products Street is located on both sides of the Hong Kong Road trunk line in Zhendong, north of the water conservancy station and south of Zhangjiazhai. In the first phase of the project, it is planned to build 50 high-standard two-story buildings along the street, including the starting area 18 and the starting area 140, and the construction volume of each household is not less than 1 building (8 buildings up and down). Realize high starting point planning and high standard construction. 2. Unified preferential policies. The town government will coordinate with the financial department to give low-interest loans of less than 6,543,800 yuan to each household engaged in construction in the starting area of a street in mountain products, and the Land and Housing Management Office will give it a "green light" to reduce relevant fees, and the industrial and commercial and tax departments will give the greatest preferential treatment within the scope permitted by the policy, giving priority to the enrollment and nursery of their children. 3. Develop the market in a unified way. The mountain products Association was established in the town, and it was vigorously publicized through websites, radio, television, newspapers and other media, so that mountain products of Zheshan could go out of the gate, go to the market and increase people's income. After the scale is formed, it will be reported to the municipal and provincial professional markets. 4. Seize the opportunity and invest in the industry. The site resources along the street in the town are scarce and limited resources. Encourage enterprises in mountain products and those preparing to engage in mountain products to seize this rare opportunity and invest in a street in mountain products.