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Introduction to Communication in Shi Lamu (Electronic Edition)
Authors: wilbur schramm, william porter
Translation: Li Qi, Zhou Lifang
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chapter one
How did communication develop? -
( 1)
The meaning of "communication".
(2)
The beginning of communication.
(5)
The production of language.
(7)
A generation of people.
( 10)
The generation of mass media.
( 14)
chapter two
What role does communication play? - .
(20)
Human beings exchange the views of three psychologists.
(25)
The social function of communication-
(3 1)
summary
The role of communication in human beings.
(38)
chapter three
Propagation process.
(40)
The essence of information.
(4 1)
Communication relationship.
(45)
Two-way communication.
(48)
Communication contract.
(49)
Communication behavior.
(54)
Circuits and behaviors.
(58)
summary
How does communication work? -
(62)
chapter four
Communication symbol.
(65)
The essence of symbol.
(67)
The essence of nonverbal symbols.