SEO single-page ranking technology: It means that only relying on an independent page to optimize the target keywords generally requires a very high content marketing strategy, mostly aiming at high conversion rate, but it is still different from e-commerce SEO.
SEO single page ranking technology
So, what are the disadvantages of SEO single-page promotion?
① The anchor text in the station cannot be used to improve the keyword ranking.
It is difficult to exchange friendship links.
③ The high bounce rate is inevitable.
So, what are the advantages of SEO single page optimization?
(1) saves high development cost and can be managed more conveniently.
② Improve the user experience: It is much more convenient to make a single-page mobile optimized webpage than a website, especially the configuration of MIP.
③ Easy to spread and share, especially suitable for social media marketing.
(4) Focusing on advantageous content often leads to high conversion rate.
So, how to optimize the SEO of a single-page website?
1, according to the industry, make the simplest SEO single-page template, note: simplify the code.
2. Optimize the page loading speed: Especially for the optimization of page pictures, single-page websites often have a large number of pictures and a long space.
3. Study your keywords more thoroughly: a single-page website cannot get traffic through more long-tail keyword pages, so keyword mining and the layout of the whole page are very important. You can refer to the following:
① Reasonably control the keyword density and pay attention to the semantic relevance of the context.
② Choosing appropriate core keywords does not require too much search volume, but long-tail keywords with relatively low competition are necessary.
③ According to the structure of the article, core keywords and long tail keywords are distributed in paragraphs from top to bottom.
4. Refine your content: The content of a one-page website is the core element, which directly affects your conversion rate. According to your product type and service type, distribute it in paragraph format reasonably, and pay attention to the use of each label. It includes:
①& lt； Use of div> tag
Using layer tags, different paragraphs are effectively isolated, making search engines look as if each paragraph has its own independent meaning.
② multiple H 1 tags
Some SEO experts may be a little confused after reading it. What? How can an independent page have multiple H 1 tags? This is the taboo of SEO optimization. Indeed, this is a strategy. Multiple H 1 tags are distributed in
It tries to simulate the existence of multiple pages like a search engine, emphasizing the importance of including keywords in H 1, which has the feeling of superposition.
③& lt； Reasonable distribution of strong & gt labels
use
5. Link structure
This is two parts, including: external chain construction and internal chain construction.
① External chain construction: link target keywords with high-quality related links.
(2) Internal chain construction, that is, internal anchor text, that is, adding hyperlinks with core keywords on a single page only requires adding core keywords.
The following are the cheats of single-page internal chain construction:
The code is as follows:
& ltdiv id="part-0 1 " >
& lta href="#part-0 1 "> core keywords
Summary: One-page website SEO is a relatively high-tech SEO strategy. If it is not necessary, it is not recommended that you use a page of SEO to promote it.