Design is for others, and you don't just do whatever you want. You have to change it when customers ask you to.
If there is a connection between them, it is ok. Many times, the inspiration for design comes from a part of life. The pure art side will know a lot of things, and I personally think that the combination of the two can make a good design. Pure art: the act of subjectively treating things and imaginary things. The representation is what the author feels and what the viewer can feel. (Example: Picasso's self-portrait shows the author's inner sorrow at that time. His color, pen and content can make us feel this feeling. ) Art: ① Social ideology that reflects reality with images but is more typical than reality, including literature, painting, sculpture, architecture, music, dance, drama, movies, folk art and so on. (2) creative ways and methods. ③ Unique and beautiful in shape. I feel that pure art is calligraphy, painting, artistic songs and music. The scope of art is relatively large, including design, creativity, packaging and so on, and of course, the pure art mentioned above. The so-called calligraphy, to put it more popularly, is to write with a brush. Of course, it is an art, the art of writing well and the art of writing beautifully. In fact, this art should not be more mysterious than writing with a pen or pencil, and it should not be a pure art that completely gets rid of practical functions. It is often said that calligraphy and painting are of the same origin. When it comes to calligraphy, we often talk about painting, that is, Chinese painting, because the tools they use are the same. But if we compare calligraphy and painting slightly, we can see that there is a fundamental difference between them, which is actually the difference between pure art and practical art. Painting doesn't need any practical function. Now freehand brushwork provides the painter with unlimited creative space. A painting work can have no concrete content. The creator can draw whatever he wants according to his own wishes, skills and the nature of materials. He can completely ignore that the meaning he wants to express is not understood and his work is not appreciated. In addition, although he draws objects in a regular order, he can also create without following the regular order. He can draw the trunk first and then the branches and leaves, or the branches and leaves first and then the trunk. He can draw a horse from beginning to end, but he can draw from end to end if he wants. It's like painting, you might as well say it's lifelike; If the painting is not like it, you can say that his basic skills are not enough, but others can say that he has lost his shape. For painting, you are allowed to have things that you can't understand, things that are not like painting, you can appreciate a work as a whole, or you can start from any point you want; If you are an amateur, you should not make wild comments. Calligraphy, on the other hand, is a different story. To put it bluntly, no matter how art it is, calligraphy is still writing, and it can't get rid of the function of communication with people that writing has anyway. Since it is writing, first of all, there must be concrete and understandable content. Since it is to be understood, you can't write typos. Although the content doesn't say that it must be positive, at least it can't teach obscenity and steal. Even modern calligraphy should not openly write some indecent words. Then it is necessary to write well, at least not ugly. People engaged in this kind of art, no matter how artistic originality, talent and freedom of artists, have to write from the first stroke of the first word to the last stroke of the last word in sequence. Even if the whole calligraphy works only have the simplest word "one", he must start writing from the left of the word like everyone else. No matter whether you can write brush strokes or understand the profound art of calligraphy, as long as you can read and write, you have actually participated in the practical art of calligraphy, and you have the right to comment on a work of calligraphy art, and have the right to criticize and laugh at what a calligrapher, no matter how "aura" and "personality" wrote, makes you feel unattractive, unintelligible or even uncomfortable. I read an article on the Internet recently, and there is a profound sentence, "Design is not art". What we are talking about is the difference between commercial design and pure design, which is actually a positioning problem. Business design is an art of compromise and communication. And pure art is a self-expression. As a commercial designer, we often consider our clients and our own works from a purely artistic perspective. This is a very wrong idea. In fact, customers know more about what they want and understand their customers' ideas. However, they suffer from the lack of a good expression-design. So our job is actually to express our customers' ideas through communication. This is a relatively qualified designer. Design cannot be separated from life, which is the biggest difference between design art and pure art. The material creation of human beings has surpassed the sum of all the past history in this hundred years, and there is no reason why our life will remain unchanged. On this issue, the problems faced by contemporary art and contemporary design are the same, and the unsatisfactory life is the root of the unsatisfactory spirit. In the circulation channel of industrial products in batches, the desire for possession and confusion coexist. Vulgar design plays the role of a whore, while the design flaunting culture and avant-garde is doing meaningless comfort with its superficial rose color.