Yixing pottery is used in the bottle body, and red glaze is boldly used. Yixing pottery, which has been passed down for thousands of years, exudes nostalgia for the past. The thick red glaze of enamel is fresh, beautiful and uniform, showing mysterious and profound cultural temperament and unique charm. A large area of red on the bottle is dotted with bright golden classical Ji Xiangwen, which gives people a strong visual impact. The upper part of the bottle follows the classic triangular shape of Maotai, which enhances the visual recognition effect and is more upright. The elegant silhouette of the palace at the bottom shows nobility and massiness. The word "Kweichow Moutai" specially inscribed by the great calligrapher Mr. Mai Huashan is even more elegant and magnificent.
The bottle cap is made from the classic bottle cap of Maotai vintage wine. It is designed in the form of twist-off anti-theft cover and made of matte gold, which is noble and subtle. The top of the hijab is embossed with the five-star logo of Maotai and the English combination of Kweichow Moutai wine, and the side wall is embossed with Shuanglong. The relief pattern of Shuanglong not only gives people beauty and imagination, but also is an ergonomic design, because the raised pattern can increase friction, thus helping users to open the bottle cap more conveniently.
At the same time, this time, the special wine for members of the Beijing National Wine Maotai Culture Research Association has launched three packaging forms: ordinary single packaging, single gift box and double gift box. The new packaging has been improved in terms of materials, using all-environmentally friendly materials and highlighting the concept of environmental protection and health; Technically, it is more exquisite, and the overall design echoes with the new bottle of member wine, bringing out the best in each other; In terms of presentation effect, the new packaging continues the main visual effect of the old packaging, and at the same time, it adopts the traditional auspicious cloud pattern decoration in China, which fully embodies the design concept of the integration of tradition and modernity, shows the elegance and low-key luxury of the member-specific wine, and shows the strong cultural characteristics and peaceful Chinese style of China.
The new generation of member wine packaging introduced by the Research Association integrates environmental protection, practicality, appreciation and collection value, from which we can appreciate the excellent production ingenuity and rich traditional characteristics, and feel the infinite charm of China traditional wine culture handed down from generation to generation.