Create your own brand or join a brand.
To build your own brand, you must know calligraphy and have a very systematic teaching system. Otherwise, if the students sign up, you won't be able to teach yourself. Still willing to sign up for your class?
Joining a brand is relatively easy to get started, but it is easy to step on the pit. All kinds of affiliated schools are mixed, so you should look at them with a magnifying glass, otherwise it will be easy to see.
For example:
Is the teaching and service system of this brand complete?
Does this brand have a self-operated organization? How's business?
What is the reputation of students in this brand?
What service does this brand have for franchisees?
In education, enrollment is money, teaching is life and service is the root. Understand the situation of the brand in these three sectors before making a decision.
Site selection and decoration
Offline institutions, the main students come from the surrounding 3-5 kilometers.
First of all, the most taboo in running a school is not to build a large venue as soon as the school starts, which will put too much pressure on yourself and make you tired later.
There are several options for site selection:
At home. If the home is spacious, you can also start classes directly at home. The advantage is that there is no rent pressure, and the disadvantage is that life is not convenient. At the same time, families are generally far from schools, which is not conducive to enrollment.
Rent a house in the community. Choose the rich area. Children in rich areas are willing to learn calligraphy.
Around the school. It is the best place within one kilometer around the school, with a wide radiation range and a large flow of people, but the enrollment ability should keep up.