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Weiya, whose real name is Huang Wei, was born on September 7, 1985 in Lujiang County, Hefei City, Anhui Province. She is an anchor, singer, and member of the All-China Youth Federation.
On May 31, 2019, at the 3rd Hangzhou Future Life Festival, Wei Ya was invited to participate in the "Future Temperature" cross-border speech conference and delivered a speech entitled "From Taobao Anchor to Global Good Product Recommendation Officer" Keynote speech, guests on the same stage include director Song Wen, Ph.D. Wu Baojun in physics, Han Lu, dean of the School of Chinese Painting and Calligraphy of the China Academy of Art, and other celebrities from all walks of life.
In June, Wei Ya received an invitation from the Beijing Winter Olympics Organizing Committee and will attend as a guest the Olympic Day "Towards 2022 Green Start for All" held at the Beijing Expo on June 23. Activity.
In addition to doing her job as an e-commerce anchor, Wei Ya is keen on public welfare undertakings. She has been doing charity live broadcasts since 2016. She is one of the earliest anchors to devote herself to charity live broadcasts. It is the first time she has officially participated in charity live broadcasts. Assisting farmers is to help mei farmers in Xianju, Zhejiang, affected by heavy rains, sell bayberries.
Afterwards, she assisted Anhui Dangshan County in building a pear paste brand and activated the entire local industry chain. Wei Ya is one of the "Top Ten Poverty Alleviation Taobao Anchors" of the China Electronic Commerce Association, and was awarded the title of "Charitable Poverty Alleviation Ambassador of the China Foundation for Poverty Alleviation" by the China Foundation for Poverty Alleviation.
Taobao live broadcast is different from entertainment live broadcast. Behind the halo of Wei Ya’s e-commerce anchor is her senior understanding of the industry and her support for her two principles. First, the quality of the selected products must pass the test. Regardless of big or small brands, only if the product is good will they be recommended to everyone in the live broadcast room. Second, communicate frankly with fans.
Weiya has always treated her fans as friends and lovers. This not only shortens the distance between her and her fans, but also allows Wei Ya to have a deeper understanding of the fan community, allowing her to plan and adjust the live broadcast content in a more targeted manner. In Wei Ya's heart, recommending good products from around the world to her fans is her greatest responsibility.