The main business of this Japanese farmhouse includes restaurant, picking garden, fresh group, jam processing, bread workshop, ice cream workshop, pastry workshop, experience classroom and agricultural school. Among them, restaurants and picking gardens are not unique compared with domestic ones. Fresh group is a direct-sale store of agricultural products. Products come from local areas, and most of them are marked with farmers' names, contact information and even photos. They are affordable and very popular. Jam processing, bread workshop, ice cream workshop and pastry workshop are all agricultural products processing with their own styles.
The most attractive is the experience classroom of the farm and the experience and interactive tourism project of the agricultural school. The Agricultural College implements the membership system, and teaches agronomy to its members, so that they can enjoy the joy of farming, which is similar to the "Happy Farm" in China. In the experience classroom, you can make sausages, jam and exquisite western cakes yourself under the guidance of the teacher, and you can also learn flower arrangement and cooking skills from the farm teacher. These activities are very popular with tourists.
Look at some domestic farmhouses, such as a farmhouse in Zhejiang, where leisure activities are digging bamboo shoots, making rice cakes, picking fruits, climbing mountains and enjoying the river, and another local farmhouse where leisure activities are drifting, picking and staying. Whether it has its own characteristics or not, its participation experience is obviously different from that of this farmhouse in Japan, such as climbing mountains and watching rivers. This is entirely because of the geographical conditions of the farm, and activities such as climbing mountains and drifting are too "serious", which limits the participation of some people. It is not as convenient as making sausages, jam and western-style cakes under the guidance of teachers, and it is more learning and universal.
In fact, a considerable number of farmhouses in China are not small in scale, but the content of participation is very small, especially in a unit area, which is usually based on sightseeing. With the improvement of people's living standards and the maturity of tourism psychology, participatory and interactive tourism activities are becoming more and more popular. Based on rural farming culture and folk culture, developing participatory activities with rural characteristics can avoid the connection with urban tourism, let tourists increase their knowledge and enjoy their body and mind in the beautiful countryside, and thus enjoy the "farmhouse" tourism more.
Highlights of Happy Farmhouse Experience Activities
1. Be a herdsman or fisherman for a day.
Equestrian performance, polo match, bottled water, polo basketball match, hunting, grazing, hand milking, camel riding, off-road vehicle driving, sand skiing, beach boat speed skating, sand dredging, laver shooting, diving, sand piling, water shooting, paddle relay, beach cycling, mast climbing, tug-of-war at the bow, skydiving, fisherman fishing, koi fish feeding fish, etc.
2. Adventure tourism and sports and fitness projects
Orienteering, adventure, rafting, surfing, air gliding, paragliding, steamboat, swimming competition, horse racing, camping, water golf, tennis, river falling, crossing, zip line, playing wood ball, practicing martial arts, mountain bike, beach mud sliding, grass skiing, sauna, pebble health road, fragrant flower physiotherapy room, Chinese herbal tea room and chess fun.
3. Students' learning experience journey
Picking fruits, viewing red leaves, sketching landscapes, hiking, mountaineering, participating in farming activities, skiing, camping, rural popular science promenade, audio-visual classroom, video studio, open laboratory, greenhouse, watching the tissue culture of crop slices, incubating chickens, identifying animal and plant specimens such as butterflies, moths and weeds, burning kilns, workshops, ceramic exhibition halls, etc.
4. Be a farmer for a day
Participate in sowing wheat, transplanting rice, farming, raising grain, threshing, simmering fire, hanging well water, ordering beans, planting flowers, raising birds, etc. Spring; In autumn, pick melons, fruits, pears and peaches, grow vegetables, feed chickens and ducks, cook folk dishes, harvest wheat, pick cotton, break corn and dig potatoes. Others can learn embroidery, bamboo weaving, straw weaving techniques, farmers' printmaking, making farm snacks, making zongzi, tasting fruits, glutinous rice fragrant tea, baking sweet potatoes, grinding bean curd, driving water, attending farmers' weddings, and so on.
5, product chain experience tourism
From picking all kinds of agricultural products to sending them to factories for processing and canning until they are sold.
6. Paradise for the Aged
"Learn calligraphy and painting to travel to the farm", and invite painters and painters to teach and give lectures; Tea culture lectures, tea viewing, tea planting, tea picking, tea making, tea ceremony and tea meal; Wine culture lectures, wine brewing, wine tasting, wine therapy, wine customs, wine art; The old educated youth went back to the farm to grow vegetables and melons, and chatted, played cards and played chess. Review the past; Natural oxygen bar, Mid-Autumn Festival poetry meeting, Chongyang activities to respect the elderly, and so on.
7. Special Happy Farmhouse
Have a picnic in the pot, sing around the bonfire, watch lanterns, farmers comment on bullets, exotic customs, dance performances, draw wheat fields, build plant mazes, ride animal-drawn carts, and breed (highlight characteristics and avoid conventional varieties); Watch wild boar cockfighting, wild boar hare race, crab catching competition, bullfighting, sheep fighting and pig queuing performances; Flower planting, flower viewing, flower bathing, flower therapy, flower arrangement, planting new fruits and vegetables (such as American black raspberry, Taiwan Province green jujube, passion fruit, Buddha's belly bamboo, big red peach, Taiwan Province crisp peach, edible cactus) and so on.
8. Farmers' Dietary Culture
Wild vegetables, wild mushroom feast, wild flowers, aloe, jasmine stewed eggs, fried plantain flowers, fried tamarind leaves, fried sugar cane buds, sweet vegetable soup, green food, chicken, fish and rabbit special cooking, local special food snacks and so on.
9. Children's Farm and "Adoption System"
Kick shuttlecock, walk on stilts, roll iron balls, shoot arrows, play slingshot, lift sedan chairs, pile sand, swing, shake diabolo, water wheel, catch fish, stick birds, make amber, cut paper, carve wax boards, set off firecrackers, play cricket, play table tennis, slide, hammock, children's playground, roll trampoline and fly into the space capsule.
10, pet farm
Goldfish, tropical fish and pet dogs are the main products, and there are chicken houses, duck houses, goose gardens, pigeon houses, peacock houses, birds of paradise, pig houses, stables, cattle houses, sheep houses, donkey houses, dog houses, rabbit houses, rat red houses, deer gardens, monkey villas and snake kingdoms.
1 1, Spring Festival, Festival Tourism
Lantern Festival activities, such as lantern viewing, boating, playing with dragon lanterns, lion dancing, watching fireworks, worshipping temples, Mid-Autumn Festival worship, Spring Festival dinner, birthday celebrations, marriage customs, birth customs, etc. The Mongolian Nadam, the Tibetan Jumping God's Meeting and Jumping Pot Village, the Gaoshan Harvest Festival, the Bai March Street, the Yi Torch Festival, the Zhuang Gewei Festival, and so on.
12, residential buildings, ancient villages, ancient buildings, historical and cultural tours
Courtyard, courtyard, Yunnan "one envelope" and "three squares and one zhaobi" houses, Mongolian yurts, Hakka Wufeng House, Tibetan square houses, bunkers, Yi people's earth palm houses, Dai bamboo houses, Miao people's diaojiao houses, Xinjiang underground houses, etc. Numerous ancient villages, ancient bridges, ancestral temples, ancient squares, ancient temples, ancient millstones, Gu Lou, ancestral temple culture, folklore, historical allusions, places of interest, Taoist temples, etc.
13, theme activity of farmhouse music
With the theme of melon and fruit season: pumpkin art festival, exotic vegetable culture festival, bonsai art festival, cherry festival, etc. Take holiday customs as the theme: such as Qingming outing, Bai people's sea festival, Miao people's Dragon Boat Festival, etc.
14, outdoor development training base
Outdoor fitness activities, survival games, cooperative games, camping, self-help tourism projects, natural baths, hiking, motorcycle desert cross-country, water skiing, windsurfing, rock climbing, jungle wilderness, desert island exploration, mountaineering, beach volleyball, beach football, sea surfing, motorboat, diving, umbrella dragging, drifting and so on.
15, Liandian farmhouse
Combine several unique farmhouses or different styles of farmhouses in several villages into a tourist route, give full play to the strengths of various places, and establish the concept of big farmhouse tourism.
Matters needing attention in the design of experience activities
1, appropriate lever
The design of experience activities, especially the combination of tourism life and farmers' life, increases the creation of tourists' participation process, which is beyond the reach of single-soldier farmhouse in terms of funds and consciousness. Therefore, it is necessary for farmhouse music to learn from the outside world.
The first is to borrow the power of the government. Not only propaganda, but also practical operation. Successful examples include: in the process of creating a "world modern garden city" in Chengdu, the government-led greenway construction has brought great changes to the management of farmhouse music. Greenways built in Wenjiang, Pixian and other places connect the surrounding farmhouses into a line, and the farmhouses have become rest stops for leisure people riding on the greenways, which has won considerable operating profits.
The second is to borrow the power of society. Leverage the introduction of funds, with the help of professional design professional experience activities. For example, sports and leisure activities in the design of experience activities. When building farmhouse music, if you cooperate with leisure sports industry operators and jointly operate, you don't have to worry about the service and management of experience projects, and you can obviously optimize the business environment; Secondly, farmhouse music can learn relevant technical and management knowledge, internalize it into its own management quality, improve the quality of farmhouse music, and even directly introduce some funds.
2. Support security
The security system plays a very important role in the experience and participation activities of farmhouse music. There are two main aspects: one is to guide the rescue system. Although participating in farmhouse experience activities is not as thrilling as outdoor adventure and extreme challenge, there are still uncertain risks in many projects, such as accidental fractures and sprains caused by falling on stilts; Cut one's hands and feet when harvesting crops; Cuts, stab wounds, etc. When fishing in the pond. These easily encountered safety accidents need on-site guidance or short-term training from experienced old farmers or professionals. When an accident occurs, it should also be equipped with dressing, medicine and other treatment kits, and there should be emergency rescue procedures in serious cases. The second is the occupational insurance system. The guidance and rescue system only solves the problems of guidance and simple handling before and during the experience activities. The fundamental solution to the serious injury problem depends on the opening of the insurance system, which is the insurance chain and umbrella of the farmhouse experience activities. Therefore, it is necessary to strengthen training so that managers can learn the concept, knowledge and skills of experience activities.
3. Informal
Some people say that the most romantic and essential thing in China culture is still in the countryside, and urbanites have an inherent desire to find their hometown in pursuit of farmhouse music, and they have lost the most interesting "soil". If it is complete for a long time, farmhouse music will lose its appeal to urbanites. Therefore, in the experience activities, we advocate the word "earth" and demand the traditional primitive and return to the production scene in the farming era. This is indeed an aspect that the development of farmhouse music must follow, but on the other hand, we should also consider that most urban people in China have not been "divorced from agriculture" for a long time, and many even go back to their rural homes for the New Year. Therefore, the design of experience activities can be different from time to time, not rigidly adhere to tradition, and enhance the interest of sightseeing experience with richer experience content and forms. For example, handmade lavender soap, hand-extracted essential oil, as well as handmade sausages, jam and beautiful western-style cakes in the Japanese farmhouse above, learn flower arrangement and cooking skills. Experience content need not be "earth" for the sake of "earth", but can be designed according to the needs of tourists' experience. In short, the key to experience lies in the design of the theme, and a complete experience product is what tourists need.