When we surf the Internet everyday, we may find that some websites see a beautiful, concise and comfortable interface at first sight, while some websites have a messy and unattractive interface. The designer of website interface is usually called a web artist, and the quality of a website interface also reflects the ability of a web artist.
1, unique cultural font design
Yoritsuki's font design uses calligraphy strokes, and ink elements are integrated into the font. This unique thing of oriental culture makes Yoritsuki's App style very distinctive. If Taobao artists use this font style to design, even before you open a shop, you can already know roughly what it will look like.
2, retro font design
Based on the website art design, it is said that the cosmetic brand Benefit was born in the era of unrestrained freedom in the 1970s in the United States. JeanFord, one of the founders, happened to be majoring in art, and she knew how to package their brands. Benefit's packaging and fonts are quite retro, such as the box shaped by the phonograph. The' LOGO' of serif fonts is very decorative, the lines at the corners of letters are soft, and the more streamlined letter F makes the LOGO more vivid and interesting. With Lian Bi's handwriting in the phonograph, a thick retro style came to my face. Seeing such interesting and beautiful packaging boxes, it is no wonder that many women can't put it down.
3. Fantasy style font design
Disney's fonts belong to this style. Paintings with different thicknesses and letters with different sizes have a strong sense of rhythm. The curves drawn by letters are like dancing ribbons and traces left by magic wand. If the font design designed by Taobao artists adopts this style, it can make people full of imagination.
4. Modern font design
Modern style fonts are mostly sans serif fonts, which lack decorative elements except the strokes of their own characters and have a simple style. On the eve of WWDC20 13, even before the official release of iOS7, people clearly realized through the posters at the venue that the style of iOS7 must have brought great changes. The HelveticaNeue style is very modern, which seems to imply that Apple will completely eliminate the old aesthetics in the past in iOS7 and replace it with a more modern visual style, and the final release of iOS7 at the later press conference also confirmed this view.
5. Feminine font design
Feminine fonts can often be seen in cosmetics brands. They are usually slender and beautiful, with smooth lines, font thickness and other details. Through decorative elements, they appear rhythmic or combined with fonts. Because serif fonts are naturally decorated with serif, many feminine fonts will choose serif fonts and modify them on this basis, such as Lancome's logo font.
The above is the basic technology of website graphic design that an excellent website graphic designer should master. No matter what you do, you must first have excellent skills to become an elite in this field. The above is my personal experience for many years, hoping to give some help to relevant people and go further and further on this road. Yipin Witkey Network can be said to provide Witkey with a platform to display their talents. As long as you are willing to work hard, have wisdom and skills, you can join in. Of course, Witkey also needs to insist. If you give up halfway, it will be difficult to succeed. In short, whether you are selling services or participating in tasks, you can give full play to your talents, use your strengths to help employers in need, and turn your "intangible knowledge" into wealth and enrichment.