People are all visual animals and are always confused by the gorgeous appearance of things.
In the face of liquor, consumers also have such psychology. Liquor is not only used for drinking, but also has social attributes. Therefore, beautifully packaged liquor is more popular in business banquets and other occasions.
And those poorly packaged and unremarkable liquors often give people the feeling of inferiority. When you treat them, you always feel that you can't hold up the scene.
As a consumer, if you always think like this, you have to spend more money.
You can't judge a book by its cover, and neither can wine. If you don't believe me, the famous brands such as Maotai and Wuliangye are ugly in packaging, but the quality of the wine is good, which really deserves the sentence "Don't shock the world with appearance, but move the world with temperament".
After all, the most important thing for liquor is good taste, not packaging.
Among the many liquors neglected due to poor packaging, there are many liquors with good quality. They are all selected grains, brewed by solid-state technology, without adding any essence, and are genuine pure grain wine. The entrance is full of grain fragrance and the price is not expensive. When wine experts meet them, they will hoard them in boxes at home for fear of missing them.
This kind of wine is not uncommon in the market. Here, the author will list four of them. Although it looks unremarkable, it is delicious and not expensive. Have you tasted it?
LU ZHOU LAO JIAO CO.,LTD Co., Ltd. (Six-year Pit Head Qu)
As a model of Luzhou-flavor liquor, LU ZHOU LAO JIAO CO.,LTD Co., Ltd. has always occupied an important position in the liquor market.
This six-year-old distiller's yeast is a "quantitative wine" loved by ordinary consumers. For drinkers who never leave their mouths every day, those who are too advanced can't afford to drink, and those who are too low don't want to drink.
And it happens to be affordable, the wine quality is moving, and it is widely recognized in the wine circle.
With high-quality glutinous rice, sorghum and wheat as raw materials, wine aroma brewed by the ancient method is rich and sweet. You can feel the fullness of wine everywhere. After swallowing, the smell of food wafts out of your mouth, which makes people feel dissatisfied.
Store more boxes and drink slowly at home. There is absolutely no loss.
Paperback highlight
Everyone knows that Wuliangye likes to drink, but the price is too expensive for ordinary drinkers to drink every day.
But it doesn't matter, Wuliangye has many cheap liquors, and Jianzhuang Gaoguang is one of them.
Although the price is quite different and the packaging is not so good, the base wine used is the same as Wuliangye, which is brewed from five kinds of grain selected by traditional techniques.
The wine is particularly mellow and clean, without a trace of miscellaneous flavor. You can taste a little Wuliangye when you drink it. The taste is mellow, the sweetness is obvious, and the entrance is quite soft, so it can be safely drunk.
Zhong Jun Siyuancang JIU
Although this wine is not well-known, it has won the recognition of many wine experts for its excellent quality. Once tasted, it will not only hoard 2 or 3 boxes, but also share them with its relatives and friends.
Its brewer is Zeng, an apprentice of the former deputy director of Maotai, who is very strict about brewing. The raw material is red tassel glutinous sorghum, which is full of grains and brewed according to the ancient method of Daqu Khun Sa. The construction period is 1 year.
Moreover, after the new wine is brewed, it will be aged for 6 years, so that the wine will become more mellow and mature.
At the moment of opening the bottle, between the nose and mouth, it is full of thick sauce flavor, and there is a touch of burnt flavor mixed with it, which is harmonious and elegant. The light yellow and translucent wine body is full of wine fragrance, rich and elegant once it is imported. Full-bodied and delicate, constantly showing rich levels, people can't stop, and want another drink after drinking one!
Yaxi cellar wine
It is also produced in Guizhou, but Yaxijiao Liquor is a famous Luzhou-flavor liquor in the local area.
However, unlike Luzhou-flavor liquor in Sichuan, Luzhou-flavor liquor produced in Guizhou, a place with the most splendid maotai flavor, also has the characteristics of aftertaste of maotai flavor, which makes its taste different.
This wine was famous in the early years, but in recent years, due to the depression of the winery, the brand has gradually declined, and many young drinkers have "three questions" about it.
Coupled with the "ugly" packaging, it is even more inconspicuous in the fierce liquor market. But its quality is still commendable.
Selected grains were made by traditional solid-state fermentation, and Daqu was used as saccharifying starter. The finished wine has a strong and natural smell, which melts in the mouth, always giving people a refreshing feeling, and is worthy of the title of "beauty in wine".