Zhonghui Design (a professional packaging design company) Answer:
Tea is a popular drink, which is widely used and deeply loved by people. The goal of tea packaging design is to attract consumers' attention, increase the value and aesthetic feeling of products, and at the same time protect tea from pollution and damage. The following are some aspects that need to be considered in tea packaging design:
packaging materials: the commonly used packaging materials of tea are paper, metal, plastic and so on. When choosing packaging materials, we should consider the characteristics of tea itself, such as taste, aroma and color. Materials should have good moisture-proof, oxidation-proof and odor-proof properties.
tea appearance: the appearance of tea is very important to consumers' first impression. Packaging design should be able to highlight the quality and characteristics of tea, and highlight its concept and cultural connotation. The appearance should be concise, conform to the modern aesthetic trend, and at the same time avoid excessive exaggeration and cultural misunderstanding.
tea brand: packaging design can be one of the effective means to establish tea brand image. Therefore, designers need to seriously consider how to design the brand logo and image that consumers can intuitively recognize according to the types, sources, climate and other factors of tea.
packaging information: the information provided by packaging is very important for consumers' purchase decision. We must ensure that information such as product quality, ingredients, shelf life and usage methods are true and reliable, and be conveyed to consumers in a friendly way. In addition, we can also consider printing relevant information and stories such as historical introduction, cultural connotation and technological significance on the packaging.
original packaging design works of Zhonghui Design
The above are the answers provided by Zhonghui Design (a professional packaging design company), and I hope they can help you.