Hongta Mountain is named after the White Pagoda built in the Yuan Dynasty standing on the top of the mountain. The original name of Hongta Mountain is the White Pagoda. Located on Wenbi Mountain about two kilometers southeast of Yuxi City, it was first built in the Yuan Dynasty and rebuilt in the 19th year of Daoguang in the Qing Dynasty (1839 AD). In 1958, the White Tower was painted red and renamed "Hongta Mountain", and its scenery was replaced by "Red Tower Dawn". Hongta Mountain is divided into "Big Hongta Mountain" and "Little Hongta Mountain". The famous cigarettes produced by the Yuxi Tobacco Factory are named after Hongta Mountain. The newly established Hongta Group, a cross-industry and cross-regional company with the cigarette industry as its main body, is also registered under the name Hongta. In 1998, the national famous brand evaluation valued its value at 38.6 billion yuan, ranking first in the country. Bit. In September 1984, it was listed as a municipal key cultural relic.
To the east of Yuxi in the south of Caiyun, today's Yuxi Cigarette Factory of Hongta Group is backed by a mountain. There was an ancient pagoda on the mountain that was once pure white and stood among the green mountains and white clouds. People in the past called it the White Pagoda. This mountain is also named Baita Mountain. In the 1950s, its silence was completely changed. People rushed to the top of the White Pagoda and painted the entire White Pagoda red. The White Pagoda became dazzlingly red overnight. From then on, the White Pagoda was renamed Hongta, and the mountain was also renamed Hongta Mountain. The history of the pagoda and the mountain began again. In 1956, a small tobacco leaf re-curing factory was born here.
For Yuxi City, the sun rises from Hongta Mountain every day, and the Red Tower shines brightly every day. In 1959, the renamed Yuxi Cigarette Factory produced the first pack of cigarettes as a gift for the 10th anniversary of the National Day. The people of Yuxi named the pack "Hongtashan" with great hope. People carefully selected a new product, wrote "Dedicated to Chairman Mao" and sent it all the way to Zhongnanhai.
History always gives the best gift to those who care. Fifty years later, Hongtashan has become the most well-known brand of cigarettes in China, with intangible assets reaching 46.9 billion yuan. What was a small factory back then has grown into the largest and most famous tobacco company in China, using world-class technology to produce high-quality, low-harm products. cigarette products. Today, when we taste Hongta Mountain, what we experience is the comfort of success, the spirit of enterprising, hard work, and pursuit of excellence, the ease and calmness of realizing dreams after hard work, and this kind of character that has been accumulated by history. It is what we hold most dear and precious.
Hongtashan Classic 1956 (soft bag)
"Hongtashan Classic 1956" is Hongta Group's way of thanking consumers for their support and love for the "Hongtashan" brand for half a century. It is packaged in the original packaging It was launched after quality upgrade based on Hongtashan. "Hongtashan Classic 1956" will bring you a new consumption experience and value-for-money enjoyment with pure and classic taste, consistent price, and consistent packaging.
This product uses fine materials and continues Hongtashan’s consistent style and flavor. Hot-stamped red positive and negative "Hongtashan Classic 1956" label graphics are added to the original Hongtashan packaging to highlight the classic quality. The cigarette packs are made of high-whiteness paper, which is more delicate and elegant. The cigarettes are made of extended golden filter paper and hot-stamped with the Chinese and pinyin words "Hongta Mountain" to highlight the solemnity in the coordination. The embossed red tower body of the cigarette packs is more three-dimensional. Touch.
Hongtashan Classic 1956 (hard bag)
"Hongtashan Classic 1956" is Hongta Group's way of thanking consumers for their support and love for the "Hongtashan" brand for half a century. It is packaged in the original packaging It was launched after quality upgrade based on Hongtashan.
This product uses fine materials and continues Hongtashan’s consistent style and flavor. Hot-stamped red positive and negative "Hongtashan Classic 1956" label graphics are added to the original Hongtashan packaging to highlight the classic quality. The cigarette packs are made of high-whiteness paper, which is more delicate and elegant. The cigarettes are made of extended golden filter paper and hot-stamped with the Chinese and pinyin words "Hongta Mountain" to highlight the solemnity in the coordination. The embossed red tower body of the cigarette packs is more three-dimensional. Touch.
Tiaohe Hongtashan (Red)
Select high-quality first-class tobacco leaves from Yuxi, Yunnan, which have been naturally aged for more than two years, supplemented by other types of high-quality tobacco leaves. Refined with formula and modern technology;
It has low tar, moderate nicotine, soft and delicate high-concentration natural tobacco flavor;
Adhering to the "people-oriented" design concept, respecting your Tasteful to meet your needs.
Hongtashan (New Force)
Hongtashan (New Force) is a consumer-oriented brand of Hongta Group, based on the results of consumer surveys and tests conducted across the country. Debugging, high-quality, value-for-money new cigarette products carefully developed for young consumers. Recently it has been launched in Sichuan, Yunnan and other provinces.
This product uses world-renowned Yuxi tobacco leaves as its main raw material and is designed for the tastes of mass consumers. It adheres to the product characteristics of Yuyan, which is based on the original flavor of high-quality tobacco, supplemented by appropriate additives and flavorings. The product also uses new raw materials and auxiliary materials such as HT-2 special filter rods and gradient antibacterial tipping paper, which further improves product quality. The product has the characteristics of smooth and natural taste, pure and full aroma, soft and elegant smoke, and clean and comfortable aftertaste.
In terms of packaging style, Hongtashan (New Force) adopts a minimalist style, continuing the concept of "simplicity is classic" in Hongta trademark design in recent years. The entire layout is asymmetrically composed, emphasizing vitality and dynamics. The main pattern uses calligraphy strokes to create an artistic conception of people and mountains, and its unrestrained and enthusiastic meaning points out the meaning of "new power".
Hongta Mountain (New Realm)
This product selects Yunnan and Brazilian high-quality tobacco leaves with delicate taste, full aroma, and natural aging for more than three years, and combines the essence of Hongta’s 50 years of professional formula technology. Refined using the world's top manufacturing technology. The aroma is full and delicate, the smoke is soft and smooth, and the aftertaste is soft and sweet; giving consumers a "smooth and sweet" taste experience.
The packaging of Hongtashan (New Realm) is based on the aura of heaven and earth. The segmented deep red to red transition, fine low lines, and delicate and elegant luster express will and magnanimity. The color and emotional trends of cigarette packs are: firm and steady, deep in substance and high-spirited. We use light-flap laser aluminum-surface cardboard, striving to make the fine shading and crystal-clear texture reflect the quality of the product.
Flip Cover Hongtashan (Platinum White)
Only the finest tobacco leaves in Yunnan tobacco, and their essence can become the raw material of Platinum Hongtashan.
Platinum Hongtashan uses high-quality tobacco leaves from Yuxi as the main material, coupled with high-quality tobacco leaves selected from all over the world. It adopts a series of unique fine processing techniques and applies special materials that can selectively absorb harmful components in smoke. filters, as well as cigarette papers made from hemp to make the smoke softer and more comfortable. It can be said that Hongta people have put a lot of scientific and technological research results into industrial applications in an almost luxurious manner, striving to make platinum Hongtashan mellow, delicate, natural and plump. It has a sweet aftertaste of tobacco and is low in tar, nicotine and carbon monoxide, which greatly reduces the risks of tobacco to human health.