In this year’s survey with the most development prospects, the children’s education and training industry accounts for 60.5%, and it has always been at the forefront of survey questions such as the lowest investment amount, the highest return on investment, and the most capital concerns. Last year's survey showed that children's education and training only ranked first in terms of the lowest amount of investment and the most capital attention.
With the development of the economy, forgetting to write when picking up a pen has become a current phenomenon. Many adults have forgotten how to write, let alone teach their children. Children are the flowers of the motherland, and calligraphy is a culture of our country. Without good calligraphy, you will definitely not dare to sign in front of others.
Therefore, the future development prospects of the education industry are good. Among them, writing-related education such as children's calligraphy training, calligraphy training classes, calligraphy training classes, etc. will show an upward trend!
The following Fengge calligraphy practice is used as an example to analyze the prospects of joining calligraphy education:
1. Environmental advantages
Nowadays, the whole country is paying more and more attention to cultural construction. The more attention it pays, the country has raised cultural construction to a strategic level, and the art of calligraphy is even more loved and respected by the Chinese people. In the college entrance examination in recent years, some excellent full-scoring essays have been circulated on the Internet. These full-scoring essays are all clear in handwriting and neat in the paper. The popularization of computer marking has led to increasingly higher requirements for students' writing in exams. A series of policies and measures have further highlighted the determination and confidence of the country and society in standardizing Chinese character writing. Therefore, the general environment provides a golden opportunity for entrepreneurs to join children's calligraphy training classes.
2. Advantages of the policy
With the introduction of the National Calligraphy Grade Examination, as well as the Ministry of Education's "Regulations and Implementation Methods for Standardized Chinese Character Writing Grade Assessment for Primary and Secondary School Students" and "Calligraphy Education in Primary and Secondary Schools" The successive promulgation of the "Guidance Outline" and "Research on Calligraphy Teaching and Teaching Methods for Primary and Secondary School Students in China" have reflected the country's strong support for the calligraphy market and created a good policy macro environment, which is very beneficial for primary and secondary school students to join calligraphy projects.
3. Huge market demand
According to statistics, the domestic children’s training market currently exceeds 30 billion people, and is growing at an annual rate of more than 30%. Currently, domestic children aged 2-12 years old The number exceeds 220 million, and the base is huge. More than 100 million children participate in various trainings every year. In large and medium-sized cities, more than 75% of students receive various trainings after class. Moreover, today's parents are paying more and more attention to education. Investment in education accounts for more than 40% of the overall family investment, ranking first in the entire family's single expenditure. This shows that the education investment romance market has huge potential demand. Therefore, calligraphy education institutions are facing unprecedented development space when joining the children's education market, which has huge demand.
4. Social advantages
Society is increasingly aware of hard-tipped calligraphy. At school, students with good handwriting can get more attention from teachers and get more opportunities to participate in group activities such as running blackboard newspapers; at work, students with good handwriting can win more praise from colleagues and appreciation from their bosses. Even in the circle of friends, if you post a photo of yourself practicing calligraphy, your graceful handwriting will be praised and admired by many people. Some celebrities even gain a lot of favor through their good calligraphy. These situations all illustrate that people are increasingly recognizing hard-tipped calligraphy.
5. Advantages of the brand
Beijing Fengge calligraphy brand was founded in 2008 and is a member of the China Hard Pen Calligraphy Association. Up to now, there are nearly 500 franchised branches across the country, more than 100 teacher training sessions have been held, more than 3,000 senior lecturers have been trained, and a total of hundreds of thousands of students have been taught. It is a first-line professional brand engaged in hard-pen calligraphy training and traditional culture promotion.
Fengge calligraphy practice is based on traditional Chinese character art and is determined to innovate. The original "Fengge calligraphy practice method" has won four national patent protections. We know very well that "it is better to teach people to fish than to teach them to fish." Through the teaching concept of "finding rules, understanding skills, learning happily, and practicing easily", calligraphy students can learn to understand the method, draw inferences from one example, and achieve outstanding learning results.
Fengge believes that calligraphy education is not the education of calligraphers, but to allow more people to understand the art of traditional Chinese calligraphy, master the skills of writing Chinese characters, enter the door to the treasures of traditional Chinese culture through calligraphy, and stimulate national interest in Only with love for national culture, willingness to inherit it and courage to innovate can national culture bloom more brilliantly.
6. Strong market competition
Fengge calligraphy teaching materials are practical teaching materials that are easy to learn and master, specially developed by experts and professors of Beijing hard-tipped calligraphy for primary and secondary school students. The characteristic is that there is no copying, no tracing, and no calligraphy practice. There are special techniques and methods for factors that affect calligraphy practice: incorrect writing postures, irregular writing habits, etc.
Taking into account the necessity of teaching students in accordance with their aptitude, different teaching materials and courses have been developed for students of different ages and backgrounds, which are mainly divided into the following four types:
Junior-school transition: applicable In Kindergarten - Grade 1
Elementary regular script: Practice pencil calligraphy for grades 1-3
Regular script: 3-High school practice pen calligraphy
Xingkai: High school and above can Crash course
Fengge calligraphy practice English crash textbook*** is divided into two categories: Hengshui style and italic style.
As far as the hard-tipped calligraphy franchise market is concerned, there are currently many large and small brands. The key is to choose the one that suits you. Focus on choosing big brands, courses that are easy to teach, easy to learn, and have stable effects. Next, look at the results after joining. Assistance and support are provided, taking the Fengge calligraphy franchise as an example: relatively comprehensive support measures will be provided, such as site selection, elective courses, market positioning, enrollment, opening, publicity, teacher training, teaching materials and teaching plans, etc., and you can refer to other Branch branch business model. It can be said that success only needs to be copied!
Nowadays, many parents are troubled by their children's handwriting problems. A 5-day rapid calligraphy training course that is easy to teach, easy to learn, and easy to master, such as Fengge Calligraphy, has become a urgent need for parents. Opening a calligraphy store Training classes are not difficult, the main thing is to consider the following in the early stage:
1. Do a good job in cost accounting
Although running a calligraphy class is not as good as those big names who are doing big business and running enterprises , but the cost still needs to be calculated and cannot be done blindly.
So it is necessary to conduct "market research" on the following issues (taking primary school students learning calligraphy as an example):
How big is the calligraphy class? A few people working together or working alone? How much is the venue rent? What is the direct distance to the primary school?
How many students are there in the nearby primary school? Are there many calligraphy classes around? Do you have a competitive advantage? (What are your strengths and characteristics?) How long does it take to break even and then continue to make profits? All of the above should be considered clearly.
2. In terms of choosing calligraphy training classes
It is recommended that you consider finding suitable commercial housing and office buildings near the school. Starting from a small and affordable place will help control costs and avoid injuring yourself. Cause too much economic pressure.
3. Professional aspects of calligraphy teaching
Only by understanding the rules of learning calligraphy and mastering the technical characteristics such as "calligraphy", "penmanship" and "composition" can we establish effective teaching methods for teaching classes. Sufficient "confidence" and self-confidence.
If you lack such experience in running a school, it is recommended to choose to join the top ten calligraphy education brands in the country to run a school - Fengge Lianzi can learn about it. Join Fengge Lianzi to provide a full range of operations. Assistance and support, such as: campus site selection and decoration, teacher training, salary system construction, planning and enrollment, brand promotion, store operation guidance, etc., can be copied and used at any time;
4. Certificate procedures
< p>After thinking clearly about the previous three points, you can apply to the relevant government departments and enter the process of applying for classes. Mainly apply to the education department and the industrial and commercial department for relevant class opening procedures. These are relatively easy to handle at this stage, so we won’t go into details.