Painting in Song Dynasty entered the commercial ranks of handicraft industry and established close ties with more people. A group of skilled professional painters sell their works as commodities in the market, and both Bianjing and Lin 'an have paper painting industries. Bianjing Suoguo Temple holds temple fairs five times a month, and department stores gather, including stalls selling books and paintings. Lin 'an Night Market in the Southern Song Dynasty also sold fine painting fans and plum and bamboo fans. Restaurants in Bianjing and Lin 'an also beautify their shops by hanging calligraphy and painting as a means to attract customers. When holding a festive banquet, citizens can rent screens, painting accounts, calligraphy and painting furnishings, etc. In order to meet the needs of the New Year Festival, seasonal paintings such as Door God and Zhong Kui were sold at the end of the year, which brought great prosperity to the city. In the Northern Song Dynasty, Liu Zongdao, a painter who was good at painting "Baby in a Pot" in Bianjing, had to draw hundreds of pictures every time he created a new manuscript and sell them in the market once to prevent others from copying them. Zhao Loutai, who is good at painting pavilions; Du Haier, who paints babies, is also famous in Bianjing. Yan Wengui, a soldier from Xing Wu, often sells paintings in Qiao Zhou, Bianjing. Yangwei, Jiangzhou, Dengaku, a well-painted village, every time a Bianjing dealer buys a painting, ask him to sell it at the gate of the painting academy, which can fetch a high price. The social demand for painting and the active creation of folk professional painters are important factors to promote the development of painting in Song Dynasty. The development of handicraft industry in Song Dynasty promoted the development and popularization of block printing. Bianjing, Lin 'an, Pingyang, Chengdu, Jianyang and other lettering centers appeared. Many books and Buddhist scriptures are accompanied by prints and illustrations. The existing Maitreya Buddha statue, the Maharani Sutra, the Buddhist Zen master Manjusri's guide, Zhao Chengzang and so on. Song and Jin carvings show their exquisiteness.
On the basis of the establishment of the Painting Academy in the Southern Tang Dynasty and Western Shu in the Five Dynasties, the Hanlin Painting Academy continued to be established in the Song Dynasty to train the painting talents needed by the imperial court. Painting was once established in Hui Zong in the Northern Song Dynasty. Most emperors in Song Dynasty, such as Renzong, Zongshen, Hui Zong, Gaozong, Guangzong and Ningzong, were interested in painting to varying degrees. They all attached great importance to the construction of the painting academy for the needs of decorating the palace and painting temples. Evonne, especially Hui Zong, has high accomplishment and skills in painting. He paid attention to recruiting painters, expanding and perfecting the palace painting academy, constantly collecting famous paintings and enriching the palace collection, which led to the prosperity of palace painting. Painters in the Academy kept in touch with the society, but were restricted by the emperor. Palace painting has obvious aristocratic artistic characteristics, is precise and meticulous, and has a lazy and charming interest in some works. The Academy concentrated outstanding painters in the society, reflecting the high level at that time, and created works such as Guo's Early Spring Map, Guanshan Map, Zhang Zeduan's Qingming Riverside Map, West Lake Heritage Application Map, Wang Ximeng's Thousand Miles Rivers and Mountains Map, Flower Picking Map, Wanhe's Scattering Wind Map and Tuge Map.