How to conceive the design of artistic character logo

The concept of artistic fonts is very broad and there are many kinds, such as pictographic, bionic, evolution, calligraphy and so on. Art font design has become a very important item for designing logo and VI, and some LOGO or VI are directly a beautiful artistic font combination. For a logo design, we never know which font is the most suitable. The only thing we can do is to keep trying until we find a font that satisfies us. Less retouching and more rigorous and practical style make it an enterprise logo design and VI design for media fonts and foreign art fonts only for exhibition purposes. How to conceive artistic word logo design?

(1) image technique; Use typical images directly related to the logo object to tell the logo that you are dumbfounded. This technique is direct, clear, clear at a glance, easy to understand and remember quickly.

(2) symbolism; The abstract connotation of the logo object is symbolized by means of metaphor and description, using things related to the logo content in a certain sense, such as graphics, characters, symbols, colors and so on.

(3) Hint means: By means of innuendo, suggestion, instruction, etc., the content and characteristics of the logo are expressed by images with similar or similar meanings.

(4) simulation technology; A technique to imitate or compare the features or meanings of marked objects with images of similar features.

(5) visual technology; The use of concise and unique abstract graphics, characters or symbols has no special meaning, giving people a strong sense of modernity, visual impact or comfort, which is eye-catching and unforgettable. This technique does not rely on graphic meaning, but mainly relies on the visual power of graphics, words or symbols to express symbols. Corporate logo and VI design concept.