Basic knowledge that graphic design needs to learn:
First, learn the basics of painting:
1) painting skills:
Sketch, color, sketch.
2) Design basis: including three major components (plane component, color component and three-dimensional component), four major changes (animal change, flower change, landscape change and character change), basic patterns (single pattern, suitable pattern, two-way continuity and four-way continuity), Chinese and English artists, black and white paintings, decorative paintings, folk art, traditional Chinese painting, calligraphy and photography.
3) Learning design: including logo design, CIS design, advertising design, poster design, sample design, loushu design, packaging design, book illustration drawing, greeting card design, invitation card design, newspaper and magazine typesetting design, various printed matter design, etc.
4) Application software: Photoshop, Illustrator, Coreldraw, etc. For computer design.
Second, learn the printing process:
Prepress: art drawing, typesetting, film production and printing. Printing: paper cutting, plate mounting, proofing, color matching, paper loading and printing. Post-press: finished product cutting, folding, page matching, back washing and glue brushing. Color box: surface treatment (laminating, calendering, local UV, etc. ), bronzing, pit paper mounting, beer cutting and adhesive molding. Books: cover, peritoneum, folding, page matching, binding, etc.
Third, learn to cultivate creative thinking:
The above study is about technology, and more importantly, it is to cultivate creative thinking. Master the necessary theoretical knowledge, such as visual psychology, advertising psychology, design introduction, Chinese and foreign arts and crafts history, etc. Learn from the works of design masters, improve self-cultivation, improve aesthetic ability and stimulate creative inspiration. This problem is really quite big. Subjective and personal views are as follows:
1, find some great god forums first. For example, Rip ppt forum. These forums often have some technical posts. It will be easier to learn a certain technology, and many a mickle makes a mickle. But it is also extremely time-consuming.
2. With the ppt of Great God, you can practice replacement first. For example, simply replace photos and modify text. It sounds simple, but in some real great gods' ppt, these tasks are also very arduous, because a page of ppt may contain hundreds of animations.
3. Imitate some animations of the Great God. Through the animation pane, I can see how to set up the ppt animation of Great God, and then continue to learn, so that I can make the same animation independently and apply it to my own works.
4. By analogy, according to the animation effect, you can learn to apply it to different objects, and you can also deeply understand the characteristics of various animations and use them flexibly.
The above is mainly from the perspective of animation. However, the ppt of pure animation is not a great god, and the works of great god are also excellent in color matching and typesetting. So pay special attention to its typesetting and color matching. In fact, I personally think that color matching and typesetting are the most important things without ppt to make video-level works.