What are the forms of contrast in text layout? (two)

6. Density contrast

Placing large sections of text densely can make the text form blocks and become more visually compact. The remaining large area can be used to display the theme of the picture. Such changes in density can not only form a good reading rhythm, but also strengthen the theme.

7. Texture comparison

Texture refers to the texture structure of the surface of an object. Different materials have different tactile and visual manifestations. Adding texture to text or background, using contrasts such as roughness and delicacy, simplicity and gorgeousness, thickness and lightness, can increase the richness and expressiveness of the picture.

The calligraphy character "叶" on the main body has the dynamic feeling of handwriting, and it has texture itself. The texture of ink is further emphasized the effect. It can well distinguish the primary and secondary relationship of text information, and also increases the visual beauty and artistic expression of the picture.

8. Contrast between movement and static

In layout design, the arrangement of graphics or text that has a sense of diffusion or fluidity is often called "dynamic"; while the arrangement of graphics or text with strong horizontal or vertical characteristics is often called "dynamic". The arrangement of graphics or text with stability is called "quietness". "Motion" makes the entire layout full of vitality and attracts higher attention, while "quietness" makes the layout have a stable effect. Combining the two can produce a certain sense of spatial hierarchy.

The wanton and wild reverse-white calligraphy of the movie poster "Shadow" has a strong sense of movement as the background, which is in sharp contrast with the tranquility of the protagonist. The combination of yin and yang, hardness and softness reflects the strong classical Chinese aesthetics.

9. Spatial contrast

Layout design is not limited to one plane level, it can also give elements some context. The overlapping or staggered arrangement of text and images creates a hierarchical relationship in the layout and makes the layout more lively. The contrast between virtual and real can also create a spatial hierarchy. Using a blurred background to highlight the foreground can not only highlight key information, but also better create a sense of atmosphere, scene and three-dimensionality.

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