As the name suggests, it is an industry that designs clothing styles. There are many successful fashion designers in the world today, such as the most famous ones are CiDeal and Chanel. "Design refers to planning, conception, and establishment of plans, as well as imagery, drawing, and modeling." The clothing design process "is to conceive according to the requirements of the design object, and draw renderings and floor plans, and then proceed according to the drawings Production, to achieve the entire process of completing the design." But most fashion designers are concentrated in France and the United Kingdom... Famous fashion designers in Asia are concentrated in Japan. Japan had great success in clothing especially in the 1980s and 1990s and even in the early 21st century. In China There are many large-scale clothing processing factories built! Although China also has many fashion designers, most of their fame is limited to China itself! Edit Summary Edit this paragraph | Return to top Fashion Design Major Related
< p> The training goal of fashion art design: to cultivate senior professionals with both ability and political integrity who can engage in clothing and apparel design work, as well as teaching and research work in enterprises, institutions, schools, and scientific research units. Clothing art design training requirements: students should master the basic principles of Marxism; be familiar with the guidelines, policies and regulations related to the development of my country's clothing and textile industry; have systematic theoretical knowledge of clothing and apparel design; understand the testing methods for the visual performance of clothing, Be good at learning from my country's traditional clothing culture, master and utilize modern domestic and foreign clothing information; have a high level of design, strong craft production capabilities and preliminary scientific research capabilities, and understand the new achievements and new developments of this discipline; have a high cultural level In terms of mastering foreign language tools, you should have a strong ability to read professional books and periodicals, a certain level of listening ability, and preliminary writing and speaking abilities. Main professional courses in fashion art design: history of Chinese and foreign costumes, history of Chinese national costumes, costume modeling technology, basics of costume design, fashion painting techniques, hair and makeup, ergonomics, costume material technology, introduction to costumes, computer applications, clothing Ophthalmic performance testing, clothing design, eye accessories design, etc. Practice link: Combined with teaching, students are organized to participate in social surveys, business internships and other practical activities. Years of study: four years. Graduates are suitable to engage in clothing and clothing design and research work in clothing factories or clothing design units in light industry, textile, commerce, foreign trade and other departments. They can also engage in teaching of clothing and clothing design. Degree awarded: Bachelor of Arts.Edit this paragraph | Back to top How to become a fashion designer
Becoming a fashion designer is not an easy task. It not only requires a certain amount of talent, but also more You need to know how to learn and work hard to achieve success. 1. Pay attention to the collection and arrangement of professional materials and various types of information. Although the design method of recycled clothing in clothing is very practical, from the perspective of higher requirements, it is difficult to get rid of the influence of other people's ideas, and it is difficult to achieve innovation and transcendence. Therefore, we need to obtain a wider range of information beyond our majors, such as the achievements of scientific and technological development, cultural developments, works of various artistic categories, and various ideological trends and trends that exist in literature, philosophy, and music that reflect ideologies. Concepts, etc., in order to broaden knowledge, increase knowledge, learn from others' strengths, obtain more enlightenment and generate better ideas. 2. Be good at learning and improving through imitation. Imitation is a unique natural characteristic of advanced beings. I remember that American psychologists said: As one of human behavior patterns, imitation is the result of learning. Using imitation methods in the learning process should be regarded as a kind of plagiarism from the perspective of the behavior itself, which is the antonym of creation. It cannot show how good one's own technology or ability is. However, it should be noted that many successful inventions or creations It all starts with imitation, and imitation should be regarded as a good learning method. 3. We must continuously improve our aesthetic ability and establish our own aesthetic ability. Aesthetic ability is also called "aesthetic appreciation". It refers to people’s ability to recognize and evaluate beauty, beautiful things and various aesthetic characteristics. In other words, it refers to the sensitivity and judgment that people must have when making aesthetic analysis and evaluation of various things and phenomena in nature and social life. , imagination and creativity. As a designer, it is very important to cultivate and improve aesthetic ability. People with strong aesthetic ability can quickly discover beauty, capture the essential things hidden deep in aesthetic objects, and rise from perceptual knowledge to rational knowledge. Only in this way Only then can we create beauty and design beauty. It is difficult to form extraordinary talents and talents simply by relying on the spirituality of a momentary feeling without the cultivation of acquired artistic qualities. 4. Become sensitive as soon as possible. The initial inspiration and clues for design creation often come from all aspects of life. Some things may seem ordinary or insignificant, but they may contain many shining points. If the designer turns a blind eye to this, , if you cannot discover their existence, you cannot capture them and utilize them in time, then many useful design materials will be missed. 5. Make yourself fashionable as soon as possible. Although sometimes not all fashionable things are good or beautiful, designers must have an open mind and cannot treat new concepts and phenomena with preconceived inertial thinking. They must learn to Put yourself into it, accept it, and think about it. Only in this way can the design work keep pace with the times and even lead the fashion.
6. Take the initiative to create opportunities for yourself to practice. Fashion design is a highly practical subject. Only through continuous practice can we truly understand clothing, gain more direct experience, and make truly good and useful designs. . 7. Learn to communicate, communicate and cooperate with others. As a designer, you must establish a sense of teamwork and learn to communicate, communicate and cooperate with others. Ability in this area needs to be exercised and cultivated during school studies, and efforts should be made to make it a work habit, which will be very beneficial to future work. 1. Become familiar with the human body by learning to draw it 2. Learn to draw the human body Then learn the basic color relationships. 3. Start to learn some knowledge about clothing, starting from drawing style pictures. 4. After the above study, you have basically mastered the human body, color, and style. Next, study the renderings of human body clothing. 5. Recommend two books, "Classic American Fashion Painting Techniques", the basic chapter and the advanced chapter. Practice according to the above courses. I believe that through your own efforts, you will become proficient in fashion painting. 6. Learn some content about pattern making and make sure you know the craftsmanship of the clothing you design. Some of the more useful books are recommended below: Yu Qiang’s Introduction to Fashion Design, First Edition, Southwest Normal University Press, 2002.1 Pang Qi’s Clothing Color, First Edition, China Light Industry Press 2001.9 Xu Wen's first edition of Costume Pattern Basics Beijing Arts and Crafts Press 2002.6 Li Liting's Color Composition first edition Hubei Fine Arts Publishing House 2001.10 Su Shimin Bao Changfa Li Qing's Clothing Structure Design first edition China Textile Press 2003.3 Zhu Beautiful Bao Weiqing's Clothing Production Technology, First Edition, China Textile Publishing House, 2003.3 (Japan) Cultural Clothing Lecture-Principles, translated by Fan Shulin and Wen Jiaqin, Institute of Culture and Fashion, China Light Industry Press, 2000.4, Wang Shouzhi's History of World Clothing, First Edition, Chinese Youth To become a good fashion designer: First: Have high attainments in clothing and have a keen sense of fashion! Second: Suitable for market demand and high market share! Third: A good designer can complete the production process from a set of creative designs to ready-made garments on his own! Fourth: Be familiar with fabrics and be able to combine them in different ways! As a fashion designer, you must first love art and grasp fashion. Secondly, you must have profound artistic attainments and solid painting skills. You must also have an ideal - to create your own unique art world, hope that your dreams will come true, dare to be the first in fashion concepts, be a fashion explorer and trend setter, have a special liking for clothing, and have a special interest in ordinary noodles and accessories. Unique appreciation. So what skills should a fashion designer possess and what knowledge should he master? Some people think that clothing design is very simple, just look through illustrated magazines and magazines, find a collar here, find a sleeve there, piece it all together, and that's it; some people think that as long as you can make clothes, you can engage in clothing design; Some people think that as long as you can draw fashion pictures, you can become a designer. In fact, the works of the first type of "designer" are often a "hodgepodge" of unrelated clothing components; the second type of "designer" is often constrained by their own little production skills and cannot In response to the rapidly developing market demand; the third type of "designer" often only knows how to draw works. Because they don't know how to make them, most of the works they draw cannot be realized. It can be seen that the above three views are somewhat biased. When engaging in fashion design, we must often learn from the successful works of our predecessors and draw nutrition and design inspiration from excellent works, but this does not mean piecing together and copying. Cutting and production technology are important foundations of clothing design and an important means of expressing design intentions. However, learning to cut and make clothes does not mean that you have learned to design. Just as learning to play the piano does not mean that you can compose music, and learning to build walls and It’s not the same as knowing how to design buildings. Being able to draw fashion paintings is just a tool to express design intentions. It can be seen from the above clothing design process that drawing design drawings is only the beginning of the entire design process. Those who do not know how to realize their design intentions and can only "talk on paper" cannot survive in the fierce market competition. In fact, now "designers" who can only draw fashion paintings cannot find a job. However, the above three perspectives each illustrate the knowledge and skills required for fashion design from one aspect.
Edit this paragraph | Back to top 1. Designer’s knowledge structure
1. The ability to borrow Original borrowing is also called imitation, such as: imitating religiously (revering others), competition Imitation (superhuman), imitation anxiously (being the same as others without falling behind, outdated), trinity imitation: direct imitation (children imitate adults, monkeys learn to smoke), indirect imitation (accumulation, summary, comparison, memory, etc.) , creative imitation (the inheritance of innovation and criticism). In fact, fashion design is the whole process of pioneering creation and invention, bold design, bold transformation, and bold application of new techniques, new materials, and new technologies. The conception stage of clothing design is, to a certain extent, actually selecting styles in the mind. Design is a kind of creation, but not an invention. There is no such thing as an unprecedented design. Therefore, design must learn from predecessors. This is especially true for clothing design, because the process of clothing change is continuous and uninterrupted. Every type of clothing is in the process of change in the history of human clothing culture, and it is a link between the past and the future.
To learn from our predecessors, we must humbly learn and study their achievements and experiences. As far as clothing design is concerned, the first thing you must learn is the history of clothing, because if you want to accurately grasp the current fashion in design, you must understand the past changes in clothing and master the rules of change. If you want to surpass your predecessors in design, you must first learn from their historical experience and traditional techniques. It is necessary to study not only the history of Chinese clothing, but also the history of Western clothing, and also study the existing national costumes from all over the world. Especially for us Chinese, in order to catch up with the world's advanced countries in design and truly integrate with international standards, we must not only understand our own history, but also make efforts to understand the changes in Western clothing (because of the current popularity of international clothing In line with the changes in Western clothing). In this way, when facing all kinds of international trends, when absorbing and learning from them, you will have your own opinions and opinions, instead of blindly copying and plagiarizing. In addition, we should also pay attention to the breadth of reference. In addition to ancient and modern Chinese and foreign clothing culture, we should also try our best to dabble in and learn from other fields. Because clothing is a comprehensive cultural phenomenon involving various fields of social science and natural science. The designer's work content is complex. He must not only be able to grasp the local historical trends and market changes at that time, but also have a good understanding of the strength of himself and his competitors. He must also have the ability and strength to organize production and realize his design intentions. Bring profits to the enterprise. Therefore, designers must have extensive cultivation and rich experience, love life, be interested in everything, and have strong curiosity. In this way, we can broaden our horizons and draw lessons from them when designing. Only by "standing on the shoulders of giants" can we design works that are higher than those of our predecessors. This is the importance of learning. 2. Design ability: Forecast → collect information → plan → development plan → design and production → sales → information feedback → summary. (Back and forth) Design is a process of creation. After having a good idea, the next step is how to complete and realize the idea. Drawing the design idea on paper cannot be said to be the completion of the design, it is only the beginning of the design. . Clothing design renderings are one of the means of visual expression of design concepts. Whether this design concept can be realized depends on the use of specific clothing materials and certain cutting and production techniques to explore the possibility of its realization. Therefore, as a designer, if you know nothing about the performance of clothing materials, cutting methods, production techniques and other practical skills, your ideas will definitely be far-fetched. We often see many design effects that are beautiful in pictures, but are actually impossible. It has been made, or even if it is made with force, it cannot be put on (or it cannot be put on because the opening is not considered, or it cannot be moved at all, cannot take steps, cannot lift arms, cannot bend down). It can be seen that mastering the basic skills of cutting and production is not only necessary but also indispensable for designers. In fact, many design skills and design feelings are not on paper, but in the actual process of board making, cutting and sewing. The so-called "lines" and "shapes" in clothing are by no means lines and shapes on paper, but lines and shapes in three-dimensional space. This feeling can only be improved through actual training in three-dimensional space. Whether they are high-end fashion designers in Paris or designers in general garment enterprises, in addition to expressing their design intentions in the form of paintings, they mainly grasp the design in terms of three-dimensional clothing shapes. Therefore, whether it is the Fashion School affiliated with the Association of Haute Couture Stores in Paris, FIT (New York Fashion Institute of Technology) in New York, or the Bunka Fashion Institute in Japan, when cultivating design talents, board making, cutting and production techniques are compulsory for students. A major course. 3. Profound artistic attainments. Fashion design is both a product design and an artistic creation. Therefore, extensive artistic accomplishment is crucial for fashion designers. Chris Chandiol, the French high-end fashion design master who was once known as the "King of Fashion", is a master of the fashion industry with knowledge of architecture, painting, music and other aspects. His disciple Yves Saint Laurent is also a master of fashion. A talented artistic genius, from Saint Laurent's works, we can see his wide source of design inspiration and feel the influence of contemporary art masters: passionate Spanish style, gorgeous and colorful Russian sentiment, simple and bold African style, dignified and distinctive Chinese style, as well as the classical Velázquez-style wedding dress, the bright-colored Picasso style, the simple and bright Mondrian cold abstract art and pop art, etc. are all among them. There are unique uses and expressions in the work. Design masters such as Issey Miyake, Golzier, and Mugere who are currently active on the international fashion stage are also artists with outstanding artistic talents. Profound artistic attainments determine the infinite creativity of designers. 4. Rich market experience, such as: fabrics and accessories market: domestic and foreign fabrics and accessories markets in the region. Material information market: fashion information, fashion trends, designer manuscript materials. Ready-to-wear market: brands, wholesale and retail. Clothing market: jewelry, accessories, beauty and skin care, etc. Production first-line market: production, washing, garment making, finishing and dyeing, printing, etc. As a kind of product design, the quality of clothing design is not judged by an expert, but is tested by the market. Therefore, if a designer knows nothing about the target market he serves, it will be very dangerous, because after his design is put into production, it is likely that it will not be recognized by the market, causing a backlog, causing huge economic losses to the company, or even causing it to go bankrupt. . Designers should maintain their own personality and unique design style, but this does not mean ignoring the needs of the market.
Designers are different from painters. They cannot be self-admiring. They must always pay attention to grasp the new trends of the market. On the basis of maintaining their own design style, they must stand from the perspective of consumers and manage every detail in place. Only in this way can they compete in the fierce competition. remain invincible in the market competition.
Edit this paragraph | Back to top The personality charm of designers
As a fashion designer, in addition to having the above-mentioned knowledge and skills, there is another very important factor , that is, the personality of the designer. In layman's terms, that is: "To be a famous teacher, you must first be a good person." In literary terms, it should be "having both ability and political integrity." If you have bad moral character, do not care about credibility, are selfish, worry about personal gains and losses before anything happens, and have no spirit of dedication, then it will be difficult to work hard to be dedicated to your work, difficult to think about others, and unable to cooperate with others. The organizational structure of a modern enterprise is a militarized group with division of labor. No one person can complete the work of all departments and types of work. Therefore, designers must position themselves correctly and must not be arrogant, arrogant or arrogant. . The ability to cooperate with others, especially those who are more capable than oneself, is often the key to a designer's success. As the saying goes: "A hero has three gangs", the charm of his style lies in his surroundings. There is a large group of capable people who are willing to share the joys and sorrows. At present, the political stability, economic development and the development of the clothing industry provide a good environment and history for our designers to display their talents. Opportunities, and the key to success, to a certain extent, lies in the grasp of the factor "humanity". The modern meaning of "humanity" is to be able to handle the relationship between people well at work. When working with others, you must be able to recognize the strengths of others, be tolerant of others, and be able to employ others. In addition, when competing with peers in the market, you must be upright and never try to elevate yourself by tearing others down. This bad habit of the past small-peasant economy era is not what our era needs. 3. The designer’s behavior: know how to work, learn, and live. (1) Work proactively, be fully committed, have strong interest, and reflect the spirit of ownership. (2) Cooperate with companies and enterprises, treat them as your customers, let them patronize your talents, and recommend your concepts to them. (3) Have dedication and team spirit. Any project is realized through the joint strength and completion of the team, and ordinary methods are used to achieve the best results in terms of craftsmanship. (4) The creator of designer art is also a clothing person. You are higher than others and higher than the enterprise, so you must fulfill your responsibilities for the sake of your career and the job you do. You must have a sincere pursuit of this industry and a spirit of innovation and exploration. Although the work is very hard, you still seek joy in the hardships and feel happy. (5) Have a strong sense of design quality, high work efficiency, "fast, Speed, diligence, integrity, and beauty." (6) The market should always be operated from the perspective of investors. It can only succeed but not fail. This should give enterprises at least a sense of security and reduce the number of risks. (7) Know how to sell yourself, be a good salesman, have a plan and market data to support your design. Be good at expressing yourself. Communicate ideas more. (8) Have the ability to accurately comprehend, comprehensively coordinate, and fully demonstrate the ability. (9) Understand the clothing market and brand operation conditions, and appreciate the advantages of the brand. Learn from customers, because they represent a certain consumer group, trust their intuition, and make correct analysis, summary and judgment based on their opinions. (10) You must have an understanding of the market, the ability to observe, analyze, lead and develop (know how to look for popular products, find out which ones are easy to buy, and find out which ones are still under development), go deep into the market, and cannot choose a car behind closed doors and just sit back and enjoy the gains. Don't be imaginative. Have the ability to stand alone. (Have a plan → Strictly control → Decentralize work → Tasks are up to standard → Operation of the entire package) (11) Learn to make storyboards (sfory body): a communication version for the internal team of the design department, a version for market cooperation, and a designer series version: personal Brand, Brand Series Edition: Market Brand (12) The design is short-term, fast, high-profit, and combines art and practicality. (That is, the combination of academic school and market school). (13) Master the six basic conditions of clothing design: that is, who wears what? when to wear? Where to wear? What to wear? Why are you dressed like this? HOW How to wear it? (14) Work happily, play happily, study and live happily. Avant-garde, passionate, confident, optimistic and youthful. In short, as a qualified fashion designer, excellent moral character is the first condition. 1. Drawing foundation and modeling ability. Drawing foundation and modeling ability are one of the basic skills of a fashion designer. Of course, there are some former design masters who cannot draw, but they need to have better performance in other aspects. But if some people, even after systematic study and training in school, still cannot express their design ideas well through painting, it will bring great difficulties to their own creations. Only with a good foundation in painting can we accurately express the designer's creative ideas in the form of painting through the design's modeling ability. On the other hand, in the process of designing drawings, we can also better appreciate the beauty of the rhythm and rhythm of clothing modeling. This inspires designers.
At the beginning of the 20th century, the Bauhaus once proposed that "the purpose of design is people rather than products." Clothing, in particular, is the external covering of the human body and is closely related to the human body. As a designer, only the proportional structure of the human body must be accurately and comprehensively understood. Only by understanding can we express the beauty of the human body better and three-dimensionally, which is the basis of design. 2. Rich imagination. Originality and imagination are the wings of a fashion designer. No matter how good the skills of a designer without rich imagination are, they can only be called craftsmen or tailors, but cannot be called true designers. The essence of design is creation, and the design itself contains the meaning of innovation and uniqueness. Flowers, birds and trees in nature, decorative objects around us, rich ethnic and folk themes, music, dance, poetry, literature and even modern lifestyles can all give us great inspiration and design inspiration. For thousands of years, the history of clothing has left us rich and valuable wealth precisely because of the rich imagination and original spirit of our predecessors. In the history of Western fashion design, those high-profile signature fashion designers have used their unique creativity and imagination to design ingeniously. In particular, the influential Italian female designer in the 1930s - Schiaborelli actually designed shoes to look like hats on the head and pockets to look like drawers. Her rich imagination, humorous and bold designs The style is highly praised by future generations. 3. Master the style, color and fabric. The style, color and fabric of clothing are the three basic elements of clothing design. The style of clothing is the outer contour shape and component details of the clothing, which is the basis for design changes. The external silhouette shape is composed of the length and latitude of the clothing, including waistline, skirt length, shoulder width, hem looseness and other factors. The most common contour shapes include "A" type, "X" type, T type, H type, O type, etc. The outer contour shape of clothing forms the lines of clothing and directly determines the popularity of the style. The shape of the component details refers to the collar type, sleeve type, pockets, cutting structure and even the design of pleats, zippers and buttons. The color change of the clothing is the most eye-catching part of the design. The color of clothing is the easiest way to express design feelings and is easily accepted by consumers. Fiery red, cheerful yellow, calm blue, holy hem, plain gray, hard black, every color of clothing has rich emotional representations, giving people rich connotation associations. In addition, colors also have feelings of weight, strength, coldness and warmth, softness and hardness, etc. Of course, colors can also make us think about taste and smell. Proficient in mastering and using the characteristics of clothing fabrics is an important condition for immature designers. Designers must first understand the differences between fabric thickness, softness and hardness, smoothness and roughness, and three-dimensional smoothness, and through the different drape sensations of fabrics , gloss, clarity, thickness, different elasticity, drape, etc., to fully appreciate the differences in styles and brands, and use them flexibly in the design. The perfect combination of fabrics with different textures and textures can better reflect the design The artist’s artistic skills and taste. The various styles of clothing styles are not just reflected in the design drawings, but are achieved simultaneously using various different fabrics and cutting techniques. Only by mastering and using fabric design skillfully can you be comfortable. The three parts of clothing style, color and fabric are indispensable and are the basic knowledge that designers must master. The mastery and application of basic knowledge of styles, colors and fabrics can also reflect a designer's aesthetic taste, taste and artistic skills to a certain extent. 4. Understanding of structural design, cutting and sewing. Learning of structural design and cutting technology is also the basic knowledge that fashion designers must master. Structural design is part of style design. The various shapes of clothing are actually completed through changes in cutting and size. If you don't understand fabric, structure and cutting, design can only be "paper talk". Don’t think that structural design and cutting in a company are the responsibility of pattern makers. A designer who only knows how to draw and doesn’t know how to make patterns is definitely not a perfect and mature designer. Without understanding paper patterns and structural changes, the design will be unreasonable, immature, or even impossible to implement. Students in schools often encounter this problem. Since they don't know how to make patterns, they can only ask a master to make patterns for the costumes they participate in the competition. However, what they draw is a kind of effect, and it is completely out of shape and does not achieve the desired effect. desired effect. It can be seen that the pattern itself directly determines the shape and overall effect of the clothing. In the 20th century, many masters started directly from the cutting and structure of clothing, and used these as very important design languages, such as Balenciaga, Langman, Vionette, Yohji Sanbon, etc. We can see from studying the works of the masters that the structural design of clothing is rich in connotation and unique in expression. Its deep, subtle and unobtrusive style is worth savoring. If we are not proficient in cutting and structural design, our appreciation of the work will only remain superficial, and the design will only be an empty shelf, unable to withstand scrutiny and testing. Sewing is also the key to clothing design. Failure to understand various sewing techniques and methods will also affect our learning of structural design and tailoring. The sewing method and effect itself are also part of the design. Different sewing methods can produce different appearance effects and even special texture effects. Some designers use "sewing effect" as a design language to try new effects. This method is very popular in sincere design.
This requires designers to be familiar with various processing equipment and special clothing sewing machines in the clothing industry, and have a thorough understanding of knitting and tatting processing techniques, so that they can be handy in design and application. 5. Understanding of clothing design theory and history The primary stage of fashion design is to master some basic techniques and skills, and more importantly, a successful fashion designer should have a design mind and sharp creative thinking. It is far from just mastering basic skills and being able to draw beautiful renderings. Not enough. Nowadays, fashion design majors in art colleges offer costume theory courses. Through these courses, students can understand theoretical knowledge such as Chinese and foreign art history, design history, costume history, and costume aesthetics. At the same time, they can broaden students' horizons, broaden design ideas, and inspire students. their design inspiration. In particular, studying the development history of Chinese and foreign clothing, its long history of clothing evolution can provide us with a lot of design inspiration. Ancient Egyptian style, ancient Greek style, Gothic style, Baroque, and Rococo styles can be seen everywhere in the works of modern clothing masters. Only by understanding the history of the development of Chinese and Western clothing and understanding the evolution of modern clothing can we base ourselves on the modern era in the history of design and predict the future. Understanding the changes in the development history of Chinese and Western clothing will also give you a deeper understanding of the differences between Chinese and Western clothing. You will understand how an Eastern clothing designer should face Western clothing, how to embody national style in design, and how to compete on the world clothing stage. Win a place in it.