The first part:
1. Single-choice questions (this major question has 10 small questions, each question is worth 1 point, and the total is 10 points.) In each small question Only one of the four options listed in the question meets the requirements of the question. Please fill in the serial number before the correct option in the brackets after the question.
1. George and Stevenson were once called ( )
A. The father of tourism
B. The father of the airplane
< p>C. The father of railwaysD. The father of steamships
2. "Roman definition" refers to tourists who stay in a country for less than 24 hours as ( )
< p>A. Short-term touristsB. Tourists
C. Transit tourists
D. Short-term tourists
3 .The level of family income that determines whether a person can deny traveling mainly refers to ( )
A. Consumption level
B. Economic status
C. Possibility Disposable income
D. Disposable income
4.____________ is one of the characteristics of tourism resources. ( )
A. Popularity
B. Economy
C. Extensiveness
D. Diversity
5. Realistic tourism resources also need to be ____________ developed according to the situation. ( )
A. Restorative
B. Regenerative
C. Functional
D. Basic
6. The meaning of "tourism" and "tourism" ( )
A. Same
B. Completely different
C. The former is An integral part of the latter
D. The latter is an integral part of the former
7. Fundamentally speaking, tourism is an industry with ____________. ( )
A. Cultural
B. Economic
C. Political
D. Including A, B, C
8. The famous ____________ Peter Drucker said: "Customers are business." ( )
A. Economist
B. Management scientist
C. Marketing scientist
D. Psychology Home
9. Without ___________ production or investment is nothing more than a waste. ( )
A. Promotion
B. Marketing
C. Customers
D. Management
10 .Dividing the tourism market based on ___________ factors is a division that focuses on tactics. ( )
A. Micro
B. Macro
C. Benefit
D. Economic
II , multiple-choice questions (this major question has 10 small questions, each question is worth 1 point, and each question is worth 10 points). Among the five options listed in each small question, two to five options meet the requirements of the question. , please fill in the serial number before the correct option in the brackets in the question. There will be no points for multiple selections, few selections or incorrect selections.
1. Tourists’ travel motivations can be divided into ( ) and other types.
A. In terms of free time
B. In terms of income level
C. In terms of physical condition
D. In terms of economics
E. Interpersonal communication
2. ( ) Principles that should be followed for the development of tourism resources.
A. Facing the masses
B. Facing the majority
C. Facing the market
D. Economy
E. Comprehensive development
3. The major impact of the industrial revolution on tourism development includes ( ).
A. People’s working and living locations have shifted to cities
B. People have begun to be liberated from busy and intense labor
C. Class relations have changed
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D. The income of workers has increased significantly
E. The widespread application of jet technology has led to the great development of civil aviation
4. ( ) is a characteristic of modern tourism.
A. Business travel accounts for the largest proportion
B. Seasonality
C. Only a few people are able to participate
D. The scale every year exceeds the previous year
E, relatively concentrated geographically
5. Domestic tourism consumption will ( ).
A. Increase the total amount of national wealth
B. Form the flow of national wealth within the country
C. Form the flow of national wealth in relevant regions
D. Resulting in the redistribution of national wealth in relevant regions
E. It cannot increase the total amount of national wealth
6. The regional international environment of my country’s tourism industry is ( ).
A. East Asia
B. Pacific region
C. West Asia
D. Southeast Asia
E. Middle East
7. my country’s geographical location is far away from most major source markets in the world. This disadvantage is mainly reflected in ( ).
A. Traveling to China from Europe is expensive
B. Traveling to China from the Americas is expensive
C. Traveling to China from Australia Transportation costs are expensive
D. Tourist destinations far away from the main source countries are most vulnerable to the economic crisis
E. Tourist destinations closer to the main source countries Most vulnerable to economic crisis
8. The tourism industry has the characteristics of ( ).
A. Comprehensiveness
B. Intangibility
C. Non-transferability
D. Temporality
< p>E. Synchronicity of production and consumption9. To assess the personnel who provide services directly to customers, their service quality is reflected in ( ).
A. Etiquette
B. Diligence
C. Speed ??and efficiency
D. Thoughtful service
E. Warm reception
10. For tourism practitioners, whether they can ensure and improve the quality of tourism products can generally be investigated from the following aspects: ( ).
A. Desire to do a good job
B. Conditions for a good job
C. Ability to do a good job
D , Procedures for doing a good job
E. Strict guarantee measures
3. Fill in the blanks (this major question has 9 small questions, 1 point for each blank, ***16 )
1. Human migration activities in primitive society have the characteristics of ____________ and ____________.
2. my country joined the World Tourism Organization in ____________ and became the ____________ official member of the organization.
3. A person’s income level, ____________, spare time, and ____________ together constitute objective factors that affect travel demand.
4. There are basically two reasons for damage to tourism resources: ____________ and ____________.
5. Tourism is an important provider of ____________.
6. The tourism industry earns income by promoting, promoting and providing ____________ for tourism.
7. Shanghai bankers established ____________ at Shanghai Commercial and Savings Bank in August ____________.
8. The market for tourism products is composed of those who ____________ or have ____________ demands.
9. Tourism export is a kind of ____________, and tourists must come to ____________ of tourism products to consume.
4. Judgment explanation questions (this major question has 7 small questions, each question is worth 2 points, and the total score is 14 points.) Judge each of the following questions as true or false, and put "√" in the brackets if the question is true. ", please put "×" in the parentheses if there is a mistake, and explain the reason.
1. In 1816, the American ship "Clermont" had begun sailing regularly on the Hudson River. ( )
2. People who have a lot of spare time will of course travel frequently. ( )
3. According to the "Rome Definition", whether a tourist is an international tourist should be judged based on his or her nationality rather than his or her place of residence. ( )
4. The reality that tourism resources need to be developed regeneratively shows that tourism resources are regenerative. ( )
5. The development of tourism resources should follow economic principles. ( )
6. Tourism is only an integral part of the tourism industry. ( )
7. Tourism transportation is not a prerequisite for tourists to complete tourism activities. ( )
5. Short answer questions (this major question has 8 small questions, each question is worth 4 points, ***32 points)
1. The impact of the industrial revolution on tourism development What significant impacts have it had?
2. What is the difference between an international tourism organization in a broad sense and an international tourism organization in a narrow sense?
3. What aspects does the feasibility study of tourism resource development include?
4. How to protect tourism resources?
5. What are the types of hotel cooperation groups?
6. From the beginning of the Anti-Japanese War to the end of the War of Liberation, what major tasks did China Travel Agency do? What are the main tasks to complete?
7. Describe the role of "tourism multiplier".
8. What are the market potential factors of source countries? What are the main aspects included?
6. Essay questions (this major question has 2 sub-questions, each sub-question is 9 points, max 18 points)
1. Try to describe the rapid development of modern tourism of factors.
2. What are the current main sources of national tourism tax revenue?
Second copy:
1. Multiple-choice questions: This major question has 30 small questions, each question is worth 2 points, and the total score is 60 points. Only one of the four options given in each question meets the requirements of the question. Put the letter in front of the selected option in brackets after the question.
1. The medium of tourism activities is
A. Tourism resources b. Tourism transportation C. Tourism promotion D. Tourism industry
2. Modern tourism is not a pure sightseeing tour, but is used as a form and means of education, trade, cultural exchanges and other activities, which shows the characteristics of modern tourism
A. Comprehensive b. Popularity c. Massive D. Social
3. During the Spring and Autumn Period, Confucius led dozens of disciples to travel around various countries, which was a form of travel in ancient China
A. Imperial Parade B. Political lobbying c. Academic inspection D. Scholars Wander
4. The earliest tourism organization, China Travel Service, appeared in China in 1927. Its founder was
A. Chen Guangfu B. Huang Yanpei C. Liu Yazi D. Zhang Tuzhao
5. Adopt methods provided by government agencies, work units, trade unions and social groups to organize employees to go on vacations. This is the so-called
A. Social tourism b. Publicly-funded travel C． mass tourism d. Incentive travel
6. A tourist is a person who leaves his usual place of residence to visit a foreign country for more than 24 hours, but does not include
A. People who engage in business and trade B. Employment immigrants
C. People who take short-term training D. People visiting relatives and friends
7. According to the income elasticity coefficient theory of tourism consumption, experts from the World Tourism Organization believe that when residents' economic income reaches the critical tourism income, tourism consumption will increase for every 1967 increase in economic income
A. 1.1% b. 1.5%C． 1.9%D. 2.1%
8. Tourists who are cautious in their thoughts, prefer comfort and relaxation in their actions, and like to be active in a familiar atmosphere belong to the tourist psychological type
A. Egocentric B. Near egocentric C. Polycentric type D. Near polycentric type
9. Those who travel more frequently, are less sensitive to travel prices, and require higher service levels
A. Recreational tourists b. Business travelers
C. Family travelers D. Free combination tourists
10. "Leisure is important in both urban and rural areas. It provides people with the conditions for change in their basic talents - the free development of intention, knowledge, responsibility and creativity." This passage comes from
A. "Pacific Asia Travel Association Declaration" B. "Recreation Charter"
C. "Manila Declaration" D. "Constitution of the World Tourism Organization"
11. The theoretical core of tourism resources is
A. Attractive factors b. Diversity factors C. Variability factors D. Seasonal factors
12. Any tourist destination will go through an evolution process from prosperity to decline, and the tourism-specific concept calls it a tourist destination
A. life cycle b. Development cycle c. Historical cycle D. Cycle period
13. As for a specific tourism resource, it may be very attractive to some tourists, but not very attractive to other tourists, or even not attractive at all. This reflects the attractiveness of tourism resources
A. Quantitative b. Directionality c. Naturalness D. Variability
14. Using transportation to design and connect a number of tourist spots and tourist cities in a reasonable direction for tourists, the tourism industry calls it
A. Tourism projects B. Tourist area C. Tourist area o. Travel routes
15. Service with a smile, warm and thoughtful, patient and meticulous, face-to-face service embodies the characteristics of tourism service
A. Directness b. Normative c. Adaptability D. Artistry
16. In the star rating of foreign-related hotels in my country, the rating of three-star hotels is determined by
A. Rating by the tourism bureaus of various provinces, autonomous regions and municipalities directly under the Central Government
B. Rating by the National Tourism Administration star rating agency
C. It can be assessed by the provincial and municipal tourism bureaus or the national tourism bureau
D. After preliminary evaluation by the provincial and municipal tourism bureaus, it will be reported to the National Tourism Administration for confirmation
17. The basic conditions for the transformation of potential tourism demand into actual tourism demand are
A. The emergence of travel motivation B. Stimulation from the external environment
C. Popularization of culture and education D. Increase in personal income
18. The balance between supply and demand in the tourism industry includes three aspects, among which the supply of tourism products is consistent with social purchasing power
A. Balance between supply and demand effects B. Quality balance between supply and demand
C. Quantity balance between supply and demand D. Balance of comparable quantities of supply and demand
19. Tourism operators must adopt effective business strategies to promote the flow of tourists to specific tourism supply and form a tourism supply that adapts to market demand.
This is the tourism demand in the tourism market
A. Holistic b. Directivity c. High elasticity D. Seasonality
20. Tourism products are essentially a comprehensive group product, and its core content is
A. Attractions B. Food and accommodation c. Transportation D. Services
21. The tourism industry, known as the export of "scenic spots", has a special function of earning foreign exchange compared with other industries:
A. Cycle sales b. Comprehensive sales. C. Chain sales D. Group Sales
22. The formulation of tourism policies must be based on reality, be higher than reality, and be able to look into future development trends. This reflects the tourism policy
A. FeasibilityB. Coordination c. Comprehensiveness D. Foresight
23. The representative figure of the luxury hotel era is
A. American Hilton B. Frenchman Liz
C. Englishman Charles D. German Harlin
24. A series of information transmission and communication activities carried out to expand customer sources and increase tourism consumption for a certain tourist destination or tourism enterprise, called
A. Travel consultation b. Tourism corporate *** relations
C. Travel advertising D. Tourism promotion
25. What people pay most attention to when traveling is
A. Tourist attractions b. Service quality c. Tourism supply D. Travel safety
26. The decisive factor affecting the outcome of competition in the tourism market is
A. Tourism products b. Tourism marketing c. Travel services D. Travel prices
27. The standard for measuring the level of tourism development of a country or region is tourism
A. Investment quantity b. Consumption structure C. Service quality D. Pollution level
28. According to traditional Western food habits, knives and forks should be placed as follows before meals
A. Knife and fork together on the right B. Knife and fork together on the left
C. Left knife, right fork D. Fork on the left, knife on the right
29. When shaking hands with a woman you meet for the first time, you should only shake her hand
A. 1/2 B. 1/3 C. 1/4 D. 1/5
30. The World Tourism Organization announces that the annual Tourism Day is
A. May 18 B. July 15 C. September 27th D. November 5th
2. Fill-in-the-blank questions: This big question has 15 small questions, 30 blanks, 1 point for each blank, 30 points. Fill in the answer on the line in the question.
31. Tourism is the product of social and economic development to a certain stage. The strength of social productivity determines the _______, _______ content and methods of tourism in each era.
32. Thomas Cook, the founder of modern tourism, organized the world's first group package tour in _______; started a travel agency business in _______; and formally established Thomas Cook and Sons Travel Company in _______.
33. The phrase "watching the light of the country" comes from "_______", which is the origin of the word "sightseeing".
34． The only quantitative expression of the value of tourism resources is _______.
35. The value of tourism resources depends on the combination of its inherent _______ and _______.
36. To evaluate the value of tourism resources, it is necessary to demonstrate its _______ value, _______ value and _______ value.
37. The fundamental basis for the existence and development of tourism is _______.
38. In formal social occasions, the order and seats are generally _______ for those who are on top and those who are respected; those who get off the bus or go down the stairs should be _______.
39. The founders of the three major religions in the world are Christianity, Islam, and Buddhism.
40. The social culture closely related to tourism includes the following four parts; namely, _______, _______ and material culture.
41． Because the development of tourism causes damage to the environment of the tourist host country or region and has a negative impact on social culture, the tourism industry calls it _______.
42. my country's foreign affairs reception etiquette stipulates that drinking must not exceed one's own drinking capacity.
43. Professional ethics are the _______ principles and _______ norms that people engaged in a certain profession should follow in their professional activities.
44. With the development of economy and the improvement of people's living standards, my country's tourism industry has developed to a stage where ________ tourism, _______ tourism and _______ tourism develop simultaneously.
45. The headquarters of the International Civil Aviation Organization [ICAD] is located in the city of _______ (name of country).
3. Short answer questions: This big question consists of 5 small questions, each of which is worth 8 points, totaling 40 points.
46. Briefly describe the tasks of tourism research.
47. Explain the impact of the industrial revolution on the emergence and development of tourism.
48. What are the characteristics of family and personal affairs tourists?
49. A brief analysis of the basic principles of tourism promotion
50. Briefly describe the role of tourism in improving regional economic levels and narrowing regional differences.
4. Essay question: This question is worth 20 points.
51. Discuss the role of hotels in the tourism industry and the development trends of operation and management.
The third copy:
1. Single-choice questions (choose one correct answer among the four alternative answers for each question, and fill in the serial number of the correct answer in In the brackets of the question stem. Each question is worth 2 points, ***20 points)
1.PATA is the abbreviation of ( ).
A. World Travel Organization B. Pacific Asia Travel Association
C. International Air Transport Association D. International Hotel Association
2. ( ) has carrying capacity It is large, has low fares and is safe in the eyes of passengers.
A. Car B. Airplane C. Train D. Ship
3. When considering the division of tourism market from the macro perspective of tourist destinations, the ( ) standard is often used.
A. Geographic factors B. Characteristics of tourists
C. Psychological characteristics of tourists D. Characteristics of purchasing behavior
4. ( ) is the first A country that has legislated that paid holidays are provided for employed employees.
A. United States B. United Kingdom C. France D. China
5. The four tourism motivations proposed by McIntosh do not include ().
A. Physical motivation B. Cultural motivation
C. Interpersonal motivation D. Shopping motivation
6. my country promulgated it in 1996 ( ) divides travel agencies into international travel agencies and domestic travel agencies.
A. "Travel Agency Management Regulations" B. "Travel Agency Management Interim Regulations"
C. "Travel Agency Business Regulations" D. "Travel Agency Business Regulations"
7. Human beings’ conscious travel activities began in ().
A. Early primitive society B. Late primitive society
C. Early slave society D. Late slave society
8. Classify tourism enterprises as labor-intensive Enterprises are based on ( ) as the standard.
A. Number of employees B. Ratio of investment amount to number of employees
C. Total wage costs D. Ratio of wage costs in all operating costs and expenses
< p>9. Thomas Cook started organizing commercial travel business in ( ).A.1830 B.1841
C.1845 D.1855
10. It is scientific to use ( ) to evaluate tourism resources and practicality should become the basic method of evaluating work.
A. Aesthetic standards B. Social standards
C. Historical standards D. Market standards
2. Fill in the blanks (1 point for each blank, *** 20 points)
1. The most fundamental difference between international tourism and domestic tourism is ______.
2. Natural tourism resources refer to tourism resources with ______ as the source of attraction.
3. Close-range international tourism is characterized by large traffic, ______ and ______.
4. In the early days, it was mainly ______ that created the route of travel.
5. A national tourism organization refers to an organization recognized by ______ in a country and responsible for managing national tourism affairs.
6. According to Esther’s definition, tourism is ______ caused by the travel and temporary residence of non-settlers. These people do not cause ______ and are not involved in any money-making activities.
7. Travel motivation refers to the ______ that motivates a person to be interested in traveling and where to go and what kind of travel to do.
8. All facilities whose main users are ______ but which must also be provided to ______ should be classified as tourism infrastructure.
9. According to the "five major sectors" theory, the tourism industry consists of travel agencies, accommodation industry, transportation industry, ______ and ______.
10. The most common statistical method of international tourism balance is ______.
11. The internal standard of tourism service product quality refers to the ability to comply with and satisfy ____________.
12. Modern tourism in tourism research refers to the socialized tourism activities that have spread rapidly around the world since World War II, especially since the ______ of the 20th century.
13. Necessary ______ should be taken to prevent the harm caused by natural effects to tourism resources.
14. The members of the World Tourism Organization include three types: formal members, ______ and ______.
15. In the hotel industry, people usually express the degree of concentration by the ratio of ______ in the hotel industry.
3. Explanation of terms (4 points for each question, ***20 points)
1. Accessibility
2. Definition of the Council of Rome
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3. Hotel cooperation group
4. Leisure time
5. Domestic tourism
4. Short answer questions (6 points each, ***24 points)
1. Briefly describe the basic characteristics of recreational tourists.
2. What is the significance of segmenting the tourism market?
3. Briefly describe the characteristics of tourism resources.
4. What role do hotels play in the socio-economics of the destination?
5. Essay questions (***16 points)
Talk about how to achieve sustainable development of tourism based on reality.