Not only pay attention to promoting economy, but also emphasize humanistic spirit; Pay attention not only to microeconomics, but also to people's livelihood; It not only rewards business success, but also pays more attention to responsibility.
2009 Yangtze River Person of the Year
Zhang Yong, Peng Xiaofeng, Chen Fashu
2008 Yangtze River Person of the Year
Lan, Pei tenderness, Wang,,, Pang, Yan Ligang, Mao,, Shan Bo,
2007 Yangtze River Person of the Year
Zhu Xinli, Jiang Nanchun, Yu Feng, Tan Zhi, Guo Guangchang, Feng Dongming, Lin Zuoming Changjiang Public Welfare Fund
brief introduction
Yangtze River Public Welfare Fund is a special public welfare fund initiated by cheung kong graduate school of business and Yangtze River Alumni Association and established in China Red Cross Foundation. Its purpose is to dedicate love to Changjiang alumni, fulfill corporate and personal social responsibilities, and create an open, transparent and efficient charity platform.
trait
Innovate the public welfare platform, respect the donation wishes of individuals, institutions, classes or branches, customize the charity relief plan as needed, create a new brand of public welfare, and provide donation receipts that can enjoy tax incentives, standardized operation and transparent management based on the professional platform of China Red Cross Foundation all over the country. Integrate public welfare resources in an all-round way, implement the overall solution of aid projects, and ensure the implementation of love and sustainable development.
Red scarf bookstore public welfare plan
brief introduction
On April 20 10, the Central Committee of cheung kong graduate school of business United Youth League launched the "Changjiang Red Scarf Bookstore Public Welfare Plan", calling on all teachers, students and employees in Changjiang to donate money, establishing a "Red Scarf Bookstore" for schools for children and migrant workers' children in poor areas, providing them with urgently needed extracurricular books, and carrying out voluntary practice activities of "teaching people to fish", so as to give those sunny children a livelihood by giving them knowledge and teaching them learning methods. In addition to donating money, we also encourage everyone to donate time, wisdom, experience and talent to practice public welfare in a way that they can.
trait
The "Yangtze River Red Scarf Bookstore Public Welfare Plan" advocates the concept of volunteers who do what they can, persevere and stress practical results. 1. Go beyond traditional donation and pay attention to public welfare practice. 2. Group public welfare plan with full mobilization and participation. 3. Clear donors, standardize donation process, transparent donation progress and sustainable donation construction.
Donate goods
It mainly includes schools for children of migrant workers in cities and primary and secondary schools in poor areas.
Establishment of bookstore
1. Equipment standard Each bookstore will be equipped with no less than 1500 books, about RMB 20,000. 2. Book allocation Book content should be healthy and progressive, suitable for children's physiological and psychological characteristics, meet children's needs of cultivating sentiment and learning scientific and cultural knowledge, and pay attention to scientificity, education, interest and readability. Mainly includes: * stories, literature: including fairy tales, stories, literary biographies, novels and so on. * Knowledge and technology: including popular science pictorial, computer network, painting, calligraphy, etc. * Teaching AIDS: learning AIDS, dictionaries, dictionaries, etc.
engineering supervision
1. Set up the "Changjiang Hand in Hand Public Welfare Plan Supervision and Management Committee", which is composed of Professor cheung kong graduate school of business, representatives of employees, representatives of the Central Committee of the Communist Youth League and alumni to supervise and manage the operation of this public welfare plan; 2. Detailed revenue and expenditure accounts are regularly published to all Changjiang people through cheung kong graduate school of business website and other channels; 3 "Yangtze River Public Welfare Plan" implements the accounting system of non-profit organizations of the Ministry of Finance, which is earmarked for special purposes. Professional audit institutions are regularly invited to audit the financial revenue and expenditure of the project, and the audit conclusions are announced to all Changjiang people.