Both male and female salespeople should pay attention to the following points:
1. Be sure of yourself.
2. Develop good habits. Some people are used to making at least 50 business calls every day, while others make less than 3 calls every day. Some people set the time for getting off work at 9 pm, while others want to go home at 5: 30. Some people arrange tomorrow's schedule every night, while others never know what to do this morning ... People unconsciously create or hinder themselves while forming habits. This is the power of habit.
3. Work in a planned way. Who is your client? Where does he live? What do you do? Do you have any hobbies? How do you contact him? If you are a salesman, you might as well evaluate yourself first, choose an industry or a region, and have a deep understanding of the trend of this industry or the characteristics of this region, so that you and your target customers have the same topic or characteristics.
4. Have professional knowledge. A salesperson should have commodity knowledge, business knowledge and related knowledge. "How to use this function?" Do you provide installation services? "If you can't provide a complete or immediate answer to the inquiry", "I'll check it again", "I'll ask the manager to explain the problem to you" and "I'm not sure about it" ... your value will be discounted immediately.
5. Establish a customer base.
6. perseverance. Once rejected by customers, 5 of the 10 salesmen will stop; Rejected for the second time, two of the five people disappeared; After the third rejection, only one person will make a fourth effort, and then he will have no competitors.
7. Do the right thing. A salesman who sells goods or services just did it right, but it is debatable whether he did it right or not. Women never want to buy these chemicals when they buy cosmetics. What she wants is youth and beauty. Of course, applying for a credit card is not for this plastic card, but for convenience and pride. Do you know what she wants to be young and beautiful, and what he wants to be proud of?
8. Advantage learning method. Everyone's strengths are different. Usually, people only appreciate their own advantages and ignore the advantages of others. The quickest way to become a strong person is to learn from the strong; Similarly, if you want to be a super salesman, learning the advantages of others is also the fastest way. A super salesman in the United States once answered the seeker like this: "Many people are surprised why I, who successfully sold 30 years ago, am still looking for new books about sales everywhere." However, I think sales promotion is like an expert in other departments. I can't keep my best performance unless I read the latest literature about this major. "
9. Positive thinking mode. Frustration, depression, hesitation, depression, lack of confidence, despair, impossibility, failure, retrogression, waiting for opportunities, futility ... Please pack these negative emotions and throw them into the trash can. Remember, no one can beat you except yourself. Gu Long, a master of martial arts novels in Taiwan Province Province, put it well in a novel: "One thing often has many sides. If you always think of the bad side, you are abusing yourself. Therefore, even if you encounter a blow, you should relax and try to capture the bright side. " Emerson said: "The measure of mental health is to see the essence of light everywhere."
10. Good personal image. What was your first impression? A person with a neat appearance is easy to win the trust and goodwill of others. Psychologists have done a very influential experiment, in the absence of red lights and cars, arranged for two people to cross the road, namely, people wearing straight clothes and people covered in oil. As a result, there are obviously many followers wearing straight clothes, but few or no followers wearing work clothes. Therefore, "clothes make the man" is true.
In addition, because in modern industrial and commercial society, everyone is more or less burdened with pressure, relatively tired of pressure, and hopes to be happy and calm. What some salesmen hate most is to pester them to death and pass on the performance pressure to customers, while super salesmen are communicators of happiness and hope, and stress-free sales will be the best personal image.
1. Express the advantages of the products you sell in detail.
2. Determine whether this customer has demand, and if there is no demand, stimulate their demand psychology.
3. Destroy the goods of peers and tell the shortcomings of their products. But don't let him see how bad their products are.
4. Communicate with customers with emotional tone, way, action and eyes. It gives the impression that you are very attractive.
5. Leave customers a sense of trust. Make him believe you.
6. Get on well with him, even if you return the goods, I will give you some face. If you don't return the goods, you should have a better tone.